Hasbro's subsidiary Milton Bradley (MB) released the toy in Europe in late 1985, following a slight delay due to licensing issues;[13] there are no less than three variants of MB-packaged Optimus Prime, one of them manufactured by Takara and sporting blue feet, the other two manufactured by Joustra as part of a deal with Hasbro/MB, one of them with blue and the other one with red feet;[14]
He is designed with a removable head, biceps, arms, and legs, all of which use the same clip-peg/hole joint. This means his pieces can be swapped around in any order, as well as swapped with any other Hero Mashers figure... which includes figures from Marvel Comics, Star Wars, and Jurassic World, meaning you can make some pretty freaky combinations.
In robot mode, like Combat Hero Prime, the bottom of the truck became his familiar windowed chest based upon the original Optimus Prime toy. His main gimmick was light up LED headlights, and a lightpipe in the bottom of his right fist, illuminated by an LED in his right forearm, that would illuminate his clear sword or his double-barreled rifle if they were used in that hand. All three LEDs were activated simultaneously by pressing the sunroof-like depression on the roof of the truck.
A redeco of of the Cyber Commander toy above, this Prime features grey plastic replacing the original blue, some deco differences on the arms, body & legs. He also features a flame tampograph on the sides of his vehicle front. He comes in an altered packaging that replaces the first version's painted prototype stock photos with CG renders depicting the new deco, and also features a new Hasbro product code number, thus making him officially a separate product rather than a drastic running change variant.
The figure seems to have some transformation scheme & design related problems in it: The front truck cab's upper two pieces are supposed to be pushed to the front in robot mode, but the piece keeps collapsing back due to looseness when the figure is standing straight (Though pressing the two halves together firmly tends to reduce this issue for a while), while the tab underneath the truck grill does not connect well with the bottom port. Additionally, his 5mm compatible hands have a slight problem with wielding weapons with short 5mm posts.
Alerted by Bumblebee of Megatron's latest plan, Optimus Prime led the mission on Wheeljack's ship to foil them. He sent Bumblebee on an underwater scouting mission, and took part in a pitched battle that ended in the Decepticon's being defeated. Search for Treasure Under the Sea When Rumble dropped rocks on the Autobots, Optimus used Roller to eliminate most of them. Unfortunately he was forced to surrender when he saw the other Autobots had been captured by the Decepticons, and was placed in a special Autobot prison. Luckily Bumblebee remained free, and after he'd rescued the others, Optimus wrapped Megatron up with an iron bar. Bumblebee to the Rescue!

Hybrid Style Optimus Prime is an insanely detailed and complex transforming toy, created under the supervision of famed mecha designer Shōji Kawamori. Standing only three and three-quarter inches tall in robot mode, the figure is partially constructed from die-cast metal and features one of the most complex transformation sequences ever seen on a Transformers figure of its size. Alas, the small size of the figure also works against it, as it required several design concessions that resulted in (if we're being nice about it) an unimpressive cab mode.
A re-release of the Leader Class figure from the Revenge of the Fallen line, but with retractable forearm hooks (as seen in his battle with Grindor) in place of the blades.[113] In addition, the figure comes with the unmasked head of Buster Optimus Prime and is painted with battle damage effects. A recording of Peter Cullen saying, "We must stop the Decepticons!" is played when his chest is pushed upward via a lever on his waist.[114] Fans have nicknamed this figure "Battle Hooks Optimus Prime" to distinguish it from the other Prime figures.[115]
Optimus Prime narrated the events of what happened before the Ark crashed on Earth. He became the new leader of a long line of Autobot leaders via the discovery of the Matrix. On their quest for more Energon, the Autobots were chased by Decepticons to the planet known as Earth and crashed on it. When they emerged from the Ark, Optimus Prime scanned his truck altmode, stating that the war would not end on Earth. Action Blast 1
In Transformers: Decepticons, Optimus Prime lands on Earth along with the other Autobots to stop the Decepticons. Optimus does not appear until Megatron is released and Starscream escapes with the Allspark. Optimus fights Megatron, but is defeated and is killed while Megatron gives chase to his traitorous second-in-command. In the 2009 Revenge of the Fallen video game by Activision, Optimus Prime is among the playable characters.[20]

