The Beast Wars were waged on prehistoric Earth, eventually leading to the discovery of the buried Ark. The beast Megatron, following the original Megatron's instructions in a desperate gambit, attempted to change history by killing Optimus Prime, who was still lying in The Ark in stasis lock. Megatron hoped that this would result in the Decepticons winning The Great War and the eventual rule of Cybertron by the Predacons, the descendants of the Decepticons. Megatron unleashed a full-power weapon blast at Optimus Prime's face, delivering a near fatal blow. Optimus Primal, however, took Prime's spark into his body to protect it from surgical trauma while his injuries were repaired. The subsequent power increase caused by Prime's spark's connection to the Matrix augmented Primal into the large, transmetal "Optimal Optimus" form with three alternate modes (jet, land vehicle, and transmetal gorilla). Then, with the repairs complete, Prime's spark was restored, and he briefly activated before sinking back into normal stasis.

This Wal*Mart-exclusive two-pack pairs the deluxe-size Classics Optimus Prime figure with live-action movie line's Fast Action Battlers Power Hook Optimus Prime toy. Both toys are identical to their original releases, and together represent the Optimus Primes of the oldest and newest generations (at the time) of Transformers, respectively. The movie Prime is designated "2007 Optimus Prime", while the Classics figure is dubbed "1984 Optimus Prime" (referring not, of course, to the toy, which was produced in 2006, but to the character).
The smallest of the Energon Igniters, the 3-inch Speed series transforms between modes in 7 steps or less. Unlike previous small movie figures, this series has a lot of detailing and articulation. The bots don’t end up looking like carved blocks of plastic. They could use a few more paint apps, but that’s to be expected at this price point. They even interact with cores sold with the larger figures (though “interact” in this case seems to mean “tow behind”).
An undocumented aspect of his transformation is that his gun, which splits in two halves and secrets inside his kibble when transforming (much like Rattrap's) has two handle pegs on opposite sides, so that it can be held either at its far end or halfway along its length. The former position makes the weapon look (charitably) more like his traditional ion blaster—or Ultra Magnus' rifle. Additionally, the gun halves can be plugged together in two different ways, theoretically allowing you to create an infinitely long weapon (or at least one of ridiculous proportions).
If there was one thing the toy planes of yonder were lacking, it was controllability. Guaranteed crash landings and the subsequent walks of shame to go pick up the pieces started to wear a little thin. The advent of radio-control provided an answer for that. But for model builders Aviation Design, that was child's play. Hense, the birth of the FALCON 7X business jet.

Optimus Prime returns in Transformers: Revenge of the Fallen. He leads the Autobots as part of NEST in hunting down the remaining Decepticons on Earth. He later engages in a battle with Starscream, Grindor, and a resurrected Megatron. Although Optimus manages to injure Starscream and kill Grindor, he is eventually impaled and killed by Megatron. However, Optimus is resurrected during the battle in Egypt by Sam using the Matrix of Leadership. He is then fused with the dead body of Jetfire, giving him an extremely powerful upgraded mode. After severely maiming Megatron, he kills The Fallen, forcing Megatron and Starscream to retreat. At the end of the film, Optimus thanks Sam for reviving him and again transmits a message to space, hoping to find more Autobots.
Like the previous Prime, it is loaded with features, though it ditches the first movie's Automorphing for the new Mech Alive gimmick. When a grey tab on his midriff is pressed, Prime's entire pectoral region "flexes", lights in his chest and eyes glow, and he declares "I am Optimus Prime" in Peter Cullen's voice. For the European release of the figure, to get past the language barrier, the Cullen sound clip is abbreviated to just "Optimus Prime"; in some regions, including Quebec and the UK (but only after a month or two), both versions were made available. A transformation sound effect activates when his torso is transformed, and once Prime is in truck mode, an almost unnoticeable button (a small square located beside the screw for the battery compartment, undocumented in his instructions) is revealed, which activates engine-idling noises.
