Prime's personality had been copied onto a floppy disk by Ethan Zachary, the technician running the game. He employed Prime in various video game scenarios he developed. Prime's damaged mind led him to believe that he himself was a video game character and, in an attempt to bring him back to life, Goldbug, Joyride, Slapdash, and Getaway took the disk to the planet Nebulos. They built a new body for Optimus Prime and upgraded it with the ability to combine with the trailer to form a larger robot. In an effort to keep Transformers off their planet, the Nebulans had poisoned their fuel. The sensation of dying, however, convinced Prime that he was truly alive and not a game character. To save his life, the Nebulan scientist Hi-Q bonded with him, creating Powermaster Optimus Prime. A UK story set around the same time in UK #198, Prime returned to Earth and tried to rekindle his feeling for the planet. After a battle between his forces and an advance force from Cybertron ruined a small town's Christmas festivities, he realized that bringing the Transformers to Earth was far worse than anything his troops could have done and vowed to protect its inhabitants from Decepticon aggression.[6]
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Like the original Warrior Class Optimus Prime, the figure features an undocumented feature: His axe can be stored on his vehicle mode trailer. Additional features include storing the axe onto either of his leg hooks, combining the launcher with either of the swords at their hilt, and storing the launcher underneath the vehicle. In a neat bit of engineering, he can fully transform with his swords attached.
In "A Fistful of Energon", Optimus Prime is informed by Ultra Magnus about Starscream's escape from prison. He is quite upset when he has heard that Prowl set out in search for him on his own. He orders Prowl to return, but he disobeyed him. Later, Prowl is bound and abandoned by Lockdown, who wants to get the bounty that Megatron had set on Starscream. But Optimus Prime, together with Bulkhead and Ratchet, succeed in finding and releasing Prowl.
The figure also comes with two gun accessories, the "Eliminator Gun" and "Assault Blaster", which combine into the "Mega Striker", a rifle that closely resembles the one used in Dark of the Moon. The separate guns also have a MechTech-style transformation, and pulling a lever transforms them into alternate crossbow-like shapes. In "battle vehicle mode", the sides of the truck are rotated up, and the guns can be attached by small pegs to holes in the modified smokestacks, or they can plugged into any of the standard connection points with their 5mm posts... except the ones on the hinge behind the cab, since those are supposed to be for his Energon battle blades.
A redeco of the original Generation 1 Optimus Prime cab robot sporting an egregious number of Pepsi-themed paint masks and details, Pepsi Prime's differences from Pepsi Convoy are minimal: he features the shortened smokestacks previously seen on the Commemorative Series release of the mold, the blue pattern on his decals are different (matching the American Pepsi can/bottle look at the time rather than the one used in Japan), and also has a different layout for the Pepsi logo on his right shoulder. Like Pepsi Convoy, he comes with an entirely new trailer unit, specially designed to carry either a single 500ml (16.9 oz) size soft drink bottle, three 350ml cans, or 12 bottle caps (bottle cap figurines being a common and popular collectible item in Japan). In a first for the Prime mold, the figure's fists store in holes on the underside of the trailer while he is in vehicle mode. His ion blaster (which also stores under the trailer) is the first Hasbro reissue to feature the original, thick-barrel sculpt, which was reinstated to the mold by the Transformers Collection release of Prime a few years prior.
In the movie, he starts out as a 1976 Camaro before modernizing himself. But the 2007 version (the fifth generation of the model) was a concept car-- you couldn’t even buy a new Camaro until 2009. They later switched to the production version for the 2009 sequel Revenge of the Fallen and he was yet another updated model for Dark of the Moon in 2011 (the SS model). In Age of Extinction, he appears both as a 1967 model and another new model of the current version. Finally, back in June, Bay tweeted that in next year’s The Last Knight, Bee would be a custom-built 2016 Camaro. Over the first two years of the relaunch, Chevy sold an astounding 140,000 Camaros and saw a 10% spike in the yellow model, thanks largely to our friend Bumblebee.
Cyber Slammers Optimus Prime is an amazingly cute truck that transforms into an amazingly cute Autobot. "Slam" his robot mode down into car mode and he rolls along for a while, then snaps back up into robot mode. Sure to please the toddler you brought with you to the PG-13 movie! Like most Cyber Slammers, Prime manages to cram most of his vehicle mode's major details into a compact, super-deformed version of that mode.
