When Optimus and Hound eventually made their way there, they found that C-81 and his gang of criminals had escaped prison and were combating the Waruder soldiers responsible for the planetary shutdown. Optimus mistakenly assumed that C-81 and his goons were there on purpose, and joined them in fending off the invaders. They were soon joined by Burn Out and Lift-Ticket, who informed the Cybertronians that they had stumbled across the Waruders' main hive. Lift-Ticket explained the Waruders could be repelled if he managed to get a sample of the hive's venom. Optimus was willing to go along with Lift-Ticket's dangerous plan, despite C-81's skepticism. However, the battle came to an end when C-81 managed to grab a hold of the Waruders' leader, and forced the bug into peaceful negotiations. Optimus agreed to allow the Waruders to migrate to another Cybertron via C-81's illegal interuniversal gate, in exchange for a venom sample that would be used to create an anti-toxin to revive the TransTech. The General nonetheless impounded C-81's gate afterwards, though he did let the criminals "slip away" as thanks for their part in thwarting the Waruder invasion.


Rodimus and Cyclonus appear together in the story Wreckers: Finale Part II from 2007. During the invasion of Cybertron, Cyclonus and Rodimus come to final blows, fighting each other to a stand-still. Both severely wounded, Cyclonus is about to kill Rodimus when the Predacon Rotorbolt arrives and kills Cyclonus for betraying him. Rodimus then helps Cheetor to drain the power of the Divine Light from Cryotek. When Rodimus is dying from wounds he received battling Cyclonus, Tigatron is unable to save the former Autobot leader, having given up the power of the Vok to save the Predacon Fractyl.[7]
The 1986 line featured another significant change in that many, if not the majority, of the toys were conceived as futuristic vehicles and bore little resemblance to present-day machinery. This was due to changes in the movie and television series, which leaped ahead twenty years to the year 2005. Many have speculated that this change might have been what signaled the beginning of the end for the Transformers, as part of the novelty of the first lines was the realistic vehicles that turned into robots.
A Japan-exclusive release of the Voyager Class figure with a trailer and a different Mech Tech weapon. The trailer opens like the original G1 toy and fits up to two Deluxe Class vehicles of the same toy line. In addition, the trailer can hold over 20 Mech Tech weapons. The supplied Mech Tech weapon is a blaster with a retractable blade designed similarly to Optimus' forearm swords.[123]
The lowest priced toys in the Armada line were three-packs of Mini-Cons. Each larger price point consisted of an Autobot or Decepticon who came with a Mini-Con partner. Mini-Cons could be used to unlock a variety of features on each larger robot, such as firing weapons, electronic lights and sounds, or alternate modes. Some three-pack Mini-Cons combined into other forms or had additional features. According to the storyline, Mini-Cons also enhanced the power of other Transformers, giving incentive to collect as many of them as possible.
Just like Optimus Primal's basic bat toy, this figure was released during the short-lived period when the Beast Wars was still considered to be an extension of the Autobot/Decepticon war, and Optimus Primal was the same character as Optimus Prime. This was soon relegated to the realms of micro-continuity when the Beast Wars animated series began and clearly established that the two Optimuses were different characters, but the toy remains one that was officially branded as Prime, and is consequently listed here.
The single carded release of Optimus Prime is a redeco of Revenge of the Fallen Legends Class Optimus Prime, exclusive to Walmart in the US and Asda in the UK. Deco changes included in this toy are the top half of the knee armor's blue being omitted and an Autobot insignia tampographed on the left knee, and similar to the Legends Class Power Armor Optimus Prime: the red arms, and the abdomen was replaced into blue.

Transformers: Cybertron, named Galaxy Force in Japan, was a follow-up to the successful Armada and Energon lines. The companion anime series program was not originally conceived or produced as a continuation of the Armada/Energon storyline, and it was only later that it was retconned to be a continuation. Thus, several inconsistencies exist. Once again, a new feature was introduced for the line—Cyber Keys, which activated special functions on the figures in a manner similar to the Mini-Cons in Armada. Each figure came with a Cyber Key regardless of size, but there were several Cyber Keys crucial to the plot of the anime series which only came with certain figures. Again, many of the same characters were included but with entirely new figures from new molds.