The TakaraTomy "Autobot Alliance" release of this toy has some significant differences, including casting the red plastic in a darker shade, making his shin and wheel joints grey rather than Hasbro's bronze, painting the Matrix of Leadership silver, and swapping out the dual energon swords for battle hooks, similar to 2010's Leader class Optimus Prime. However, due to the Japanese release retaining the Hasbro packaging, the box still advertises the dual energon swords rather than the hooks. He retains the masked face used for the Hasbro release.
This Turbo Change Series Optimus Prime toy is a slight redeco/retool of the Lost Age Series toy. Deco changes include omitting the flame tampos on his legs and shoulder, and added blue pinstripes on the Trailer/Wing Backpack to evoke his Generation 1 toy's trailer. This toy also features some new parts like the screen-accurate forearms, the command deck for the smaller Turbo Change Series toys, and the trailer's adapter. His usual Sword of Judgment is now replaced with a screen-accurate mold that is similar to the Armor Knight toy's sword, and he now features a new Vector Shield piece, which can convert into a battle axe.
Platinum Edition "Year of the Snake" Optimus Prime is a redeco of Energon Super Class Optimus Prime. In lieu of combining with his drones, Optimus Prime can also combine with Platinum Edition Omega Supreme to form what his instructions also call "Super Optimus Prime". The drones are color-matched to Omega Supreme, and can attach to four connectors on his body. In an undocumented feature, Prime can also merge with Energon Wing Saber.
In robot mode, like Combat Hero Prime, the bottom of the truck became his familiar windowed chest based upon the original Optimus Prime toy. His main gimmick was light up LED headlights, and a lightpipe in the bottom of his right fist, illuminated by an LED in his right forearm, that would illuminate his clear sword or his double-barreled rifle if they were used in that hand. All three LEDs were activated simultaneously by pressing the sunroof-like depression on the roof of the truck.
Optimus was made available as a mail-away toy in the "Digital Doom on the Highway to Destruction" offer in the US in 1986 to coincide with the Transformers movie in 1986. He cost $21.50 and 5 robot points, and came with a special Movie Edition Certificate and a round sticker that read " Movie . Edition . Transformer" with the Autobot symbol in the middle. (This item is considered rare.)
The bio for the Botcon 2015 version of Megatron reveals that he comes from an alternate reality where Megatron achieved victory during events similar to Dark of the Moon and killed both Optimus and Sentinel Prime. However, Rodimus Prime then arose to challenge him, facing him in a battle that Megatron ultimately chose to flee, resulting in him ending up in the Axiom Nexus.
Optimus Prime was blasted into pieces by Dragon Megatron. Beast Wars Metals #5 Fortunately, his spark remained perfectly intact—in the remains of his Matrix-shaped spark chamber. Megatron was going to destroy Prime's spark, but Cheetor (now in his Transmetal body) saved it. Prime's spark was eventually swallowed by Optimus Primal, who was upgraded into Optimal Optimus by doing so.
Optimus awakened to the sound of Ratchet's voice. Taking in his surroundings, he noted that he was now in an organic forest, surrounded by unfamiliar Cybertronians. It soon dawned on him that he had been transported to the dimension where Megatron had intended to begin his conquest: the OG World. The 'bots surrounding him were the local counterparts to his own Autobots, including his own doppelgänger! The locals informed him that they had found him thanks to the help of his "companion," a small robotic girl. Before Optimus could puzzle out who this humanoid was, the group came under attack by the local Megatron. Though badly injured, "Cloud Optimus Prime" had the strength to fight alongside "G1 Optimus Prime" against the Decepticons, and protect the girl that had brought the Autobots to him. During the fight, blasts from both Primes' rifles collided with a blast from Megatron's fusion cannon, knocking all of the combatants down. Cloud Optimus Prime ensured that the girl was safe before before his attention was drawn to the horizon by a familiar voice. It was "Cloud Megatron," who had also survived his inter-dimensional trip, and had come to continue his fight against his nemesis. Leap
The "Breakout Battle" set includes another take on a screen-accurate "Scrapyard Optimus Prime", featuring a brown paint wash on tan plastic. The set was a shared exclusive between Toys "R" Us, online retailers such as Big Bad Toy Store, and Myer in Australia. The set was released in Australia, Singapore, and Canada but never actually made it to retail in the U.S. The set also includes Rollbar and a Vehicon.
