The Decepticons' initial strike came abruptly and brutally, devastating entire districts of Metropolis. Optimus was meeting with Hot Rodimus as this took place, and was nearly overcome with grief when Ratchet informed him of the carnage the Decepticons had wrought. Steeling himself, Optimus coordinated the city's defenses, ordering his troops to be dispatched where they were most needed to repel the invasion. Upon spotting an old enemy on one of the nearby monitors, Optimus geared up to go in the field himself. Arming himself with his favorite pistol, Optimus resolved to take down Megatron. Raid

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Bludgeon's recovered files bring Optimus Prime to Earth, where an Autobot detachment led by Prowl has discovered that a Decepticon infiltration unit led by Starscream has broken standard protocol after discovering a new form of Energon. This Ore-13 appears to be the same "Ultra-Energon" that Bludgeon used to revive Thunderwing, who had been dormant for millennia after the apocalypse. Starscream had already used it to fuel a failed attempt to usurp Megatron's leadership, as detailed in the Infiltration miniseries.
By the ‘90s, the genre had begun to fade, and boys' minds turned to more high-impact action, often centered around mutants, monsters, and karate. Hasbro saw potential in the embers of the Transformers brand, and turned it over to newly-acquired subsidiary Kenner for a jump-start. Kenner threw out all the old rules, and invented a line of Transformers that were more poseable, more feature-packed, and more exciting. Backed by a high-tech CGI cartoon, Beast Wars turned the brand around, making Transformers a bestseller again.
The lowest priced toys in the Armada line were three-packs of Mini-Cons. Each larger price point consisted of an Autobot or Decepticon who came with a Mini-Con partner. Mini-Cons could be used to unlock a variety of features on each larger robot, such as firing weapons, electronic lights and sounds, or alternate modes. Some three-pack Mini-Cons combined into other forms or had additional features. According to the storyline, Mini-Cons also enhanced the power of other Transformers, giving incentive to collect as many of them as possible.

With the Japanese Binaltech toy series having transformed into the Kiss Players line, the second figure to be released as a Kiss Players character was Hot Rodimus. Based on the same Ford GT mold as Mirage, Hot Rodimus features several differences from Mirage. First, it has a unique head sculpt, which includes a movable crest to allow a "visor" to be lowered over his eyes, referencing a scene from the animated Transformers Movie during which Hot Rod is on Lookout Mountain. Additionally, it includes a fishing-rod accessory, which can be split and connected in a different configuration to create a tri-barreled arm weapon, reminiscent of Hot Rod's exhaust-pipe blasters. The figure also includes a PVC figurine named Syao Syao and a CD featuring a Kiss Players radio drama. The vehicle mode stays true to the Ford GT's factory color scheme, lacking Hot Rod's signature "flame" detailing, and, like Binaltech, is fully painted. Meanwhile, the robot mode reveals additional orange and yellow body parts, such as the chest, abdomen, arms and hands, as well as flame-like paint applications on the lower arms to link the figure with the original Hot Rod.


In the "Transformers" film, the robots had more of an alien feel to them to fit the theme of an alien invasion. The robots (stated by Optimus Prime) in the film are actual sentient organisms and not just giant, mindless, and mechanical machines. The robots can also speak their own alien language sounding like what seems to be based on different pitches and frequencies. Alongside that, they gave them more alien features that probably wasn't mentioned in the comics or T.V. series such as a highly advanced exoskeleton, force field, and a special "alien meteoroid" mode which they transform into individually and arrive on earth in. The exoskeleton is a "self-regenerating metal" in which the aliens are composed of (stated in the film) that is the equivalent of living skin that heals itself.
In Transformers: Alliance, Optimus Prime and the Autobots aid the human soldiers after the battle in Mission City and destroy the Allspark-powered machines that were created. A trailer is obtained for Optimus Prime to carry the remains of Jazz. The Autobots leave Mission City as the Sector 7 personnel arrive to claim the remains of the Decepticons. About a month later, Epps and Lennox contact Optimus Prime about aiding them in escorting the remains of the Decepticons to the naval yard. They are spied on by Barricade, who transmitts the information to Starscream.
A minor redeco of Beast Hunters Voyager Class Optimus Prime that has the gray parts cast in a darker plastic shade, lacks the black paint operation for the Star Saber's hilt, changes the color of the side windows' paint operations from yellow to green, adds yellow paint operations for the headlights and lacks the silver paint operations above the front windows.