A Deluxe sized version of Energon Optimus Prime. Looks like a smaller version of the Leader class toy, without any trailer or drones. Can Powerlinx with other Energon Autobot toys. This toy was a Toys-R-Us store exclusive in the U.S. and was packaged together with a downsized Energon Megatron. In Japan this toy was packaged together with Kicker and a Star Saber accessory.

Both Optimus Prime and Bumblebee raced down a street in an unknown desert while having an argument about Energon. He ordered Bumblebee to scan the surroundings to find the location where the Decepticons were hiding, and to be careful for possible scouts. When Bumblebee noted what the Decepticons were doing, Prime speculated that they might be planning to convert the energy into Energon, and ordered Bumblebee to create a diversion. While Bumblebee and Cyclonus fought, Prime made a surprise attack and took out Cyclonus with his Ion-axe, before turning his attention to Megatron. When both Decepticons fled, Prime told Bumblebee they'd done a good job (in front of a burning Gas station), and both Autobots got back on the move. Fight for Energon
Standing only two-and-a-quarter inches tall, Smallest Transforming Transformers Optimus Prime was the smallest fully transforming G1 Optimus toy for a while, at least until the release of his chubby super-deformed Q-Transformers versions. He features an accurate transformation sequence based on the original full-sized toy, replacing the detachable hands with actual sculpted fists, and even including a tiny version of his laser rifle. Unsurprisingly, he also has little articulation and is only capable of moving his arms and legs.

The Autobots helped repair a Smitco Oil Refinery site which the Lazarus-controlled Transformers had attacked. Optimus had no answer for Spikes accusation that the Transformers' presence on Earth was responsible for the destruction. When Megatron's activities at Lazarus's base were spotted by the military, Optimus insisted on the Autobots going in without backup. They discovered Megatron in the middle of a plan to reformat Earth into a new Cybertron using a cyber-virus. Optimus rejected Megatron's suggestion he should just let it happen, but while the two factions fought, the human military unleashed Operation Clean-Up, dropping a bomb on them. Prime Directive #3
Optimus Prime is armed with two large rifles formed out of a combination of both smokestacks and fuel tanks. These rifles peg onto his lower arms with grips for his open hands. The under-slung fuel tanks can fire spring-loaded projectiles. In vehicle mode, both smokestack rifles can be deployed as twin cannons, and this mechanism can also be used to store the rifles and deploy them as shoulder guns in robot mode.
Prime's firing missile and Mini-Con activated gimmicks remain accessible in this mode, but look a bit doofy if you deploy them. The initial Hasbro release of Prime had tabs in its Super Mode shoulders that prevented them from rotating above the horizontal default position, so as not to break the wires that run through the toy's right arm. Coupled with the limited elbow joints, this left Optimus Prime able only to point his weapons towards the ground, and the tabs were removed on subsequent editions of the figure.