It may be that the price of an individual brick has gone down over time, but what does it matter if the size of the bricks has decreased overtime? Sure, the average number of pieces in a set has increased, but how many of those pieces are tiny details? To answer this question, I compiled all the weight data on brickset.com and compared the sets by their price per gram in a similar fashion to how I compared them by price of piece. Below is the chart of my results (prices are in US dollars).
When Optimus transforms, his cab becomes an ion blaster and his trailer disconnects, forming a combat deck. The combat deck supports a mobile battle-station and command headquarters armed with assorted artillery and beam weapons that fire automatically. The combat deck can also serve as a radio antenna for battlefield communications between the autobots. The combat deck also included "Roller", a mobile scout buggy meant to scout behind enemy lines. When Roller is deployed, Optimus can see and hear what Roller sees and hears.[4] Injury to one component is felt by each of the others. If the combat deck or Roller were to be destroyed, Prime could survive. However, despite the slight degree of autonomy they possess, the combat deck and Roller would not be able to survive without Optimus.
In an amusing (but glaring) example of poor quality control in a Takara product, the back of the packaging features a small amount of Engrish, notably the word "kinetic" being written as "Kinetick". The bio also mentions the elemental metal as the "Cyber-Matter" living metal, which is used for the Aligned continuity family. Oddly, TakaraTomy's stock photo of the robot mode figure was later used as a cutout "battle figure" included with Telebi Magazine's Burning Megatron.
In the series released by Marvel Comics, before the Great War broke out on Cybertron, the robot who would be Optimus Prime, before he received the Matrix of Leadership from Sentinel Prime, was a Transformer of note, displaying his skills in the Infraformers Sharpshooting Competition. When the war began, Prime quickly made a name for himself as a combat leader of the Autobots.
A Japanese exclusive, this is a new line of Transformers toys shaped from Disney characters that were first introduced in 2009. Originally revealed in the November 2008 issue of Figure Oh! Magazine in Japan, it was a collaboration project between Takara Tomy and the Walt Disney Company. The first line of the toy series is the Mickey Mouse Transformer which was modeled after Optimus Prime with the same colors as its Transformer counterpart and can transform into a cartoonish trailer truck like the original version. The toy was released on February 26, 2009 following with the Black and White Version a month later on March 26, 2009. A figure of Donald Duck based on both Bumblebee and Herbie the Love Bug, and a second repaint of the Mickey Mouse trailer in Halloween colors, are also planned for release.
While the Transformers animated series came to an end in America in 1987 after The Rebirth, production was continued in Japan with three new, exclusive animated series spin-offs to continue the story. The first of these series, Transformers: The Headmasters, supplanted the events of The Rebirth. With the Decepticons defeated, the Autobots entered into an even closer relationship with Earth. The Autobots also began the colonization of other worlds, the first of which was the planet Athenia, where Optimus Prime was stationed. It soon became apparent, however, that the consequences of releasing the energy of the Matrix to cure the Hate Plague were more far-reaching than Optimus had anticipated. Without the energy of the Matrix to act as a balancing factor, Vector Sigma had become destabilized. The Decepticons suddenly returned to exploit this, assaulting Cybertron in order to seize control of the mega-computer. Prime took a squad of troops to aid in the battle on the planet. When the arrival of the Autobot Headmasters tipped the battle in their favor, Prime broke off from the main attack and headed down into the depths of the planet, planning on stabilizing Vector Sigma at any cost.
The figure has useful swivel joints at the shoulders and neck, and not-so-useful ones at the wrists and knees. It comes fully painted and pre-assembled, but true to his garage figure origins his Ion blaster must be cut free using a hobby knife, then assembled. His clear blue chest window piece is removable to allow the installation of his Matrix of Leadership, as is a Movie-style Matrix cover (not pictured). He also comes with an alternate hand that allow him to hold his accessories, as well as unpainted and uncut duplicates of his Matrix, hands and helmet, for some reason...