In the aftermath, Victorion believed trying to find the Requiem Blaster was a fool's errand, and that they should have been preparing Optimus Prime's funeral instead. The Swamp Megatron often thought of Optimus, noting the similarities between him and Optimus Primal Primal and wondering what his old rival would think of his heroic exploits. Consequences Ultimately, thanks to his connection to the Matrix and the Primes, Optimus's spark was freed from the Well and revived after Megatronus's defeat, to the joy of his companions. Mourning the sacrifice of Megatron, whom he considered a brother, he commended Optimal Optimus for being a fine choice as the new Matrix-bearer, and began teaching him the ways of Cybertron, promising to support him in his new leadership role. Saga's End 

Marissa and Prime are now on the run from the EDC and are also frequently attacked by the mysterious "Legion" Transformers. When faced with such foes, Marissa unleashes her "Kiss Player" ability by kissing Prime, fusing with him once again, increasing his power so that he can best their opponents. Prime is armed with the Surf Blade, a weapon formed out of Marissa's surfboard, wielded expertly thanks to the knife skills Marissa passes on to him when they merge.[18]
A later prototype/mock-up was much closer to the final product but still has some noticeable differences, such as a head with much larger antennae, longer smokestacks and a front grille section that includes the rectangular section that would sport the "Freightliner" logo on the real-life truck (on the final toy, the rectangular section is part of the hinged upper section that includes the windows). It would have also been possible to attach the ion blaster to either of his shoulders.[12]
JETWING OPTIMUS PRIME Black Ver. is a black, teal, and chrome redeco of Jetwing Optimus Prime exclusive to the Asian market. He appears to have been based on the cancelled TakaraTomy contest prize Jetwing Optimus Prime Black Version (see above), with a few color alterations here and there, plus the obvious addition of chrome. It was originally solicited by online retailers as the far goofier-sounding "Dark Nightwatch Jetwing Optimus Prime".
Transformers: War for Cybertron was released in June 2010 for the PlayStation 3, Xbox 360, and Nintendo DS. The game takes on Cybertron during the Great War between the Autobots, led first by Zeta Prime and then Optimus Prime, and the Decepticons, led by Megatron. Transformers: Cybertron Adventures was released alongside War For Cybertron for the Wii and utilizes the same characters and setting.
Hot Rod first appeared in the American animated series during the events of The Transformers: The Movie (as a main protagonist), where he was one of the many Autobots stationed at Autobot City.[5] He was first seen fishing with Daniel Witwicky. When Daniel saw the shuttle that was going to make a supply run to Autobot City, he told Hot Rod and together they both went to an observation point, only to see a hole in the shuttle. The ship had been previously hijacked by Decepticon forces led by Megatron, with its crew killed.

A Toys R Us-exclusive item, this Titanium two-pack features the previously released War Within Optimus Prime and the upcoming War Within Megatron figures. Also included is an exclusive variant cover War Within comic book. Missing, however, is the unique base that comes with all single-pack 6-inch Titaniums (including the original release of War Within Optimus). The Megatron figure is also lacking its base, this despite bases for both figures being depicted on the instruction sheet.

Platinum Optimus is a redeco of the Leader Class Optimus Prime. Optimus' color palette is now darkened with some additional paint details. His "Sword of Judgment" is now a light blue. Optimus features more chrome on his "Vector Shield", chest, and on his head. The set was a shared exclusive, available from BigBadToyStore and Toys"R"Us, and was also sold during a Taiwanese event celebrating the launch of Transformers Rising.