Commemorating the death of Optimus Prime in The Transformers: The Movie, this set contains a special version of the original Optimus Prime figure with show-inspired translucent blue windows. It was packaged with Ligier and Alert, in an apparent homage to the similar Diaclone "Powered Convoy DX" giftset that packaged the "Powered Convoy" version of the Optimus mold with figures using the molds of Ligier and Alert.
Throughout the first two seasons, Optimus Prime has led the Autobots to many victories, such as stopping Megatron from controlling the crystal of power, stopping the Dinobots' rebellion by saving Grimlock, defeating Devastator with his detach arm, helping capture Nightbird, rescuing Blaster and Cosmos from the Decepticons on the Moon with the help of Omega Supreme, and helping save Perceptor and the other Transformers from the cosmic rust disease.
I you can get an official reissue for around the same price, do it. I lucked out and got an opened but mint Encore for $50 last week but you'll be getting lucky that way. All Hasbro reissues have short smokestacks and long stacks are harder to get separate to swap out. Average price for a Japanese reissue is around $100 opened. If you are on a budget and the kid doens't care about slight issues, the $40 KO would be the better option.
Optimus was one of the many soldiers fighting under the command of the Autobot leader, Jetfire. He was among the Autobots who launched in the Ark to clear a path through an asteroid belt. When the Decepticons attacked the ship, he fought a Seeker Decepticon while Jetfire sent the Ark crashing into Earth, knocking everyone aboard offline. Four million years later, they were repaired when the ship's systems were reactivated by a volcanic eruption. In the Transformers
Studio Series Optimus Prime is an all new Voyager Class mold that transforms from robot into a Peterbilt 379 semi-truck. He comes with a pair of Energon Swords, which can be mounted onto his arms or store on the back of his robot mode or truck mode. The figure combines engineering concepts from his Age of Extinction Voyager Class figure with techniques previously used on Prime: First Edition Optimus Prime. He also features a more subdued color scheme compared to other Optimus Prime figures. Like the rest of the Studio Series figures, the figure prioritizes robot mode scale and thus stands shorter than his Voyager Class wavemate Starscream. The CG renders depict him possessing long smokestacks, but the final product has them shortened... again. He also comes with a cardboard backdrop display depicting the climatic forest battle from Revenge of the Fallen.
A slight redeco of Takara's Deluxe-size Optimus Prime was released as part of a special set commemorating both the 20th anniversary of Transformers and the 30th anniversary of its progenitor, Microman. Coming with an exclusive metallic redeco of Takara's Kicker, which was based on the Microman body, this Prime featured a chromed grill where the original had painted plastic, and supposedly slightly shinier plastics. Very slightly.
The Japanese release of Powermaster Optimus Prime actually represented a new character named Ginrai, and featured several retools: the cab featured die-cast metal, shortened smokestacks, vacuum-metalized plastic and clear blue windows, while the trailer was given retractable super robot fists. This Japanese version was eventually issued by Hasbro in 2003 as part of the Commemorative Series collection (see below).
When a two-part race was being held with a massive supply of oil and gasoline as the prize, both the Decepticons and the Autobots badly wanted to win it. Megatron entered the race by hiding himself inside a hollowed-out car and harassed Cliffjumper all throughout the contest. When Prime discovered the car was being driven by his arch foe, he swiftly pulled a telephone pole out from the ground and used it to bash the mortal hell out of the cheating Decepticon. Thanks to Prime's violent intervention, Cliffjumper was able to win the race. Afterward, Optimus Prime celebrated the Minibot's victory with a gargantuan smile as all the Decepticons starved to death. The Great Car Rally

Mission Racer Optimus Prime features a pull-back gimmick by using a rubber band: insert the rubber band onto the front and rear post, then place Optimus Prime onto the ramp and pull his trailer backwards, and release the trailer for allowing the truck to zoom forward. The rubber band also has Optimus Prime's name and the Autobot insignia tampographed oh it.