Prime's firing missile and Mini-Con activated gimmicks remain accessible in this mode, but look a bit doofy if you deploy them. The initial Hasbro release of Prime had tabs in its Super Mode shoulders that prevented them from rotating above the horizontal default position, so as not to break the wires that run through the toy's right arm. Coupled with the limited elbow joints, this left Optimus Prime able only to point his weapons towards the ground, and the tabs were removed on subsequent editions of the figure.
Part of the eighth wave of TakaraTomy Go! toys, Optimus Exprime is capable of changing from a robot to either a train or (something resembling) a dragon and back again. He can also form the torso of either DaiKenzan (with Kenzan forming the upper torso, head, and arms and Gekisoumaru forming the legs) or DaiGekisou (With Kenzan and Gekisoumaru reversed from their roles in DaiKenzan).
While Transformers ended poorly for the US market, the same can not be said for the UK, Canada, and Japan markets as they went on to produce their own continuing series between 1991 and 1993, despite the UK market in particular missing a substantial amount of figures prominent in the comics and animated series throughout the line's run. Each country produced their own continuity. The UK and Canada continued with new Action Master figures and introduced the Turbo Masters and Predators. Japan continued with the Micromasters concept.

This figure was only available in a two-pack with a Voyager Class Grimlock figure. The two-pack was exclusively available at Target stores in the United States, Canada and Australia, at Tesco stores in the United Kingdom and Hungary and at Galeria Kaufhof department stores in Germany. In Asia, most of the remaining stock are available in some hobby shops and some video stores like Speedy Video.
This mold was redecoed by Takara in 2000 as Car Robots Black Convoy. The following year, it was released by Hasbro as Black Convoy's 2001 Robots in Disguise franchise counterpart, Scourge, with retooled discs that lacked the Autobot insignia. Following this, the next use of the mold was planned to be Universe Toxitron, which ended up being canceled. The modified tooling was also used when Laser Prime was reissued by Takara in 2006 with a modified deco (see below), and for the e-Hobby exclusive Laser Ultra Magnus that accompanied the reissue's release. In 2015, Platinum Edition Year of the Goat Optimus Prime, another repaint version, comes with partially transparent plastic torso.
Thanks to Hasbro on their official site, which can be accessed by clicking any of the images below, we have news of 2 new members of the Energon Igniters class of figures, along with new images of 3 more! Up first, we have the 2 new reveals: Power Plus Soundwave and Ironhide! Soundwave looks a lot like he did in the movie, with a G1-esque robot mode, and a new van mode that is very Animated-esque, complete with a totally metal image of a jaguar and bird of prey on the side, evoking - Read More
The live-action Transformers movie was slated to premiere in the U.S. on July 3, 2007, and was a joint collaboration among DreamWorks SKG, Paramount Pictures and Hasbro, Inc. Paramount Pictures was slated to release the film in the United States, as it had by now made DreamWorks Pictures one of its wholly owned subsidiaries, and was also to be responsible for the international release of the film through United International Pictures, its joint venture with Universal Studios. The feature was directed by Michael Bay from a screenplay written by Alex Kurtzman and Roberto Orci. It was a new story, set apart from the previous incarnations of the cartoon(s) and comic(s). A new origin and characters were introduced. Steven Spielberg, who with Jeffrey Katzenberg and David Geffen had established DreamWorks SKG, was the main executive producer of the film, with Lorenzo di Bonaventura, Tom DeSanto and Don Murphy serving as co-executive producers. In practice, this meant that they were the primary financial sponsors of the film.
"Special Edition" Optimus Prime is a redeco of the Classics multi-pack toy, featuring some minor paint detail changes, bluer translucent plastic, darker and cooler gray plastic, and darker metallic flake red and blue plastic, with his (previously black-only) rifle body most notably now being cast in both blue and black plastic. He came in special "book box" style packaging with black-and-white boxart, and was only available at retail in Australian and Asian markets. North American customers could later buy him via Hasbro Toy Shop.

This new roughly 11-inch leader-sized mold of Optimus Prime transforms from a robot to trailer/truck combination and back, with the transformation taking cues from both the Reveal the Shield Legends Class and the Robots in Disguise Legion Class toys. Surprisingly, he does have a reasonable amount of articulation, including a balljointed head and hinged joints for his arms, shoulders and legs, plus lateral hinges for his feet. His head includes light-piping and, unlike other Cyber Series toys, his truck windows have actual transparent plastic rather than just being merely painted.


When the warlord Shokaract, powered by Unicron's Dark Essence, traveled into the past to secure his own future, the occupants of J'nwan decided to act. Optimus Prime, Megatron, Soundwave, and Grimlock joined Sandstorm on prehistoric Earth during the time of the Beast Wars where the battle with Shokaract had already begun. When the Covenant arrived to vanquish the Dark Essence and defeat Shokaract, Optimus Prime and the others escaped through portals as that timeline was erased from existence. Terminus Departure
The subject of Bumblebee’s voice is a bit of a complicated matter. Just as he was the second Transformer ever seen on the original TV show, he was also the second to speak and did so in the loud and clear voice of Dan Gilvezan, who voiced him throughout the original series and animated movie. But by the time we get to the first live-action movie, he could only talk via audio clips because, according to a prequel comic, Megatron had destroyed his voice capacitor during a battle on Cybertron.
Part of Hasbro's Platinum Edition offerings for 2016 intended to commemorate the 30th anniversary of The Transformers: The Movie, this Optimus Prime is yet another redeco of the Classics Voyager toy. Rather than the show-accurate colors like the Age of Extinction 2-pack figure, the toy's deco is very similar to the Classics release, with some changes and omissions: his blue plastic is a dark metallic sheen, his knee's yellow detailing was removed, his small Autobot symbol tampograph was placed on his right shoulder, and his larger one is placed on his energy unit. His side door/arm kibble is left unpainted. According to Mark Weber, this was meant to represent his abdominal area being torn in the movie's battle. (Yeah, we have no idea how it works, since the "battle damage" parts end up on his arms in robot mode.)

