The smallest of the Energon Igniters, the 3-inch Speed series transforms between modes in 7 steps or less. Unlike previous small movie figures, this series has a lot of detailing and articulation. The bots don’t end up looking like carved blocks of plastic. They could use a few more paint apps, but that’s to be expected at this price point. They even interact with cores sold with the larger figures (though “interact” in this case seems to mean “tow behind”).
This set is a ToysЯUs Japan exclusive, consisting of Powerlinx Optimus Prime (dubbed "Convoy Final Battle Coloration" and redecoed with more show-accurate colours, principally a silver mouthplate instead of red and varying color saturation from the Hasbro version), a "crystal" version of Overload ("Ultra Magnus Special Clear Version") made out of transluscent plastics, and an exclusive X-Dimension redeco of the Street Action Mini-Con Team. This set is entirely "new" content not available in the normal mass-retail Micron Legend line, and is also the last release of "X-Dimension" Mini-Cons. Rather than come with individual bio cards for the various characters, the set came with only a single card for Magna Convoy.
Like the previous Prime, it is loaded with features, though it ditches the first movie's Automorphing for the new Mech Alive gimmick. When a grey tab on his midriff is pressed, Prime's entire pectoral region "flexes", lights in his chest and eyes glow, and he declares "I am Optimus Prime" in Peter Cullen's voice. For the European release of the figure, to get past the language barrier, the Cullen sound clip is abbreviated to just "Optimus Prime"; in some regions, including Quebec and the UK (but only after a month or two), both versions were made available. A transformation sound effect activates when his torso is transformed, and once Prime is in truck mode, an almost unnoticeable button (a small square located beside the screw for the battery compartment, undocumented in his instructions) is revealed, which activates engine-idling noises.

Brian Colin, Peter Smyth, Mark Buffington, Josh H., Propelstalz, Mary Crocker, Wayne Moulton Jr, Mitch Gross, Jim Valko, Andrew Brown, Lucy Ravitch, Nicholas Duresky, Heather Hofshi, John Kemp, Thorsten Karge, Natasha Dzurny, Keith Ives, Benjamin Chan, Neal Bhatnagar, Justin Farr, Regan Lee, Elaine, Nate Fugal, Stephanie Tennison, Jon Rasmussen, Ryan Pulis, Owen Duffy, Colman Reilly, Anthony, Mark Richman, Alexis Ohanian, Steve, Greg “TVsEgon” Skinner, Andy Saavedra, Daniel, Willie Raymond Taylor III, Chad Ingham, Irene Christian, Clinton Richmond, Jamey Stegmaier, James Allenspach, John Howell, Leif Terry, Tiago Pereira, Nathan Heath, Grinidon, Roman, Berserker Hew, Clark Stacey, Ben Harkins, Kayvaan Ghassemieh, Travis B., Justin Myers, Magna Nordgard, Jim Griffin, Jeff, David Smith, Matthew Titelbaum, Dennis Hitzeman, Daniel Lieske, Michael Jantze, Ruddy, Tom Damico, Kelson, Michelangelo Grigni
Generation 2 Optimus Prime comes with all his original accessories, as well as two major new play features. To increase his arsenal, he is armed with a pair of black missile launchers that fit in his fists and fire red spring-loaded missiles; these launchers were retooled from the G.I. Joe figure Barricade. Secondly, he comes with an electronic "sound and lights module" that can either plug into the front of the trailer (where it resembles the air conditioners used on refrigerated trailers), or hook onto Optimus's back in robot mode (via a new slot sculpted into the cab robot). Unfortunately, the soundbox is heavy enough that doing so can easily overpower Prime's hip joints, causing him to topple backward. The soundbox features a large, vacuum metalized Autobot symbol on its front, and three grey buttons which trigger two flashing red LEDs on either side of the module, and a trio of sound effects: a truck engine noise, a laser gun sound effect and a garbled voice that said "I am Optimus Prime!". The module also features ports on either side into which the missile launchers can peg.
According to an early Universe-style profile published in The Transformers Comics Magazine, Optimus Prime's "official" nicknames were at one point considered to be "Autobot Commander", "Chief", "Big Boss" and "Roller". As far as it is known, no piece of fiction has ever purposely addressed him using these nicknames, though it's a fair bet he's been called "chief" at least once or twice anyway. And technically part of him is called "Roller" with some frequency.
Hasbro's original plan for the Beast Wars was to have Optimus Prime, renamed Optimus Primal, and Megatron be reformatted versions of their 1980s selves. This was shown in the toys's Tech Specs, and in the comic packaged with the basic Optimus Primal/Megatron two-pack. Hasbro also wanted the "Mutant Heads" found on all of the deluxe sized first year toys as battle helmets, but Mainframe scrapped the idea as it would have required three animation models for each character instead of two. Another designed feature for the 1995/1996 toys was carried over from Generation 2, transparent "light pipe" eyes. However, most toys had those parts cast in opaque plastic.
Now I'm 30, so I don't know exactly what transformer toys you grew up with, but I had a bunch of the "Beast Wars" toys. Which with my nostalgia glasses on seemed much more detailed in my memory than what these new Transformers toys look like they are advertising on their website. However searching for a picture of my Optimus Primal toy... it isn't quite as detailed as I remembered. So my point is that it is probably a bit of nostalgia making you think yours were so much better than what they have now.