The original 1984 Optimus Prime toy was part of Takara's 1983 Diaclone toy line named "Battle Convoy". It was designed by the creative design team of Hiroyuki Obara, Shoji Kawamori, famous for his work in Macross, and Kohjin Ohno.[19] The toy's characteristics, such as the head design and the use of the cab front as the upper torso, have become design elements in nearly every incarnation and variant of Optimus Prime. This particular toy has been reissued multiple times, mostly to commemorate the anniversary of the transformers franchise. Optimus Prime was also released as an Action Master and Powermaster toy in the original transformers toy line.

In the Cybertron universe, Cybertron was under attack by two of the Heralds of Unicron, Nemesis Prime and Ramjet. They had already damaged Alpha Trion, and while Ramjet engaged Vector Prime in a duel high above Cybertron, Nemesis Prime got past Sentinel Maximus and revealed his plan to use the Dead Matrix to drain Primus and use the energy to revive Unicron. Omega Prime, a combination of Optimus Prime and his brother, Ultra Magnus, appeared to challenge Nemesis Prime. The brothers recovered, only to receive Optimus Prime, bearing word of Vector Prime's death in battle. Prime and Magnus were subsequently seen planning the hunt for Unicron with Sentinel Maximus.[40]
Alternatively, if Optimus chose to use the tainted fuel against the Decepticons, he ordered Grapple to carry out the vat outside of headquarters. He then instructed Grapple to lower the vat into a nearby pit, and instructed Jazz to torch the fuel with his flamethrower. He and Jazz waited until the last possible moment to carry out their plan, and once the fuel was lit, they dived to safety inside the Autobot base with the other Autobots. As the toxic cloud successfully turned away the Decepticons, Optimus was surprised to see Sunstreaker once more fully operational. Having been bought enough time, Perceptor was able to successfully cure the poisoned Autobots. Their ranks fully replenished and the Decepticons turning tail meant the Autobots had earned themselves another victory.
In robot mode he resembles previous Optimus characters: his angular chest windows are reminiscent of Cybertron Optimus Prime, while his near-animalistic limbs and color scheme are evocative of Beast Wars Optimus Primal. He has excellent articulation due to his many ball joints, and is armed with a rifle. The flame attachment can fit onto the end of the (non-firing) gun barrel.

Transformers: Tribute Optimus Prime is a redeco of the 2007 Leader Class toy, to commemorate the 10th anniversary of the live-action film series. While the deco's paint mask is the same as the said figure, he features a more saturated blue and red, and chromed feet/front grills which was used for the MA-21 redeco, and he also features chrome on both sides of the stomach. While the Hasbro stock photo shows that his feet are slightly mistransformed in robot mode, the Takara stock photos shows his feet correctly flipped out.
Released as part of the Allspark Power refresh of the movie line, First Strike Optimus Prime is an extensive redeco of Voyager class Optimus Prime in a colour scheme based upon Generation 1 and Classics Optimus Prime. The included toy bio describes this coloring as Prime paying tribute to the markings he wore as a young soldier when the war began. Due to the transformation scheme, this figure actually ends up being less like its G1 counterpart in robot mode, a sacrifice made for the slavish redeco of the vehicle mode. You can't have your cake and eat it too, folks.

Prime is armed with a spring-loaded missile launcher that stores on the rear of his truck mode (which becomes the backpack of his robot mode) when not in use. Like most of the weapons of the Energon line, it sports a 5mm post, allowing it to be held by most every Enegon figure, to combine with assorted other weapons and Energon weapons released in the series, and to peg into numerous compatible ports shared by many figures, like the hole in the radar of Prime's own trailer, or even conveniently placed 5mm screw holes like those of the Prime Force.
As the number of sets released has increased, the harder it has been for stores to parcel out their shelving space. In order to make more sales, decisions have to be made as to which sets will be carried. Not every store can carry the whole product line (not even all official LEGO stores carry the whole product line). This process will favor the sets that drive sales the most, such as the licensed sets. The traditional boxes of bricks are pushed out of the way for the more profitable lines.