However, Prime was encouraged to keep fighting by the cheers of a human boy named Junpei. Megatron, surprised at Prime's resilience, attempted to finish his foe off with his Tornado Axe attack. Prime countered with his Double Wheel-Torque Mega-Ton, which trumped Megatron's attack and injured the Decepticon badly. Megatron teleported back to his ship and left Earth's atmosphere, vowing to return.

Prime comes with all the accessories of his previous release, although his ever-changing ion blaster is now somewhat confusingly cast in blue plastic. He features one major additional accessory: an electronic display base sculpted with the image of the Matrix and the Autobot insignia. Pressing the insignia's crest triggers a series of electronic soundbytes, mostly quotes from the movie recited not by original actor Peter Cullen, but by Hasbro's in-house actor, Ron Hayden: "Autobots, transform and roll out!", "I want you to make a special run to Autobot City," "Megatron must be stopped!", "All we need is a little energon, and a lot of luck," and two samples of the classic transformation sound effect, one ascending, one descending.
Optimus Prime has appeared in numerous video games since the introduction of the Transformers series. He makes a cameo in the 1999 Beast Wars Transmetals video game for Nintendo 64, where he is killed by Megatron at the end of the campaign, showing what would have happened in the Beast Wars series with a Predacon victory. Prime is also one of the playable characters in the 2003 Japan-only Transformers game for the PlayStation 2 and the 2010 Transformers: War for Cybertron. Optimus Prime is also playable in the Hasbro Net Jet Transformers fighting game Transformers Battle Universe. Three versions of Optimus Prime are playable characters, including the first generation incarnation, his incarnations from the 2007 live-action film, and the incarnation from Transformers Animated. In this game, Optimus Primal is also a playable character. He is a regular character in the Nintendo GameCube and PlayStation 2 2003 fighting game DreamMix TV World Fighters. He appeared as a boss in a simple Flash-based video game on the Hasbro web site.[25]
The Autobots and the Decepticons came to a distant world in the grip of an ice age. Assuming alternate modes based upon the dominant (though doomed) indigenous creatures of this planet, they continued their ancient, unending war. However, the Autobots, with their energy levels dangerously low, withdrew from combat as the world grew colder. They sought refuge in a deep cavern and entered stasis lock, awaiting the day when surface conditions changed to better suit their operation. Hearts of Steel #1 Optimus lay under the Mare Rurek Glacier. Infestation 2: The Transformers #1 Millions of years later, Bumblebee was awoken by the hammering of humans working on a rail line. He briefly considered awakening Optimus Prime, but thought better of it. After discovering the world had changed significantly, Ratchet thought there was no reason to awaken Prime. Hearts of Steel #1 When Bumblebee discovered the Decepticons were once again active on this world, Ratchet and Prowl agreed that the Autobots must intervene, but again decided out of rousing Optimus from his slumber. Hearts of Steel #2

Optimus has the ability to change any part of his robotic body into a tool or gadget. He has swing lines in his wrists. His wrists can also fire capture bolas. His arsenal includes a grappler, fire extinguisher and a negative friction spray. It is interesting that, unlike all the previous series, his face can almost always be seen, because his mouthplate is retractable like in the 2007 live action film.
One of the Mini-Con limb-bots (Soundwave helmet) is based on the original movie version of Optimus. The main torso-bot is based on Generation 1 Optimus's original body. Two of his limbs are based on Armada Optimus Prime; one "normal" (Inferno helmet), one pre-Earth-body (Knock Out helmet). And the remaining one (Ironhide helmet)... actually looks to be based on the Optimus-like-but-not-Optimus Micromaster Overload! The heck?