The BK tie in toy of Optimus Prime is essentially two toys in one. The first part of the toy consists of two truck halves, which snap together around a sculpted robot mode Optimus Prime. The truck is squat, and primarily blue, with outbursts of chalk gray paint and red flames. Pulling back and letting go activates the gimmick: Prime "drives" forward and bursts from the truck mode, "transformed" to robot mode. This gimmick has marginal success.
Limited to 10 pieces, this gold chrome redeco of Evasion Mode Optimus Prime is released as part of the Transformers Battle Command Campaign given away to ten winners via a lucky draw. The initial phase for entry was operated in July 2014, when those wishing to enter the draw had to mail in the proof of purchase from the Takara-Tomy Lost Age Optimus Prime. The actual mailing out of prizes was to take place in November 2014.
It took two further years, but this figure was eventually released as part of the Japanese counterpart to the Alternators line (Binaltech) in 2008. Binaltech Convoy features some additional paint details, like his silver pelvis, additional patterns on his shoulders, and red paint on his engine-gun, and like all Binaltech figures, he also includes die-cast metal pieces. Unlike previous Binaltech releases, a bio-card was not included.

This figure was made available again, without any changes, in 2015, this time in new packaging resembling the then-concurrent packaging design for the Generations line, but replacing the name "Generations" with "Authentic Transformers". It was also given a new Hasbro product code number and UPC barcode, thereby technically making it a separate product. In 2017, it was re-released again, this time in a minor variant of the 2014 version's packaging (including the original product code number and barcode) that now lacked the reference to the non-existing "Reveal the Shield" gimmick.
Prime got his own rap segment. He was seen in his "Combat" toy body, waiting for Megatron as he attacked a human subdivision. Prime converted to robot form, blew up Megatron's weapon at point blank range, and slugged it out with him. Apparently emerging victorious, he was next shown sitting next to an identical truck, which kid mistook for the real thing. The real Prime then transformed and picked up the kid, inspecting the human with his cold, lifeless, flashing red optics. Combat Heroes commercial
In one of his less impressive moments, after running out of ammo during a battle with Deathsaurus, Optimus Prime ordered his fellow Autobots to improvise and hurl everything that wasn't nailed down at their enemy. This included the Blackball, unfortunately. Catching it, Deathsaurus began to fantasize about his inevitable galactic conquest, all the while being pelted with rocks and litter. Frustrated, Deathsaurus accidentally hurled the Blackball back to the Autobots in a fit of rage. Good Job! Deathsaurus!!
Separate from the retreading and cartoon accuracy and backpack stuff one persons comment hit home for me as to why I will buy this new Optimus. It likely has the hyper articulation that they did in Sunstreaker and Megatron. So I will buy it for that to match Megatron. Let’s face it. mP-10 has a lot of nice things but even when it first came out I thought it had gorilla arms compared to mp-01.
Optimus was challenged to a duel by Megatron as a distraction while the Constructicons attempted to strike against Teletraan I. Heavy Metal War - Part 1 Concerned that the Decepticons might try to steal a new Energon related technology from a science facility, Optimus sent Blaster to infiltrate and protect the base. Espionage Optimus was impressed with Grapple and Hoist's plans for a Solar Power Tower, but thought it would be too difficult to defend from the Decepticons. The Master Builders Following the return of the Aerialbots from a trip to Cybertron, they told Optimus and Elita One about how they'd encountered Orion Pax and Ariel. Golden Age Optimus was among the Autobots affected after Megatron sabotaged their recharging chamber. Turned evil, Optimus was sent to attack Rutter Military Base and obtain a solar power satellite. He and the other Autobots were returned to normal by Sparkplug's attitude exchanger, and Optimus promised to repair the base. Attack of the Autobots
The earliest version, as shown in the first patent application for the toy, was to have the Prime cab be a triplechanger, turning from truck cab to jet or robot[3]. The nosecone of the jet and robot legs were released by the Powermaster lock in the same fashion as the legs in the final version. Optimus would have had winged arms in non-super robot mode. The super robot mode's head was also integrated into the trailer's hitch... and lacked a faceplate.
Originally, Optimus Prime was created as the leader of the Autobots, though it is unknown how he was created or his origins. In a possible future, Megatron was threatened by the existence of the Aerialbots and had Shockwave build a time machine to send them back in time to get rid of them. However, he only ended up changing history for the better. In the revised timeline, Optimus Prime began his life as a robot named Orion Pax, a mostly defenseless dock worker during the Golden Age of Cybertron nine million years ago, with a girlfriend named Ariel and a best friend named Dion. During this time, a new breed of robot with new flight capabilities appeared on the planet that Orion idolized. When Megatron, the leader of the new group of robots, approached him with inquiries about using one of the dock warehouses, Orion was swayed by Megatron. Both Orion and Ariel were severely wounded when Megatron and his forces attacked in order to claim the energy stored there. Searching for someone to help them, the time-displaced Aerialbots took Orion and Ariel to the ancient Autobot, Alpha Trion, who used them as the first subjects for the new reconstruction process he had developed involving rebuilding the frail Autobot frames into more battle-hardy configurations.
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