Optimus Prime leads Bumblebee, Drift, Kup, Prowl, Ratchet, and Wheeljack in Las Vegas when a Cybertronian ship crashes, containing Galvatron, Cyclonus, Scourge, and an infestation of zombies from another universe. Galvatron attempts to take command of the Autobots and, after fighting them, explains his mission to stop an undead infestation. Wheeljack sets up an energy shield around the city to keep the infestation contained, but it only last for 24 hours. Despite the containment effort, Kup realizes that Bayonet, a Decepticon in Galvatron's command, is not all she seems. She turns out to be the extradimensional vampire Britt.[17]
A redeco of the Super Optimus Prime mold with a primarily red cab, much deeper blue, and a Prime Force uniformly colored in black was planned to be released with Smallest Transforming Transformers Generation 1 Optimus Prime as a Target exclusive. The toy got far enough along in development to have package artwork created by Dan Khanna, which was later revealed online, but it was canceled shortly before making it to full production. Its red, white, and black coloration earned it the festive nickname of "Santa Prime" among fans online.
An exclusive version of Titan Class Metroplex was made available at San Diego Comic-Con 2013. He comes with 12 small, non-transforming figurines of Orion Pax, Megatron, Bumblebee, Thundercracker, Trailcutter, and Hoist, all in both modes. The figurines are based on their Thrilling 30 Generations Deluxe Class toys, and similarly to Decoys, the Autobot figurines are cast in red plastic, and the Decepticons in purple.
Released by TakaraTomy as part of a 2010 promotion honoring the "future era" of the original cartoon (which was set in 2010 in Japanese continuity, you see!), this exceptionally morbid re-release of the Masterpiece Convoy figure recolors the Autobot leader in blacks and greys, representing his dead body from The Transformers: The Movie—but don't worry, kids, it's actually a "sleep mode", according to the figure's name! Limited to 2010 pieces in Japan (see what they did there?), it comes with all its customary accessories, including the Perfect Edition trailer, redecoed where appropriate: the trailer itself has become translucent, its energon-axe is now transparent grey, and Megatron, in another movie homage, is rendered in translucent purple, evoking the scene depicting his transformation into Galvatron. The figure was also released in other parts of Asia as a limited edition of 2010 as well, combined with the Japanese edition for 4020 total. The Japanese version denotes "Serial Number in Japan: ####/2010" on its bio card with the number out of 2010, while the Asian version denotes "C1 - ####/2010" with the number out of 2010 on its bio card.
If Cosmos radioed his findings to Optimus immediately, Optimus’s convoy moved in to investigate a nearby Decepticon base. En route, the Autobots passed near a human town, but began floating in mid-air before being able to reach it. Optimus quickly deduced that this phenomenon was caused by an anti-gravity beam, courtesy of the Decepticons. Worried about the nearby humans also being affected by the lapse in gravity, Optimus had to decide whether he would order his troops to stop and help the townspeople, or to continue forward and attack the Decepticon base.
Prime invited Wataru to visit the Autobots' subterranean base, and he gave the boy a personal tour as he carried the injured Bumblebee to the infirmary. Telling him the story of the Energon Cube and the Autobots' coming to Earth, Prime showed Wataru the large chunk of the cube that they had managed to recover. He then turned his attention to repairing Bumblebee's wounds, and as such, did not notice Wataru reaching out to touch the cube sliver. A bizarre energy discharge resulted that not only showed the Autobots images of Another Time & Place, but also healed both Autobots' wounds. Prime dived at Wataru and hauled him away from the shard, returning things to normal, but leaving Prime with grave concerns over what the strange occurrence might mean. Kingdom of Giants
It should also be mentioned that a few years back, I think around 2009 roughly, TLG started using smaller boxes for the same size sets. It was part of a move to not only save money, but also become greener as a company. Because the sets now take up less physical space on the shelf, and boxes with the same number of pieces appear smaller than sets from previous years, it could also contribute to the perception that you are getting less for your money today. In reality they are one and the same product.