Ultra Magnus is a redeco of the Diaclone "Powered Convoy" figure, itself a redeco and slight retool of "Battle Convoy", the toy that became the original Optimus Prime figure, sporting a new trailer. One of the last few Diaclone toys to be released in the Transformers toyline, Magnus was recolored from the original toy's dark blue, red and black color scheme into a more patriotic red, white and blue, though his chestplate, which was rendered white in his package art followed a more the blue color scheme of his shoulders. He transforms into a Freightliner COE, towing a car-carrier trailer capable of transporting up to four normal-sized Autobot cars. As with Optimus Prime, his cab transforms into a small robot, which can then combine with the trailer to form a "super robot", although all original Generation 1 fiction prior to the 21st century ignored this and simply rendered the super robot as Magnus's default robot form. To facilitate this combination, Magnus sports a slightly longer front axle than Prime, thereby creating tabs on either side of the cab that slide into grooves in the trailer to help lock the small robot into place. He is armed with a rifle sporting two handles that allow either of his robot modes to hold it, and two shoulder-mounted missile launchers, whose spring-loaded firing mechanism was removed for the Hasbro release of the figure.
This Kabaya candy toy of Cybertron Optimus Prime transformed into cab mode through disassembling into its component pieces and being rebuilt, hence the line's name of Blockformers. He came with his hand-held rifle, and a stick of chewing gum. Each figure in the Blockformers line came with additional pieces that could combine with Prime to either make his trailer in vehicle mode, or convert his robot form into Super Mode. Prime himself came with his missile pod/shoulder brackets, his leg armor and guns, his right cannon came with Leobreaker, his backpack and wings came with Override, his Super Mode head came with Scourge, and his left cannon came with Evac.
The Transformers Adventure Easy Dynamic Series release, titled "Big Optimus Prime", features extra paint details and has two additional Autobot symbols on his shoulders. He also includes a different scannable badge, which is compatible with TakaraTomy's Transformers Adventures app. Scanning this will unlock Big Optimus Prime in the collection list. Unlike the American release, Big Optimus Prime is packaged in a windowed box, instead of an an open package.
When we are young, we do not know the value of money let alone the toys we play with. Our parents work tirelessly to buy us the newest, most popular toys and we never realize the effort that went into earning that money. Eventually we get our own jobs and have our own kids. The prices of the toys we had as kids comes as a shock. $150 for a toy? $200 for a toy? These prices are outrageous. It is supposed to be a kid’s toy right? Our eyes may be drawn to the large sets but that doesn’t mean that reasonably priced sets are not nearby. In addition, as I stated before, LEGO has started to market some of their sets to an older audience. That $400 Super Star Destroyer is not for your kid; it is for you. This market didn’t exist 20 years ago.
After the events of Transformers Animated the Stunticons set up a Stunt Convoy show in the city of Kaon and use it as cover to attempt to break Megatron out of his detention at Trypticon. Their attempts are thwarted thanks to the efforts of Cheetor, Optimus Prime, and Sideswipe. The Stunticons are placed in detention with Megatron and an attempt to rescue them was made by the Decepticons Blot, Mindwipe, Oil Slick, Scalpel, Sky-Byte, and Strika.[143]
Optimus Prime features a MechTech Blaster that can convert into an Energon Battle Axe reminiscent of the Generation 1 character's iconic weapon, though the weapon cannot be locked in battle axe mode. There is also a pair of C joint rods on the underside of both forearms. His MechTech blaster can plug into the port on each of his arms or be held in either hand in robot mode, or plug into one of two holes on his truck roof/robot shoulders.
When you’re a Cybertronian robot-alien who could easily blow any human to bits if you wanted, having a license plate can’t be that important. Really, if you’re in car mode and a cop pulls you over for not having plates, and sees that you also don’t have a driver, and then perhaps sees you turn into a giant robot, what exactly is that cop going to do?
The conclusion to the storyline was forestalled when Hasbro retracted 3H Enterprise's license, but an explanation can be found in issue 8 of the Transformers Collectors Club magazine, Cybertron/Robots in Disguise. In this issue, Prime tells the tale of how Unicron's forces were defeated in the last battle by Optimus Primal's forces and Unicron disappeared into the black hole opened in Transformers: Energon. Combined as Omega Prime, they could not escape fast enough, and were sucked into another dimension.

Starscream was my first transformer. I got it because my parents bribed me to climb to the top of the pole in the gym class. Shit was scary. Do they even make kids do that anymore? Anyway, I protected that with my life. Sorry to hear about yours. I didn't have siblings at the time but within a few years I did have some who pretty much did destroy everything they touched. Luckily by then I was a teenager and figured out good hiding places for important stuff.
A new series of reissues means a new release of the original Generation 1 Optimus Prime figure, and Takara's Encore series proved no different. This edition of the figure featured no extra accessories, but it did include the original, thick-barrelled version of Prime's rifle, as reinstated to the mold by the Transformers Collection version of the toy a few years prior. Both his blue and red plastics are lighter than normal, though not to the extent of Hasbro's 25th Anniverary releases. Notably, this edition addresses the small but persistent issue of Prime's shoulder-sticker: the figure's shoulders are textured with small bumps, which had, since 1984, made evenly applying the Autobot symbol sticker to his left arm a challenge. Encore Prime finally replaces the sticker with a tampograph, and also adds one to his right shoulder for symmetry.

Instead of his trailer, Prime can alternately combine with Armada Jetfire, who forms a pair of legs, as "Jet Prime" (Jet Optimus on the cartoon, or "Jet Convoy" if you own the Japanese version). In addition to this, Armada Overload can form a pair of massive cannons that attach to either Prime's base mode, or mount over the shoulders of his super robot torso (with either his trailer or Jetfire as legs), forming Optimus Prime Megaweapon (or Magna Convoy).