The Hasbro release comes with a pack-in file card. In addition to the regular version, Optimus was also released in a special "advance release" assortment alongside Bulkhead, Megatron and Starscream, with each figure including a mini-DVD that contains the Transformers: Prime episode "Masters & Students". Yes, all four of them come with the same episode.
Power Surge Optimus Prime's scannable Autobot insignia is on his robot mode left shoulder. As he's packaged in robot mode, this badge is easily scannable while still in-package. Like his wavemate Bumblebee, this figure eventually saw release in the 11th wave of the Warrior Class line with the "Combiner Force" packaging. His scannable sticker is also altered, but scanning the badge only unlocks Energon currency, but not the character. This also applies to the original release's badge, but it unlocks 8 Ultra Sparks instead.
Upon witnessing the incredible power of a lightning storm for the first time, Optimus Prime had Sparkplug Witwicky explain the phenomenon to him. Intrigued by the potential of lightning, Prime put Huffer and Gears to work finding a way to harness its energy, so they could use it to aid in the rebuilding of their spaceship. Huffer constructed a giant lightning rod, and Optimus Prime and the Autobots gathered to watch its first test. They were shocked, however, when a fleet of battered, damaged Decepticons flew out of the mountain housing the antenna and off into the night. The evil robots had attempted to discover the device's secrets and been seriously electrocuted! Once the lightning rod had been checked, Prime vowed to make the lightning-harnessing technology the Autobots' gift to Earth once they had left the planet. Autobots' Lightning Strike
Upon discovering that the Matrix was the key to destroying Unicron, Optimus Prime and Ultra Magnus went alone to face Unicron while the rest of the Autobots executed the plan to restore the original timeline. They hoped that at least one of these plans would be successful. Prime was injured in the confrontation with Unicron and, although his injuries were not mortal, he passed the Matrix to Magnus, who shed his outer armor and managed to complete the mission, destroying Unicron.
However, Prime was encouraged to keep fighting by the cheers of a human boy named Junpei. Megatron, surprised at Prime's resilience, attempted to finish his foe off with his Tornado Axe attack. Prime countered with his Double Wheel-Torque Mega-Ton, which trumped Megatron's attack and injured the Decepticon badly. Megatron teleported back to his ship and left Earth's atmosphere, vowing to return.
An extensive redeco of the Protoform Optimus Prime mold that was exclusively available at the Japanese C3xHobby Convention in August of 2007, and later offered by e-Hobby in limited quantities. Most of the body is made out of transparent turquoise plastic in order to mimic its frozen state in the "coldness" of space, while orange paint is used on the front end of the "entry" mode, mimicking the heat effects of sudden atmospheric entry. The flame attachment is made out of clear blue plastic, with the tail end being covered in gold paint.
His original trailer is not included with the set; instead, he comes with a new deluxe-scaled trailer, not available with any other figure, based on the one towed by Prime in Dark of the Moon. The trailer is compatible with both figures, and sports 5mm post-holes that will hold (among many other things) G1 Prime's laser rifle and the MechTech weapon Movie Prime is armed with.
By the ‘90s, the genre had begun to fade, and boys' minds turned to more high-impact action, often centered around mutants, monsters, and karate. Hasbro saw potential in the embers of the Transformers brand, and turned it over to newly-acquired subsidiary Kenner for a jump-start. Kenner threw out all the old rules, and invented a line of Transformers that were more poseable, more feature-packed, and more exciting. Backed by a high-tech CGI cartoon, Beast Wars turned the brand around, making Transformers a bestseller again.
In an amusing (but glaring) example of poor quality control in a Takara product, the back of the packaging features a small amount of Engrish, notably the word "kinetic" being written as "Kinetick". The bio also mentions the elemental metal as the "Cyber-Matter" living metal, which is used for the Aligned continuity family. Oddly, TakaraTomy's stock photo of the robot mode figure was later used as a cutout "battle figure" included with Telebi Magazine's Burning Megatron.
Upon witnessing the incredible power of a lightning storm for the first time, Optimus Prime had Sparkplug Witwicky explain the phenomenon to him. Intrigued by the potential of lightning, Prime put Huffer and Gears to work finding a way to harness its energy, so they could use it to aid in the rebuilding of their spaceship. Huffer constructed a giant lightning rod, and Optimus Prime and the Autobots gathered to watch its first test. They were shocked, however, when a fleet of battered, damaged Decepticons flew out of the mountain housing the antenna and off into the night. The evil robots had attempted to discover the device's secrets and been seriously electrocuted! Once the lightning rod had been checked, Prime vowed to make the lightning-harnessing technology the Autobots' gift to Earth once they had left the planet. Autobots' Lightning Strike
A new series of reissues means a new release of the original Generation 1 Optimus Prime figure, and Takara's Encore series proved no different. This edition of the figure featured no extra accessories, but it did include the original, thick-barrelled version of Prime's rifle, as reinstated to the mold by the Transformers Collection version of the toy a few years prior. Both his blue and red plastics are lighter than normal, though not to the extent of Hasbro's 25th Anniverary releases. Notably, this edition addresses the small but persistent issue of Prime's shoulder-sticker: the figure's shoulders are textured with small bumps, which had, since 1984, made evenly applying the Autobot symbol sticker to his left arm a challenge. Encore Prime finally replaces the sticker with a tampograph, and also adds one to his right shoulder for symmetry.
Really great, well-researched article. I think you hit the nail on the head here – the fact that there are more expensive sets than ever before affects perception. Also, I’m pretty sure the presence of a baseplate (light but large) in the old sets made them seem bigger. I don’t like the lack of baseplates in new sets – it does make them seem smaller.