The toy itself is a mix of different versions. The cab has the safety modifications, including the shortened smokestacks and longer missiles (and thicker rifle), but also has the modified hitch of the 2011 Chronicle DOTM two pack. Meanwhile, the trailer is the lighter grey version from the 2008 Universe release. This version also seems to suffer from mold deterioration.
This unusual iteration of Optimus Prime is a redeco of Beast Wars 10th Anniversary Optimus Primal, transforming into a robotic gorilla in the pseudo-technorganic-looking style of the other Jungle Planet toys. He comes with a Jungle Planet Cyber Key stamped with the code d7s9, which plugs into his flying surfboard accessory to reveal a spring-loaded missile launcher. His brown and cream deco seems inspired by Donkey Kong, while the scar over his beast mode eye seems intended to homage Peter Jackson's King Kong.
Released to celebrate the Year of the Goat, Platinum Edition "Year of the Goat" Optimus Prime is a redeco of Generation 2 Laser Optimus Prime, featuring the same discs lacking the G2 Autobot logo found on the Robots in Disguise Scourge version of the mold, but otherwise keeping all the electronics from the original release. Like Year of the Goat Soundwave, Year of the Goat Optimus Prime features an awkward mix of orange, black, clear pink (in some parts including missiles, the discs, and even the pump!), some clear blue (the missile's tips), translucent plastic, and some hint of chrome silver (mostly his trailer parts).
The Jetwing jet pack attaches onto Optimus Prime via a part that hooks onto one of the hinges behind his neck, and a spring-loaded clamp that latches onto a recessed area under Optimus' back. The fuel tanks that form Optimus' Ion Blaster must be removed for this mode, and they can be stored inside the engines for the jet pack. The Jetwing can be used on previous Leader Optimus Primes from Revenge of the Fallen onwards, but due to the lack modifications seen in Jetwing Optimus Prime, the combination isn't as stable. The jet pack features four MechTech ports on the main wing articulation points, and two C joint mounting points on each wing. The Gatling Cannons both feature two MechTech ports and 2 C joint mounts on either side of each cannon.
A single-packed version of the battle damaged Voyager Optimus Prime toy from the Sam's Club exclusive three-pack. Although the assortment number and the general packaging style (which are both the same also used for the Premium Series redecos of Voyager Class Autobot Ratchet and Megatron) seemed to indicate that this might be a Best Buy exclusive, it was later confirmed to be an "international market" exclusive. It was released in Hasbro's Southeast Asian markets, but was not available in the USA outside the Sam's Club three-pack.

A standard brick with two rows of four studs delivers a profit to LEGO that is orders of magnitude greater than any specialized element, all because the brick is what LEGO calls a “universal” or “evergreen” element that can be used in so many different sets. A one-of-a-kind, specialized piece, however, generally works in just one or a few sets. Moreover, the cost of molding a standard brick is orders of magnitude cheaper than producing a specialized piece.
This playset is a variation of Optimus Prime's dinosaur mode, but as a figure-8 racetrack. A launcher can propel Flip Racers through the track where they can activate a popup Chase and land in a jail. The Flip Racer MorBot is included but any Flip Racer is compatible. The raceway can be extended by attaching the Flip Racers launchers: Bumblebee’s Quick Launch Garage or Airport Blastoff Blades (sold separately).

The conclusion to the storyline was forestalled when Hasbro retracted 3H Enterprise's license, but an explanation can be found in issue 8 of the Transformers Collectors Club magazine, Cybertron/Robots in Disguise. In this issue, Prime tells the tale of how Unicron's forces were defeated in the last battle by Optimus Primal's forces and Unicron disappeared into the black hole opened in Transformers: Energon. Combined as Omega Prime, they could not escape fast enough, and were sucked into another dimension.
Like Chomp & Stomp Grimlock, his truck kibble from the back can accommodate One-Steps and Power Battlers (Both Hasbro and TakaraTomy), activating his various voice clips and flashing lights by interacting with the magnets in their feet. He is notably less kibbly than other AOE Optimus Primes...from the front, at least. The back and sides are not so promising with large chunks of Western Star truck kibble hanging off his legs, making him look as if he's wearing a petticoat. At least the jetpack helps balance the whole thing out....