A special edition Bearbrick released in celebration of the Transformers 30th anniversary, Optimus Prime is a redeco of Bearbrick G1 Optimus Prime in a deco based on his Age of Extinction appearance. He transforms from a Bearbrick painted up like himself to a bear-eared robot and comes with no accessories, but holes in his robot mode hands can accommodate other toys' weapons.

Chronicle "Movie Optimus Prime" is an e-Hobby exclusive redeco of the Deluxe-Class Dark of the Moon Optimus Prime figure, and comes in a two-pack with a reissue of the Generation 1 Optimus Prime figure. Instead of the blaster/axe MechTech weapon the original release of the figure came with, Prime is armed with a redeco of Dark of the Moon Jolt's Blaster/Hand Cannon weapon.
Once combined, DaiKenzan has three new phrases (spoken in Kenzan's voice), while DaiGekisou has four (in Gekisoumaru's voice). In either combined form, pressing and holding the button activates an additional, longer phrase for their "final attack". DaiGekisou is armed with a scissors-esque "shuriken" made from combining Optimus Exprime's two swords, while DaiKenzan simply wields them separately.
However, Prime was encouraged to keep fighting by the cheers of a human boy named Junpei. Megatron, surprised at Prime's resilience, attempted to finish his foe off with his Tornado Axe attack. Prime countered with his Double Wheel-Torque Mega-Ton, which trumped Megatron's attack and injured the Decepticon badly. Megatron teleported back to his ship and left Earth's atmosphere, vowing to return.
A giant-sized transforming Optimus Prime figure is set to be released for the third film. The set comes with a Leader Class-sized Optimus Prime figure and a trailer that transforms into his Omega Combat Armor - both of which combine to form Prime's Ultimate mode.[126] This set will be released on August 1st, 2011, a month after the film's premiere.

The mid-range Voyager class Movie Optimus Prime toy transforms into an amalgamation of the Kenworth W900 and the Peterbilt 379, making this toy fairly inaccurate to the actual vehicle Optimus Prime turned into. Because of the smaller size and lessened complexity, the Voyager class Optimus Prime features a significantly different transformation sequence compared to the Leader class toy, and indeed, the actual CGI design. However, as the actual truck cabin no longer forms his chest, the cabin now features a small interior with opening doors and a non-removable cowboy-hat-bedecked driver figurine that flips out of the seat when the driver's side door is opened.
The main torso-bot is based on Generation 1 Optimus's original body. Two of his limbs are based on Armada Optimus Prime; one "normal" (Inferno helmet), one pre-Earth-body (Knock Out helmet). Another is based on live-action Optimus (Soundwave helmet), and the remaining one (Ironhide helmet)... actually looks to be based on the Optimus-like-but-not-Optimus Micromaster Overload! The heck?

While stock photos and renders show the figure with a faceplate, this image posted by the Transformers Facebook page shows him with his mouth exposed. This was later found as a variant at least once. A running change was made, changing the blades to be more translucent. The semi-translucent blades release features a date code "73461", whereas the translucent orange blades version features a date code written as "80171".