The first Transformers toys were created from two different transforming robot toylines from Takara, the Car-Robots and Micro Change, from the Diaclone and Microman series, respectively. Hasbro acquired the rights to sell them in the United States but, instead of selling them under their original names, they were rebranded as "The Transformers". The first two years consisted primarily of reusing the Car-Robots/Micro Change molds. The earliest toys had some parts made of die-cast metal, which were eventually phased out.


After returning with Ironhide's body, Hot Rod was shocked as Optimus Prime resigned his position as leader. When Optimus Prime left the Autobots and surrendered to humans, Hot Rod and few others decided to break from the main Autobot group and leave Earth. As he requested Omega Supreme's help, he met and stroke an alliance with a small group of Decepticons led by Swindle. They then began to build an interstellar vessel. Swindle informed Hot Rod that some of bots in the group have started calling Hot Rod, "Rodimus Prime". Ultra Magnus and his team arrived to arrest Rodimus, for committing treason for working with the enemy. Just then, Swindle walked over and said that he will take over now. Rodimus said that he had things under control, but Swindle dropped the charade and said he plans to take the ship off the planet, and kill as many Autobots as he can before that. Swindle gave the order for the Stunticons to merge into Menasor, his newest creation. After winning the battle against the Deceptions with help from Optimus and Spike's Skywatch soldier, Magnus found Rodimus and told him he was under arrest for willful collusion with the enemy. Rodimus attempted to justify his actions, but Silverstreak was fed up with him. Bumblebee interceded between Magnus and Rodimus, telling Magnus to back off. Magnus, not one to be ordered around, attempted to supplant Bumblebee's authority. Bumblebee snapped, and he told Magnus that they have felt lost and scared ever since Megatron stole the Matrix of Leadership. He also said that he was in charge until the Matrix is recovered and it chooses someone else. Hot Rod overheared this, as he snuck off and stole Ultra Magnus' shuttle, leaving Earth. He went to assault the Decepticon base on a satellite, taking the Matrix of Leadership back from Starscream, only to encounter a newly reformated Megatron, who blasted him in outer space, leaving him seemingly dead. Floating through space, Rodimus crash-lands on a desolate planet with the Matrix bonding onto his body which keeps him alive.
This exclusive redeco of Optimus Prime features darker shades of red and blue than his other releases and has extensive paint applications to resemble his on-screen appearances in The Last Knight, particularly his Nemesis Prime alter ego seen in the film. To that end, he features movie-accurate flame patterns, which are larger and more elaborate then the ones on the regular release or the SDCC exclusive, on his vehicle mode exterior and robot pectoral armor. His eyes and sword are also painted metallic purple, but his shield is completely unpainted for some reason.
The Hasbro website explains it best: "The rogue DARK NINJA MASTER was exiled to a cave beneath Arashikage Mountain for betraying the ninja clans. After finding the Moon's Blood, a mystical stone of great power, he was able to channel the energy of dead ninjas, making him almost unstoppable. Seeking revenge, he has emerged from his subterranean prison to destroy all ninjas. Only two people can stop him: STORM SHADOW and SNAKE EYES. The two adversaries must join forces, for only by working together will they be strong enough to defeat this evil super-ninja."
Part of the new Adventure Shokugan series, this Optimus Prime is a transformable snap-fit kit molded in red, blue, and yellow plastic with detailing from stickers. The kit's transformation engineering is borrowed from the Warrior class figure. But unlike the said toy, the Axe must be pegged onto Prime's legs before transforming, and his shoulders are molded on his front truck halves/shoulders not being flipped down. Also, the stickers are used to cover the molded cavity on the front shoulders. As with Fixit & Underbite, Optimus Prime is fully transformable.