Part of the first wave of the Combiner Force assortment, Optimus is a roughly Scout-class sized figure that changes from his futuristic truck with a combiner chest that doubles as his spoiler into a robot in three four extremely simple steps. His individual robot mode only has limited articulation on his shoulders. He also has a little green arrow above the connector on the truck bumper indicating where to crash him to combine with other figures. A 5mm post hole on top of his vehicle mode can accommodate a compatible accessory or Weaponizer Minicon, though he cannot use it in his individual robot mode.
This golden chromed redeco of the Super class Optimus Prime figure was initially offered as a prize to five lucky winners of a colouring contest held in the pages of the TV Magazine. Additional units were later given away via in-store draws at Toys"R"Us Japan; precisely how many is unknown, but the regularity with which the toy appeared on auction sites throughout 2005 suggests it was quite a few.
This set's Optimusses are based on the Prime incarnation. The larger Optimus is a smaller, simpler build than the first big kit, and makes use of ball-and-socket parts for increased articulation. It also carries a spring-loaded missile launcher. The Optimus Kreon's tampographs are based directly on the Prime cartoon model, though he carries an energon axe akin to the one from the War for Cybertron games. He also has a clear-blue extra "energon" torso piece.

Optimus Primal, leader of the Maximal faction in the Beast Wars animated series and toy line, is not Optimus Prime. Primal is one of the Maximal descendants of the Autobots, who took the name to honor Optimus Prime. The same applies to the Megatron of this era. Before the animated series began, Hasbro envisioned Prime and Megatron as their beast counterparts, but once the animated series began, this had already been changed. Design elements, such as Prime's mouth-plate slitted to add an actual mouth for the animated series and the first mini-comic that came packaged with the toys, suggest this. Nonetheless, Optimus Prime and Megatron were a major reason the Beast Wars began.


Part of the first wave of TakaraTomy Lost Age: Movie Advanced toys, this Japanese-exclusive redeco of 2007 Transformers Protoform Optimus Prime is given a Generation 1-styled color scheme (which is also based on his appearances in IDW's Transformers: Foundation comic-book mini-series). Protoform Optimus Prime transforms into his "entry" mode. This mode somewhat resembles a cybertronic truck, with false wheels sculpted onto the sides, and Optimus Prime's trademark windows in front. His now-blue flame decoration piece fits to the back of the "vehicle", creating the illusion of a flaming comet's tail (Not sure if this was mean to represent his jetpack blast effect or his atmospheric entry heat effect, which is for no reason: entirely blue instead of hot red). The bottom of the vehicle has small wheels to roll the toy across smooth surfaces.
Optimus Prime is primarily voiced by Peter Cullen in most of his incarnations, who voiced him in the original series. Following the production of the 2007 film, Cullen reprised his role for the sequels and supporting media and would even voice Optimus in later series such as Transformers: Prime. Optimus has been voiced by a number of other voice actors in other series such as Neil Kaplan, Garry Chalk, and David Kaye in the series Transformers: Robots in Disguise, Unicron Trilogy, and Transformers Animated, respectively.
Part of the seventh wave of Robots in Disguise Warrior class lineup, and the first of the Mini-Con Weaponizers subline, Power Surge Optimus Prime is a retool of the original Warrior Class Optimus Prime figure, now transforming into a 6-wheeled futuristic trailer truck. Optimus now also comes with a pair of swords, which can be attached to his 5mm-compatible hands or the top of the truck/back port to serve as the robot's wings. Most notably, Power Surge Optimus Prime features retooled truck hood/shoulder parts to makes the hands more evident. As a retool of the original Warrior Class Optimus Prime toy, he retains his axe accessory, albeit unpainted just like the Clash of the Transformers Warrior Class toy's. His light blue-colored Launcher can be attached onto his collar.
In the interim year, with the Decepticons defeated, the Autobots entered into an even closer relationship with Earth. The Autobots also began the colonization of other worlds, the first of which was the planet Athenia, where Optimus Prime was stationed. It soon became apparent, however, that the consequences of releasing the energy of the Matrix to cure the Hate Plague were more far-reaching than Optimus had anticipated. Without the energy of the Matrix to act as a balancing factor, Vector Sigma had become destabilized. The Decepticons suddenly returned to exploit this, assaulting Cybertron in order to seize control of the mega-computer. Prime took a squad of troops to aid in the battle on the planet. When the arrival of the Autobot Headmasters tipped the battle in their favor, Prime broke off from the main attack and headed down into the depths of the planet, planning on stabilizing Vector Sigma at any cost.