Many who received their first LEGO set in the early 1990’s are now adults looking forward to buying a LEGO set for their first child or for themselves. When we are younger, we do not fully understand how money works. We do not realize that a large LEGO set can require hours of work to earn. We only know what we want. I would wager that it isn’t until our first jobs that we can fully appreciate the value of money. We all wanted the large sets as kids and we didn’t realize how hard our parents had to work for them.
One peaceful day, Optimus decided it was too quiet, and sent Bumblebee and Mirage to find out what the Decepticons were up to. Sure enough, the Decepticons were looking for a factory, so Optimus had Mirage create a holographic factory as a trick, and ambushed the Decepticons. Optimus himself hurled Megatron into orbit. Decepticon Patrol Optimus and his Autobots rescued Sparkplug and Buster Witwicky when the pair were captured by Decepticons, and afterwards Prime was amazed when Sparkplug repaired Wheeljack and Prowl. After Bumblebee and Hound discovered that the Decepticons were attacking Hoover Dam, Optimus and his team defeated them. The Deadly Fuel Shortage

He comes with a shield with a fold-out handle, allowing Optimus to hold onto it with either hand in robot mode. It has a simple transformation gimmick for vehicle mode which is activated by pressing a button at the top of the shield, causing the sides to spring outwards. In vehicle mode, the shield can be laid flat across the bed of the truck, attaching via a post on the back onto the truck’s trailer hitch. Alternatively, the bumpers on the shield can be rotated outwards, and the front can be bent down in order to form a new front end and hood for "battle vehicle mode", resembling the Stealth Force vehicle modes seen in Dark of the Moon.
Ten years after Unicron's defeat, Cybertron was seemimngly at peace, but Optimus still feared another attack from Unicron. Although the Autobot High Council dismissed his fears, a mental link with Primus confirmed that Unicron was still alive. Megatron's disembodied spark, trapped within the chaos-bringer, called out to Prime. Events overtook Prime as Unicron's four Horsemen, Rhinox, Airazor, Cheetor, and Terrorsaur, attacked Cybertron, devastating it. Prime's link with Primus allowed him to upgrade himself into his Energon form and drive them off.
The key sports a tampographed Autobot insignia, a red border, and the Key Code "D56B" tampographed on the back. This code, when entered on Hasbro's website, was supposed to unlock additional information on the character or the toy, but due to an error on behalf of Hasbro, it unlocked information intended for Optimus Prime's wave-mate, the aforementioned Deluxe Class Demolishor; Optimus Prime's information was instead unlocked using the code "dt67", which was tampographed on the back of the Cyber Key included with said Demolishor toy.
A Leader class toy that transforms from fire truck to robot. The front end of the fire truck can form a robot resembling Generation 1 Prime, while the rear section can form a battle station or combine with him to form Super Fire Convoy. The rear section has an extending ladder with retractable water cannons and missile launchers. This battery-operated toy features siren sounds and voice samples of Fire Convoy (saying the lines, "Fire!" and "Kyoudai Gattai! Super Fire Convoy!").[41] Fire Convoy can combine with God Magnus (sold separately) to form God Fire Convoy.[42] This toy was designed by Takara's Hisashi Yuki.[43]
This Japanese-exclusive reissue of the original Generation 1 Optimus Prime figure featured tinted blue windows, like those sported by the "Goodbye Convoy" edition of the toy, as well as show-accurate blue eyes. Prime came with all his original accessories, including both versions of his rifle, as well as a new die-cast metal Matrix of Leadership accessory, which could be looped around his neck on a removable chain. Additionally, the set included a show-accurate redeco of the Action Master Optimus Prime figure, a sheet of Autobot insignia stickers of varying sizes, and a mouse pad decorated with the Autobot symbol.
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