This gold-chrome and clear-plastic redeco of the Leader-class Optimus Prime figure was first offered as a prize in a mail-in contest held through TV Magazine alongside a silver chrome version of the same toy (see below). Both figures were later made available again as prizes in a second contest in the September 2005 issue of TV Magazine, together with "Galaxy Convoy Custom Color Version" (again, see below).
Across the assorted continuities of the original Transformers universe, there have been various interpretations of Optimus Prime. One of Prime's most notable characteristics over all continuities his unswaying commitment to leadership by example. The animated series' version of Optimus Prime is depicted as a straightforward, wise, and upbeat battlefield general. Additionally, the animated series' version of Optimus dislikes rap music, putting him at odds with music-loving characters like Blaster and Jazz.
The main difference is an extensive redeco, rendering Prime in his traditional colours instead of the iPod-inspired white. (Yes, it actually had more to do with iPods than Magnus, believe it or not.) Reminiscent of the Kiss Players, iPod Optimus Prime's entire ABS/PVC structure is painted over, including his fists and the silver stripe that runs along his chest. His wind shield is colored blue like the one in the 2002 New Years Convoy reissue. The silver-grey trailer has a fairly elaborate deco, featuring detailing that resembles the outward appearance of the traditional Prime trailer, including the doglegging blue stripe and Autobot symbol, an effect somewhat marred by the large, visible gap on one side. When reconfigured into dock mode, the interior surfaces surrounding the speakers are decorated with black-on-silver techno-patterns as well as three, count 'em, three logos proclaiming the name "Optimus Prime". The recessed space also features a stylised, almost Frank Milleresque, high-contrast portrait of Prime's face, although this would be largely covered by the intended insertion of an iPod.

Takara's version of the figure was released in their markets slightly earlier, as the first of what would come to be several installments in their Masterpiece line. In addition to coming with a cardboard trailer that the buyer could assemble to "complete" Prime's truck mode, Takara's release differed from Hasbro's by featuring longer smokestacks (kept short on the Hasbro version for safety reasons, but incorrectly shown to be long in the stock photography shown at right), and lacking the black scorch-marked "battle damage" paint applications Hasbro included on the figure's shoulders, wrists and abdomen.
In the past 80 or so years, the yo-yo has seen some pretty mundane innovations, such as a ball bearing axle for better spin efficiency and the addition of flashing lights, to name a few. But finally, someone has rolled up their sleeves and is ready to fuck shit up all over the yo-yo world. Meet the ReGEN; half yo-yo, half MP3 player and just a pinch retarded.
This figure was originally conceived by Hasbro to be another character (exactly who is unknown), rather than Optimus Prime, but Takara insisted that the toy be made into Optimus to help it sell well in their markets, as the vehicle mode was no particular draw, given its scarcity in Japan. Reportedly, the figure cost twice as much as other Alternators to construct, so Hasbro had to bow to this demand so Takara would help fund it. Ironically, Takara eventually wound up soliciting the figure not as Prime, but as his Super-God Masterforce lookalike, Ginrai (perhaps connected to the Powermasteresque headsculpt), before its Japanese release was cancelled and moved over into the Kiss Players toyline (see below).
In the past 80 or so years, the yo-yo has seen some pretty mundane innovations, such as a ball bearing axle for better spin efficiency and the addition of flashing lights, to name a few. But finally, someone has rolled up their sleeves and is ready to fuck shit up all over the yo-yo world. Meet the ReGEN; half yo-yo, half MP3 player and just a pinch retarded.
Each of his kabuto helmets forms the head for one of the two combined modes. In addition, either of his kabuto helmets can be connected to his robot mode back (allowing his swords to also be stored on his back), and both can be connected to the rear of his train mode simultaneously. In robot mode or combined mode, his kabuto helmets can be held individually as a shield or combined into an even larger shield.
A new series of reissues means a new release of the original Generation 1 Optimus Prime figure, and Takara's Encore series proved no different. This edition of the figure featured no extra accessories, but it did include the original, thick-barrelled version of Prime's rifle, as reinstated to the mold by the Transformers Collection version of the toy a few years prior. Both his blue and red plastics are lighter than normal, though not to the extent of Hasbro's 25th Anniverary releases. Notably, this edition addresses the small but persistent issue of Prime's shoulder-sticker: the figure's shoulders are textured with small bumps, which had, since 1984, made evenly applying the Autobot symbol sticker to his left arm a challenge. Encore Prime finally replaces the sticker with a tampograph, and also adds one to his right shoulder for symmetry.
A redeco of of the Cyber Commander toy above, this Prime features grey plastic replacing the original blue, some deco differences on the arms, body & legs. He also features a flame tampograph on the sides of his vehicle front. He comes in an altered packaging that replaces the first version's painted prototype stock photos with CG renders depicting the new deco, and also features a new Hasbro product code number, thus making him officially a separate product rather than a drastic running change variant.