A redeco of Legends Optimus Prime replacing his red plastic with more blue and silver, but sprucing things up a bit with red flame paint operations. Defender Optimus Prime (ディフェンダーオプティマスプライム) was only available in Japan as part of their Transformers Animated promotion in March 2010. It was given away for free to customers who purchased Animated merchandise at Edion, Bic Camera and Yodobashi Camera stores.
The new One-Step Optimus Prime toy transforms from a trailer truck into a robot in just one easy step! The toy features a similar transformation to the other One-Step Optimus Prime and One-Step Changer Movie Hound. The figure is only available as a "Special Edition Figure" in a 6-pack with the One-Step figures of Bumblebee, Steeljaw, Grimlock, Sideswipe, and Underbite, all of which are unchanged from their individual releases. This set was exclusive to Target stores in the United States and to Toys"R"Us stores in Canada.
Having been caught unaware by a surprise attack launched by the Decepticons, Optimus led his troops in a losing battle against their mortal enemies. Though Optimus managed to dispatch a few Decepticons, namely Thrust, whom he punched through the chest, he soon found himself crippled and surrounded by enemy forces. Praying to Primus as the Decepticons readied their weapons, Optimus heard Grimlock calling out to his fellow Dinobots to combine, prompting the Autobot leader to yell out a plead to Grimlock to stop. It was too late, however, and The Beast began rampaging, killing Autobots and Decepticons alike. Taking advantage of the situation nonetheless, Optimus tackled Megatron and began beating on the Decepticon leader. The tide of the battle now shifted, Optimus attempted to reach Grimlock’s consciousness within The Beast so that its mindless carnage could come to a halt. It didn't work. The Beast Within
TFcon has announced their latest guest update: Bill Ratner! People will recognize Ratner as the voice of Dashiell Faireborn in the Transformers Generation 1 cartoon. He is also better known by his code name Flint in G.I. Joe. TFcon 2019 is earlier than normal, taking place in Los Angeles, California from March 15-17. The guest roll call already includes Michael Bell, Neil Ross, Alan Oppenheimer, Paul Eiding, Arthur Burghardt, Michael Horton, Morgan Lofting, Jack Lawrence, Alex Milne, Donald - Read More
The box seems to have been created rather hastily from the Japanese original. It is roughly identical to the Tomy release, but with the Japanese text edited out... mostly. Random Japanese text remains floating in space on the top of the back panel and underneath the "Jetwing Optimus Prime" name on the front. Curiously, the left flap has been rewritten to eliminate mention of NEST and the jetpack's ability to detach, while the right flap has been (badly) edited to remove all mentions of MechTech.
TFcon has announced their latest guest update: Bill Ratner! People will recognize Ratner as the voice of Dashiell Faireborn in the Transformers Generation 1 cartoon. He is also better known by his code name Flint in G.I. Joe. TFcon 2019 is earlier than normal, taking place in Los Angeles, California from March 15-17. The guest roll call already includes Michael Bell, Neil Ross, Alan Oppenheimer, Paul Eiding, Arthur Burghardt, Michael Horton, Morgan Lofting, Jack Lawrence, Alex Milne, Donald - Read More
Billed on his packaging as "BIGGEST Optimus Prime Toy!", Ultimate Optimus Prime consists of an articulated tractor-trailer. The cab can transform into a "normal" Optimus Prime on its own, roughly equivalent to a Voyager in size and complexity, though with a lower degree of screen-accuracy than most large Optimus toys. Prime has 5mm fist holes, as well as additional 5mm ports on his front wheel wells and both sets of external fuel tanks. Four of these remain available in robot mode. The trailer has twelve more 5mm ports. Despite this, the toy comes with no weapons scaled such that the cab-only robot can usefully wield them.
Optimus Prime's body was hauled out of the Arctic Ocean by the US military. While a terrorist organization run by the enigmatic Lazarus was able to seize control of several of the other Transformers that fell back to Earth, the military worked unsuccessfully to reactivate Prime. They eventually called in Spike Witwicky. Prime Directive #1 Spike was forced by the project chief, General Robert Hallo, to use his piece of the Matrix to reactivate Prime. Functional again, Prime used the Matrix to reactivate more of his fallen comrades. Prime Directive #2
This figure was designed by Yūki Ōshima and produced by KT Figure Collection. The figure is actually a mini bust of Optimus Prime, which includes the head and the upper body without arms. The chest design comes with translucent blue windows and a grill on the midsection. There is also a button in the back. Pushing the button will open the chest and cause the Matrix to emerge, similar to the scene in The Transformers: The Movie.

Both Jet Power Optimus Prime and the accompanying redeco of Voyager-Class Revenge of the Fallen Megatron would have come with an issue of the Unite for the Universe comic book, but due to the cancellation of both figures, the comics were eventually included with the Movie Masterpiece releases of Leader-Class Starscream and Bumblebee. Of amusement is the fact the comics are essentially showcasing toys that have been canceled.


In the Japanese exclusive Transformers: The Headmasters storyline (which replaced the "Rebirth" finale in Japanese continuity), Hot Rod appeared as part of Optimus Prime's inner circle. When Galvatron and his Headmaster warriors launched a devastating attack on Cybertron, Vector Sigma was damaged, and Hot Rod was sent to Earth to retrieve the Matrix. Recovering it, he returned it to Prime, only to be surprised when the ghost of Alpha Trion once again reformatted him into Rodimus Prime to help Optimus. After Prime's second death, Rodimus once again took command of the Autobots. However, when Scorponok destroyed Vector Sigma, Rodimus decided to leave the war, and left Fortress Maximus in command of the Autobots.