The earliest releases of Energon Optimus Prime have no ridges on the inside of the chest windows and a different head sculpt featuring an Optimus Primal-style mouth-slit in Prime's mouthplate. This was soon replaced with a full mouthplate, and it was this version of the toy which appeared in the Energon cartoon and was released by Takara. Other changes made to Takara's version of the toy involved a chromed front grill, more vibrant plastic colors on Digger-3 and Submarine-4, a darker blue plastic on Prime himself, and more intricate paint operations. Takara's release lacks the electronic sound effects seen in Hasbro's version, which were commonly gutted for the Japanese releases of any Autobot toys who had them, though Prime retains his light-up chest.


Being a brand new and intricate remake of the Autobot leader, MP-10 was used as the gold standard in terms of scale for future Masterpiece figures, with all the upcoming releases being sized to best match him. Much like his older incarnation, he was also cherished by collectors, generating heated debates on which version is the best one up to this day.[5]
Another redeco of Deluxe-Class Dark of the Moon Prime, this release uses a darker grey, a less magenta-y red, and less gold on the front end. Included is the trailer originally available with the Chronicle release. The trailer holds up to seven MechTech or similar 5mm peg accessories. Four holes are located on the top-front end of the trailer, with another three inside. The door also folds down to become a ramp, and the inside of the trailer is big enough for several Legion or Commander Cyberverse toys, or one smaller-end Deluxe figure. Two C joint bars also run along the bottom of both sides.
In robot mode, Voyager class Optimus Prime is proportionally more accurate to his CGI design than the leader class toy and has a more accurate headsculpt, but due to the aforementioned lessened complexity significant sacrifices had to be made, such as "cheats" to the transformation sequence, to achieve this and thus he is overall less accurate than he initially appears. In addition to previously mentioned changes, he carries much of the truck's front hood, grill and fenders on his back like a backpack. However, he maintains a superb level of articulation and posability.
Being a brand new and intricate remake of the Autobot leader, MP-10 was used as the gold standard in terms of scale for future Masterpiece figures, with all the upcoming releases being sized to best match him. Much like his older incarnation, he was also cherished by collectors, generating heated debates on which version is the best one up to this day.[5]