In a later scene, Hot Rod fled the city with Kup and the Dinobots when Galvatron, a recreated Megatron, attacked the city again, this time only smaller, after being reformatted by Unicron and taking revenge on Starscream. After meeting up with the other Autobots after a series of adventures on the planets Quintessa and Junk, Hot Rod returned to the other Autobots and rushed to Cybertron to save it from being eaten by Unicron. Facing Galvatron inside Unicron's body, Hot Rod was able to get his hands on the Autobot Matrix of Leadership in the confrontation, as the voice of Optimus Prime was heard saying, "Arise, Rodimus Prime". The power of the Matrix reformatted Hot Rod into Rodimus Prime, maturing him, giving him a larger body, deeper voice, and different vehicle mode. It also destroyed Unicron's body, bringing the events of the film to a close with Rodimus Prime as the new Autobot leader.
A redeco of the original Generation 1 Optimus Prime cab robot sporting an egregious number of Pepsi-themed paint masks and details, Pepsi Prime's differences from Pepsi Convoy are minimal: he features the shortened smokestacks previously seen on the Commemorative Series release of the mold, the blue pattern on his decals are different (matching the American Pepsi can/bottle look at the time rather than the one used in Japan), and also has a different layout for the Pepsi logo on his right shoulder. Like Pepsi Convoy, he comes with an entirely new trailer unit, specially designed to carry either a single 500ml (16.9 oz) size soft drink bottle, three 350ml cans, or 12 bottle caps (bottle cap figurines being a common and popular collectible item in Japan). In a first for the Prime mold, the figure's fists store in holes on the underside of the trailer while he is in vehicle mode. His ion blaster (which also stores under the trailer) is the first Hasbro reissue to feature the original, thick-barrel sculpt, which was reinstated to the mold by the Transformers Collection release of Prime a few years prior.
The figure has useful swivel joints at the shoulders and neck, and not-so-useful ones at the wrists and knees. It comes fully painted and pre-assembled, but true to his garage figure origins his Ion blaster must be cut free using a hobby knife, then assembled. His clear blue chest window piece is removable to allow the installation of his Matrix of Leadership, as is a Movie-style Matrix cover (not pictured). He also comes with an alternate hand that allow him to hold his accessories, as well as unpainted and uncut duplicates of his Matrix, hands and helmet, for some reason...
 This is an arbitrary line but it is a line that needed to be drawn. There have been many promotional sets over the years which have very few pieces but carry a higher price because of their promotional status. These can range from keychains to individual minifigs to seasonal items. They are not representative of the typical price of a LEGO brick and therefore should not be included in the evaluation.
They’ve been invaded by pop culture favorites, too. Robot Chicken turned the couch gag into stop-motion animation, they’ve parodied Breaking Bad and the Game of Thrones opening sequence, and the living room has gone all topsy-turvy M.C. Escher-style. But best of all, for our purposes, was when the five Simpsons drove into the living room as familiar vehicles, then transformed into robo-Simpsons. Baby Maggie was a blue Volkswagen Beetle, clearly as an homage to Bumblebee, despite the odd color choice. Perhaps it was it was switched to match her onesie.
In robot mode, like Combat Hero Prime, the bottom of the truck became his familiar windowed chest based upon the original Optimus Prime toy. His main gimmick was light up LED headlights, and a lightpipe in the bottom of his right fist, illuminated by an LED in his right forearm, that would illuminate his clear sword or his double-barreled rifle if they were used in that hand. All three LEDs were activated simultaneously by pressing the sunroof-like depression on the roof of the truck.
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