In 2007, the Optimus Prime of universal stream Primax 109.0 Beta encountered a mysterious messenger from another world: another incarnation of himself from a parallel dimension who left him with a warning. Two years hence, Megatron would bring the terrifying super-dimensional lifeform known as the "Beast of Time", the Hytherion, into their dimension to destroy Earth. The only thing that could battle the Hytherion was the power of the super-evolved multi-dimensional race of Cybertronians known as the Alternity. Prime agreed that when the danger appeared, he would join the Alternity in the fight.
The Monster XL also features not one, but TWO barrels with 6 different nozzles per barrel. That adds up to about 36 different ways to put out your best friend's eye. The ludicrous weight and the fact that it takes 43 fucking pumps to get the water up to pressure offer up reasonable disadvantages, but since water gun fights are always half water gun fight and half "who brought the biggest dick" competition, none of that really matters.

This is a weird one. Back in the late-’80s, the original TV show had ended and Marvel Comics decided to take the “transform” part of the property a step further and gave a handful of Transformers an organic, human-looking shell. Bumblebee was one of the lucky Autobots to get one. According to the storyline, the Decepticons developed the technology first, but the Autobots secretly caught wind, made their own human shells, and fooled the bad guys into thinking they were fighting mere humans, until they burst out of their shells.


A second die-cast vehicle representing Prime was also part of the Mini Car Collection, this one a red redeco of Majorette toy #291, a Chevrolet K-10 pick-up. To distinguish it from the other Optimus vehicle, this one is randomly allocated the "Super Mode" label, and features an image of the leader in his powered-up form on is hood in addition to the Autobot symbol and series logo.
This Optimus Prime is a new mold that matches the character's more cartoony and simplified appearance in the Q-Transformers: Mystery of Convoy Returns cartoon. The "Watashi ni ii kangae ga aru" added to his name means "I have a good idea" (私にいい考えがある). A line originally spoken by G1 Optimus Prime at various times in the Japanese dub of the original cartoon, it has a reputation as a catchphrase of his among Japanese fans and has been reused by many Optimus Primes since, including the Prime in the Q-Transformers cartoon.
Part of the first wave of battle upgrade Hero Mashers toys, Optimus is a non-transforming robot who can swap any of his parts out with other Hero Mashers figure to create many combinations. He includes his iconic Energon axe, a large projectile-launching gun, another large gun, two missile packs, and an arm for Ultra Magnus. Optimus Prime also has a pointing right hand, which allows you to do a certain Optimus Prime pose in a Dreamwave Productions comic.
Convoy iPod Docking Bay pulls an all-white trailer of similar proportions to his vintage G1 load, with rear wheels and discreet propping feet so it can also stand alone. The trailer transforms (sorta), by rotating a substantial wedge of its full length 90 degrees, kinda like a rectangular Rubik's Cube. This exposes two small speakers and "reveals" an alcove (although a huge gap is still clearly evident in trailer mode) featuring an electronic port in which to plug an iPod or iPod nano, thus becoming a working iPod dock. The dock features three working buttons; power, volume up and volume down, as well as an Autobot sigil indicator light. Included is a wall-plugging (Japanese) A/C adaptor with a long lead that plugs into the reverse of the trailer.