Leaving his home universe, the Optimus Prime of Primax 895.0 Gamma was gathered in Axiom Nexus by its Optimus Prime, along with a roster of other Optimus Primes and their kin in a group known as the Convoy, in which he was redubbed "Hero Prime". Optimus Prime bio in Club magazine #49 A multiversal cataclysm in a universe seeded with Rarified Energon and an invasion by natives from the negative polarity universe had called them into action. Since Matrix bearers were usually never allowed into Axiom Nexus, this was a grave threat indeed! Invasion Prologue
Ralston marketed many breakfast cereals based on cartoons in the 80s and 90s. One of these was Transformers. The Transformers Chocolate Flavored Cereal was a chocolate-flavored concoction, not unlike Cocoa Puffs, manufactured by the Ralston Corporation. However, the cereal was sold only in some parts of the United States and was short lived. The cereal box had Optimus Prime on its cover. The box claims the cereal had "more taste than meets the eye" and also had the ability to "transform ordinary milk into chocolate flavored milk". There also was a mail-away offer for a Jazz toy. The few boxes that still exist are collectables,[5] (one of which went for $349 on eBay).
During the May 30 launch event for the Revenge of the Fallen toyline in Japan, Legends Optimus were given out to attendees. The only difference is a sticker on the packaging commemorating the event. Optimus also saw release as a blindpacked figure for the first wave of the Revenge of the Fallen EZ Collection sets. And like all first waves, he comes with a flyer advertising the TakaraTomy releases of the Revenge of the Fallen toyline. His pair of legs is also mistranformed to fit in the bubble.
Released as part of a collaboration between Transformers and Primitive Skateboarding, this figure is a black repaint of the Titans Return Powermaster Optimus Prime, with the deco somewhat resembling Nucleon Quest Super Convoy, but with some gold trims and Primitive Skateboarding markings partially designed by Primitive Skateboard founder Paul Rodriguez. He also comes with an extra ramp and skateboard accessory that resembles the one Daniel Witwicky used in The Transformers: The Movie, which Shreddicus Maximus (or any other Titan Master) can attach to. The ramp can also form Optimus Prime's gun.
There have also been a number of spin-offs based on the toys including a comic book series, an animated television series, and a feature-length animated movie. The original series program was followed by a number of spin-offs with varying levels of popularity. A live-action film series directed by Michael Bay has produced five films, with more planned.
The main difference is an extensive redeco, rendering Prime in his traditional colours instead of the iPod-inspired white. (Yes, it actually had more to do with iPods than Magnus, believe it or not.) Reminiscent of the Kiss Players, iPod Optimus Prime's entire ABS/PVC structure is painted over, including his fists and the silver stripe that runs along his chest. His wind shield is colored blue like the one in the 2002 New Years Convoy reissue. The silver-grey trailer has a fairly elaborate deco, featuring detailing that resembles the outward appearance of the traditional Prime trailer, including the doglegging blue stripe and Autobot symbol, an effect somewhat marred by the large, visible gap on one side. When reconfigured into dock mode, the interior surfaces surrounding the speakers are decorated with black-on-silver techno-patterns as well as three, count 'em, three logos proclaiming the name "Optimus Prime". The recessed space also features a stylised, almost Frank Milleresque, high-contrast portrait of Prime's face, although this would be largely covered by the intended insertion of an iPod.
The energy of the explosion absorbed by the virus, the Autobots dug themselves out and set about recovering their fellows whom Megatron had used to power the cyber-virus in its early stages. Ironhide passed on a message from Megatron — there was a surprise in store for the Autobot leader. Optimus and some Autobots including Superion sped to San Francisco, where Megatron had unleashed Devastator. As Prime battled Megatron, he took time to save three humans who were threatened by falling debris, only for the humans to turn on him. The defeat of Superion turned the tide of the battle against the Autobots. Prime Directive #4
Early in this new series of encounters with Megatron, Red Alert contacted the Autobots on Earth and asked for Optimus Prime to join then on Velocitron. Ransack and Crumplezone tricked Hot Shot and Dirt Boss into believing that a race between them would determine which of them would be allowed to race Override for the Planet Cup. During the race, Ransack and Crumplezone caused a rockslide that buried Hot Shot. Hot Shot was saved when Optimus Prime, Vector Prime, and Landmine arrived, but Optimus was upset that Hot Shot had become involved with the locals. Clocker and Brakedown were eager to help the Autobots. After being unable to obtain the Planet Cup from Override herself, Optimus Prime endorsed Hot Shot's plan to win the cup in a race with the aide of the other Autobots. Ransack and Crumplezone were contacted by Megatron and were told to keep on eye on things. They also decided to enter the race, either to win the cup and cause as much damage as they could to the other racers. Override, Dirt Boss, Ransack, Crumplezone, Optimus Prime, Hot Shot, Red Alert, Landmine, Clocker and Brakedown participated in the qualification round. In the final episode of Transformers: Cybertron, Optimus Prime proposed a new Space Bridge project using the power of the four Cyber Planet Keys and the four great Cybertronian ships. Many Autobots and former Decepticons joined in the project. Jetfire was left in charge of Cybertron as Optimus Prime led the Atlantis with the Earth Cyber Planet Key, joined by Red Alert, Safeguard, Scattorshot, Leobreaker, Menasor, and Heavy Load.
Prime's trailer opens up into his Combat Deck, containing the scout drone, Roller. The interior of the Combat Deck features three pegs that can accommodate Prime's laser rifle, fuel pump and nozzle accessories, and seating for two Diaclone drivers. As its central feature, the Combat Deck features a missile-armed repair drone pod mounted upon a boom lift arm (featuring another cockpit for a Diaclone driver), which can also be extended through holes in the trailer's roof and front-end when it is closed. Situated in the base of the boom arm is a spring-loaded launcher that can launch Roller out of the Combat Deck and into action. Roller himself has seating for four Diaclone passengers, and features a port that can accommodate either Prime's rifle or the fuel pump. The interior space of the trailer allows storage room for one standard Autobot car, which can also be shot forward by the launcher.
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