If Perceptor gave out the right amount of an antidote, the poisoned Autobots were cured. Optimus ordered his troops to ready themselves for the incoming squadron of Decepticons. Perceptor’s antidote did have a side-effect on the Autobots, however; it gave them a fierce battle-fever, making them eager to take on the Decepticons head-on. Prowl suggested to Optimus that they instead opt for a more conniving counterstrike against the Decepticons, and ambush them instead.
This Trailer is identical to the original BeCool Trailer other than the stickers, and now comes with the trailer/launcher accessory from Bot Shots redecoed in blue with red stripes. While the vehicle mode sticker in his chest remains, the hand-holding and sleeping ones have been replaced by pictures of the launcher: one in base mode and one in trailer mode. He also comes with a sticker sheet for decorating the Trailer Base.
In a later scene, Hot Rod fled the city with Kup and the Dinobots when Galvatron, a recreated Megatron, attacked the city again, this time only smaller, after being reformatted by Unicron and taking revenge on Starscream. After meeting up with the other Autobots after a series of adventures on the planets Quintessa and Junk, Hot Rod returned to the other Autobots and rushed to Cybertron to save it from being eaten by Unicron. Facing Galvatron inside Unicron's body, Hot Rod was able to get his hands on the Autobot Matrix of Leadership in the confrontation, as the voice of Optimus Prime was heard saying, "Arise, Rodimus Prime". The power of the Matrix reformatted Hot Rod into Rodimus Prime, maturing him, giving him a larger body, deeper voice, and different vehicle mode. It also destroyed Unicron's body, bringing the events of the film to a close with Rodimus Prime as the new Autobot leader.
An exclusive version of Titan Class Metroplex was made available at San Diego Comic-Con 2013. He comes with 12 small, non-transforming figurines of Orion Pax, Megatron, Bumblebee, Thundercracker, Trailcutter, and Hoist, all in both modes. The figurines are based on their Thrilling 30 Generations Deluxe Class toys, and similarly to Decoys, the Autobot figurines are cast in red plastic, and the Decepticons in purple.
Part of the first wave of TakaraTomy Go! toys, Hunter Optimus Prime is a redeco of the Voyager Class Beast Hunters Optimus Prime toy. His red and blue plastics are now cast in metallic shades, his translucent green plastic has been replaced with translucent blue, his yellow highlights are more orange-yellow, his yellow-painted side windows are now blue, and his gray plastic is now cast in two different, darker shades. The Matrix Saber, aside from being blue, uses a bluer shade of gunmetal paint for its hilt and handle.
One of the Mini-Con limb-bots (Soundwave helmet) is based on the original movie version of Optimus. The main torso-bot is based on Generation 1 Optimus's original body. Two of his limbs are based on Armada Optimus Prime; one "normal" (Inferno helmet), one pre-Earth-body (Knock Out helmet). And the remaining one (Ironhide helmet)... actually looks to be based on the Optimus-like-but-not-Optimus Micromaster Overload! The heck?

The TakaraTomy version of Premium Series Optimus Prime has a considerably different deco to Hasbro's release. Similar to the unique chrome Optimus Prime, Optimus Prime Battle Mode features vacuum-metallized parts for nearly all of the silver truck parts, for a greater resemblance to the polished chrome on the real prop trucks. Unfortunately, as his feet are the front fenders and grill, this will likely lead to chipping. In robot mode he retains several decos that were removed from Hasbro's Premium Optimus Prime for cost reasons, such as the blue and gold decos on his thighs. Finally, the flip-out energy sword is coloured gold to reflect its "powered up" appearance.
There may be two things you didn’t know in this one: 1) Bumblebee is in the Transformers Hall of Fame; and 2) There’s a Transformers Hall of Fame. The shrine to all things Transformers was the brainchild of Hasbro, the American toy company that worked with Japanese toy company Tomy to create the Transformers in 1984. Starting in 2010, they wanted to honor not just popular characters, but also the real people behind the toys, TV shows, comics, and films.
Screen Rant is exclusively announcing that the Transformers brand will join the pop culture series of toys with figures from Star Wars and Marvel and you can get your first look below. Hasbro relaunched their Mighty Muggs line in January 2018 with by announcing plans for over 50 figures from Star Wars and Marvel, with each collectible figure including the new push-and-turn head feature that changes their facial expressions. And yes, this new feature applies to your favorite Cybertronians too!
Calibur Optimus Prime is a retool of the Armor Knight Optimus Prime figure, who is a retool of the original Age of Extinction Leader Class figure, with the fifth wheel hitch now forming his handheld shield based on the one used in Dark of the Moon, which results in a backpack-less robot mode. He also comes with an axe based on the one used in the third film.
In search of new energy sources, Optimus led a team to central South America. When they spotted Mount Sheelah, their two human friends John and Tim Gordon explained volcanoes, and, believing it to be of possible use, the Autobots went to examine it. During a battle with the Decepticons over the volcano, Optimus was convinced by the two humans to retreat, ultimately saving them when Mount Sheelah erupted. Terror of Mount Sheelah After discovering that the Decepticons were kidnapping humans, Optimus sent Bumblebee to scout the Decepticon base. When Bumblebee returned with the Decepticons' global crystal, Optimus was able to use it to blackmail the Decepticons into letting the humans go. Bumblebee to the Rescue