Optimus Prime (Clear Ver.) is a redeco of Revenge of the Fallen Legends Class Optimus Prime in black and clear blue plastic, available only in the August 2014 issue of TV-Kun magazine. His only paint operations are on his abdomen and face, but stickers for additional detail are included on the issue's sticker sheet. Optimus Prime has been slightly retooled to include a magnet in his right foot, allowing him to interact with Lost Age Battle Command Optimus Prime and Age of Extinction Stomp & Chomp Grimlock.
Not depicted in the instructions or stock photos, Roller can attach to Prime in vehicle mode via two tabs on the vehicle front which slot into two corresponding slots on Prime's feet. Another undocumented feature is that the butt of the Ion Blaster can be inserted between the barrels of Roller's weapon mode to form a longer weapon. Also not shown in the instructions but depicted on the stock photo on the card-back is that Prime's shoulderpads can be rotated up; the intended positioning for this is notched, although you can position them at other angles.
The SS-03 version of Takara's Deluxe-class Optimus figure, based on the Anniversary release, was released in Hasbro markets in a two pack with the smaller Japanese Megatron figure. There are some tiny but notable differences between this and the Anniversary figure; the Hasbro version uses a more neutral dark-gray for the main body as opposed to the Takara version's blue-tinted dark-gray, plain dark-blue plastic rather than dark-blue-with-sparkles, and plain yellow paint for the cab's lights rather than sparkly-yellow/gold.
In yet another possible scenario, Beachcomber returned from his day off early to inform Optimus that Jessie had been taken prisoner by the Decepticons. Optimus deployed a team of Autobots to go to the girl’s rescue. Shortly before arriving at their destination, the Autobots had to choose their next course of action; they could either storm the Decepticon fortress by force, or try to sneak in through a secret passage Buster had previously discovered.
Kabaya's second candy toy of Energon Optimus Prime was released as part of the Hyper Transformers series. This non-transforming figurine depicts Prime in his lesser-seen combined mode with Wing Saber: "Fight Mode", as Hasbro called it, or "Cannon Mode" in Japan. The figure's shoulder cannons came on a separate sprue in-package and had to be removed by the buyer. Prime's head can be removed and attached to the Hyper Transformers Omega Supreme figure, creating Optimus Supreme. As a candy toy, Prime came with a stick of gum.
In the forest, Trailer observed the lost Red Jet and Yellow Sports Car. He wondered why Red Jet didn't just fly out. The Story of the Lost Plane! Trailer later played in the Quiz! BeCool show with Tank Lorry on his team. The two's answer fumbling and arguments led them to lose the game. Another BeCool, Garbage Truck (清掃車 Seisōsha), was part of one question. The Story of Quiz! BeCool While Yellow Sports Car was explaining BeCool marks to you, Trailer was asleep in his Trailer Base, appropriately displaying his "Zzz..." BeCool mark. The Story of What Do I Know About the BeCool Mark?

Convoy iPod Docking Bay pulls an all-white trailer of similar proportions to his vintage G1 load, with rear wheels and discreet propping feet so it can also stand alone. The trailer transforms (sorta), by rotating a substantial wedge of its full length 90 degrees, kinda like a rectangular Rubik's Cube. This exposes two small speakers and "reveals" an alcove (although a huge gap is still clearly evident in trailer mode) featuring an electronic port in which to plug an iPod or iPod nano, thus becoming a working iPod dock. The dock features three working buttons; power, volume up and volume down, as well as an Autobot sigil indicator light. Included is a wall-plugging (Japanese) A/C adaptor with a long lead that plugs into the reverse of the trailer.


The term Generation 1 is a retronym; the series was simply known as "Transformers" until the release of the Generation 2 series. However, the term has become semi-official, as both Hasbro and Takara have referred to this era as "Generation 1". New characters are still occasionally added to the line, primarily by E-hobby. (Examples: Sunstorm, Hauler, Detritus, and the like.) Large-scale production of new characters in this line ended with the onset of Generation 2. Transformers fans often are very upheld with the G1 community. This has led to controversy among fans who consider G1 to be the only "pure" form of Transformers.
Convoy iPod Docking Bay pulls an all-white trailer of similar proportions to his vintage G1 load, with rear wheels and discreet propping feet so it can also stand alone. The trailer transforms (sorta), by rotating a substantial wedge of its full length 90 degrees, kinda like a rectangular Rubik's Cube. This exposes two small speakers and "reveals" an alcove (although a huge gap is still clearly evident in trailer mode) featuring an electronic port in which to plug an iPod or iPod nano, thus becoming a working iPod dock. The dock features three working buttons; power, volume up and volume down, as well as an Autobot sigil indicator light. Included is a wall-plugging (Japanese) A/C adaptor with a long lead that plugs into the reverse of the trailer.
When Ultra Magnus, Rodimus, Arcee, and Spike took cover within the Autobot Mausoleum, retreating from an attack led by Galvatron, they found Optimus having risen from the dead! Rodimus returned the Matrix of Leadership to Optimus, only for Optimus to abandon his Autobots, and flee back to Cybertron. Optimus, it seems, has returned to the world of the living changed. Once on Cybertron, Optimus orders a full-scale assault on the Quintesson base. Thankfully, Optimus managed to come to his senses when his memories of being revived by the Quintessons reemerged. After returning the Matrix to Hot Rod and ordering the Autobots to retreat, sacrificed himself once more by guiding the ship he's piloting into the Quintesson's trap. Dark Awakening
The set is a counterpart to TakaraTomy's simultaneously-available Transformers Animated Sons of Cybertron set, which also features translucent versions of that line's Deluxe Optimus Prime and Rodimus figures. It was intended as an exclusive for the Japanese Chara Hobby 2010 festival, but was also initially offered as a raffle prize at the 2010 "Autobot Alliance" event in the Philippines.,[1] and was later available for purchase at Cybertron Con 2010 in Shanghai.

Henkei! Henkei! Transformers Convoy is a redeco of Classics Optimus Prime. He features a significantly altered colour scheme, generally to make the toy more closely resemble his appearance in the Generation One cartoon and the original toyline. His truck mode features less silver paint striping, but compensates by vacuum-metalizing the entire grill/fender area silver chrome. In robot mode all of his previously grey plastic has been replaced with red plastic and mostly painted silver (or in case of the grill & bumper, chromed), along with smaller decos. Since Henkei! toys do not feature a heat-sensitive rubsign, Henkei Convoy has two Autobot sigils tampographed onto his shoulders.
In addition to the small engine-pistol of his Alternators figure, Prime comes with the "Surfblade", a pink surfboard that can be reconfigured into either two small knives or a large double-bladed sword. As with all the Kiss Players figures, Prime also comes with a PVC figurine of a cute girl: in this case, Marissa Faireborn, who can perch upon his shoulder or sit in his driver's seat, and comes with two pairs of interchangeable arms and legs. Additionally, the set includes a CD featuring the first five episodes of the Kiss Players radio drama, as well as the exclusive bonus audio adventure, "Someday, Under the Sun."
Having launched a painstaking review of each of those 14,200 pieces in the LEGO universe, the Design Lab found that 90 percent of new elements were developed and used just once. And many components were duplicates. Among the dupes were eight minifig police officers and six minifig chefs, with barely decipherable differences between them. The Lab dealt with the redundancies by slashing the total number of components by more than 50 percent. When it reduced the product portfolio’s minifig chef population from six to one, designers protested and longtime fans howled. To calm the fans, LEGO tried humor: it held a mock online memorial service for the “dead chefs.”
If Optimus instead followed Prowl’s plan, he instructed his troops to transform into vehicle mode and play dead. The Decepticons, believing the Autobots’ ruse, disarmed themselves in order to carry out the Autobots’ “carcasses.” Now with the element of surprise against unarmed opponent, the Autobots Transformed and were able to easily defeat the evil robots.

A retool and repaint, including really shiny chrome, of Revenge of the Fallen Leader class Optimus Prime. In this version, his dark-blue is replaced with a more purplish color and his orange blades have become translucent with some silver. Also, his fuel tanks detach and combine to form his Ion Blaster and his mouth is now visible. Unfourtanetly, all that chrome makes it even harder for him to transform than the last prime. All of these new things make him even more accurate to the movie than his predecessor. Like the picture on the right says, Buster Optimus Prime was rereleased, this time with his mouthplate, in an exclusive set with a redecoed Jetfire.
Virtually every toy in this list has a scannable insignia sticker on it. For Hasbro releases, it temporarily unlocks that toy as a playable character in the Robots in Disguise mobile game, and can only be scanned once per day. TakaraTomy releases simply check that off on their mobile app's collection list. It's honestly quicker and less redundant to say which toys don't have this feature. Meanwhile, scanning the Combiner Force toys' insignia stickers gives the player Tickets, which can be spent by giving them to Cryostase via the main map menu.
Hero Optimus Prime was the first new-mold Optimus Prime toy created for the Generation 2 line. He transforms into a Kenworth truck of unknown model which defies Optimus convention by being one continuous unit, rather than the traditional cab-and-trailer combo. Decals form the windows of a faux truck face to represent his chest, featuring both his name and what appears to be a life support readout coming alive towards the end. In addition to a small gun, he is armed with a large missile launcher, which can fire a rubber-tipped rocket by means of a bellows which you slam your fist down on to produce a puff of air. The launcher is accessible in both modes, ending up mounted on his right forearm in robot mode; the bellows is attached via a rubber hose and cannot be disconnected, but stores on the figures's back when not in use, as do the rockets. A similar air-launching system with identical missiles was used by the simultaneously-released Hero Megatron, and by Laser Optimus Prime the following year (see below).
The San Diego Comic-Con 2017 exclusive Optimus Prime figure is another redeco of the Premier Edition figure, which aims for a more movie accurate look than the original by still sharing the same paint masks, but replacing the chest's deco with flames and adding extra paint applications on the legs, arms, chest, head, tire rims, both sides of the engine compartment, and the sword and shield... but for some reason still sports the movie-inaccurate blue 'collar', as well as the smaller, less accurate vehicle flame tampographs instead of the more movie-accurate ones used on Dark Optimus Prime. His Autobot insignia is also moved on the upper back section of the air dam. He is packaged in a stylish, display-case-like-box similar to later Transformers: Alternators releases and the Hasbro Toy Shop/SDCC 2011 exclusive figure.