Today, generally the creator sets only emphasize Lego as a building system. They come with pieces and instructions for two alternate models. Generally, Creator sets utilize a more basic color selection and look less “realistic” due to the emphasis on a versatile piece selection. Contrast that with current licensed themes and even Lego’s own proprietary themes. Themed/licensed sets are now trying to achieve more “realistic” models. As a result, piece and color selection skews toward more specialized pieces and colors again making the “critical mass” of pieces harder to achieve.
It should also be mentioned that a few years back, I think around 2009 roughly, TLG started using smaller boxes for the same size sets. It was part of a move to not only save money, but also become greener as a company. Because the sets now take up less physical space on the shelf, and boxes with the same number of pieces appear smaller than sets from previous years, it could also contribute to the perception that you are getting less for your money today. In reality they are one and the same product.
In this incarnation, Optimus Prime is the main protagonist and shows a near-xenophobic reluctance with interacting with other cultures, believing that such interaction would cause more harm than good. Consequently, he prohibits his team from mingling with the locals of Earth, Velocitron, and the Jungle Planet during their search for the Cyber Planet Keys. This attitude was drastically changed when Prime realized that the only way to acquire the Cyber Planet Keys from Velocitron and Animatros was to play by their laws.
This Classics Optimus Prime is a smaller, deluxe-class toy bearing a greater resemblance to the original G1 toy. He was only available in a special Versus pack with a similarly unique Classics Megatron toy and later the FAB version of the 2007 movie Prime. Later releases of this toy had him individually packed in some European countries. His vehicle mode and robot mode is based upon the original toy, but due to limitations in design, budget and gimmick, does not succeed very well. His thighs cannot collapse into his lower legs, meaning they are exposed in vehicle mode, as is his head. Although to be fair, you wouldn't really notice the leg thing if he had a trailer. But, he is greatly articulated.
After the events of Transformers Animated the Stunticons set up a Stunt Convoy show in the city of Kaon and use it as cover to attempt to break Megatron out of his detention at Trypticon. Their attempts are thwarted thanks to the efforts of Cheetor, Optimus Prime, and Sideswipe. The Stunticons are placed in detention with Megatron and an attempt to rescue them was made by the Decepticons Blot, Mindwipe, Oil Slick, Scalpel, Sky-Byte, and Strika.[143]
Refractor and Laser Prime were only available in a box set named "Chaos on Velocitron" that includes Dynamus and Quickswitch, Parsec and Autobot Nautica, Fastclash, and a Rodimus Prime Titan Master head. The set was officially announced by Hasbro to be a Toys"R"Us exclusive, and was sold at stores in the United States, Canada, and Hasbro's Asian markets (such as Malaysia, Singapore, and Hong Kong). Despite this, it later became available via Amazon in the United States (but not in Canada) as well, actually sold by Amazon directly (as compared to a third-party seller).

Although the animated series ended in the U.S. after The Rebirth, Optimus Prime continued to appear in animated sequences of Transformers toy commercials, progressing from Powermaster to Action Master. He even made an appearance as a computer-generated Combat Hero. Many episodes of the series were re-aired to promote Transformers: Generation 2. During these sequences, computer-generated scenes featuring key G1 characters are borrowed from Generation 2 commercials to serve as opening, closing, and commercial bumpers. Optimus Prime is shown in the opening and closing fighting Generation 2's Ramjet.
This release of Buster Optimus Prime was susceptible to a paint scraping issue on the silver painted slide-out barrel of his blaster. This problem was fixed for the DOTM Re-release by relocating the silver paint app from the barrel to the inside wall of an exposed gas tank that had been previously left as unpainted grey plastic. The black paint app on the barrel was left unchanged.
Part of the first wave of Generations: Combiner Wars Voyager Class toys, this is a bigger, bulkier incarnation of Optimus Prime with a striking resemblance to Ginrai. He comes with two blasters which he holds via 5mm post. One of the guns is based on his trademark Ion Blaster, and both weapons store on the back of his vehicle mode as a makeshift engine block. His torso mode has several details that appear to be influenced by Energon Optimus Prime's super mode, including the head, chest, and thighs. In particular, the chest details are modeled after the Spark of Combination. He also features two pair of fake windows on his robot and gestalt chest halves. The combiner head can be used as a robot mode head if you're feeling silly.
Released in conjunction with Japanese cellphone maker au[10], au x Transformers INFOBAR Optimus Prime celebrates 15 years since the 2002 au Design Project that resulted in the INFOBAR cellphone, as well as the 10th anniversary of the live-action films. He transforms into a (non-functional) scaled-down replica of the 2002 au INFOBAR, and in lieu of cellphone functions, the figure can be paired via Bluetooth with a smartphone, such as an iPhone, to act as a notification alarm in either robot or INFOBAR mode. The screen is also non-functional, but pre-printed cards are included which can be slid into the screen to show an Autobot logo, Decepticon logo, a mockup of a cellphone home screen, or a technical "Transformers INFOBAR" design. The figure also includes a display stand.

This gold vacuum metallized (save for his black joints, which they were made out of unpaintable plastic) Protoform Optimus Prime figure was featured as a Lucky Draw giveaway (along side similarly gold vac-metal versions of Voyager class Optimus Prime and Protoform Starscream) in the December 2007 issue of TV Magazine. Released in 2008, only 5 pieces were made, making it one of the rarest Lucky Draw figures; the images at right represent the only known photographs of it.
Available only at KB Toys, Machine Wars Optimus Prime is a redeco and slight retool of the European Generation 1 exclusive Turbomaster leader Thunder Clash, transforming into a Cybertronic truck cab. It's easy to see why Thunder Clash was chosen to become the new Optimus Prime, given his adherence to Prime tradition: the cab disconnects to become the robot, while the trailer unfolds to become an assault tower with twin missile launchers. On the original Thunder Clash version of the mold, the launchers operated on a gravity-feed system that saw a new missile drop into the launcher from above each time one was fired, allowing for twelve to be fired in rapid succession, but for Machine Wars Prime, this feature had to be dialed back for safety reasons. The missiles had to be lengthened to prevent choking hazards, and so the toy's launchers were modified to accommodate them, becoming straightforward spring-loaded single-firing weapons.
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