Never one to give up, Optimus managed to down Devastator in return, only to find himself at Megatron's mercy. The Decepticon leader pointed out to him the humans' self-obsessed behavior in the face of the devastation, suggesting the fleshlings were worthless, and the Autobots should join the Decepticons in wiping them out. Prime Directive #5 The heroic actions of a team of firefighters and other humans proved to Optimus that the humans were worth saving, and the Autobots delivered a smackdown on the Decepticons. The fight was interrupted by the news that a nuclear missile was inbound, and despite Prime's protests, Superion sacrificed himself intercepting it. Prime recovered from the shock wave to find that the Decepticons had fled. He appealed to Grimlock to return to the Autobot ranks, an offer turned down by the Dinobot. Prime Directive #6
Toymaker Fischer Price was the knight in shining armor on this one with the creation of their Power Wheels line. At first, Power Wheels vehicles were very basic with small electric motors and rudimentary Jeep-like styling. Now, Fischer Price has unleashed a car that says "When I grow up, I want to be too rich to care about the environment." This giant bastard comes with tinted windows, a set of dubs and even a fully functional FM transmitter which, no doubt, blasts shitty radio static through its real-live rear subwoofers.
Hot Rod appears in All Hail Megatron , while traveling through space by himself, he found himself under attack by the Torment, a Decepticon warship crewed by Bludgeon and the Pretender Monsters. He was shot down, but managed to transmit a distress call to the Autobot starship Trion, which came to his rescue. After the Decepticons were chased off, Hot Rod joined the crew of the Trion. When the Decepticons' galaxy-wide assault hit, the Trion was shot down over Cybertron. Hot Rod sent out a distress signal and was ecstatic when he ran into some other Autobots. Hot Rod was taken back to base and relayed the story of how he and his other crew-mates from the Trion arrived on Cybertron, having been diverted there by Decepticon ships and forced to crash land. Once on the surface, Hot Rod sent out his distress signal and was so sure someone heard it. Kup arrived with the rest of the Trion's crew at that point, just in time to tell Hot Rod of course no one heard his message. After the Autobots narrowly avoided the Insecticon swarm and Sunstreaker sacrificed himself, Hot Rod jumped to Drift's defense when he was being insulted by Bumblebee. When the Autobots were later rescued by Omega Supreme, Hot Rod was glad that he sent out the distress call. He was then ferried to Earth with the other Autobots aboard Omega.
Optimus Prime was subject to several molding and color variations in his early days. The earliest release of the figure featured larger fists, a gun with a thick, round barrel, a slightly-differently shaped gas pump, grey rockets, a grey Roller, a grey launcher in his Combat Deck, and metal plates in the floor of the Combat Deck (a holdover from the Diaclone version of the toy, to which the magnetic feet of the pilots could cling). In short order, his fists were slimmed down, the gun's barrel was pared down to a more slender form, the gas pump's shape was altered, the rockets and launcher were recast in black plastic, the metal plates were removed from the Combat Deck, and Roller's color was changed to a light blue. Along with Roller's color change, however, the Combat Deck's drone pod also became light blue, and a third running change soon followed that saw it restored to its original darker blue, and Roller changed along with it. These modified components would become the default accessories used by subsequent reissues of the Prime toy would take, though Roller stills fluctuates back and forth between grey and dark blue, depending on how show-accurate each reissue wants to be.
×