Released in the first wave of the Authentics toyline, "Autobot Optimus Prime" is a new mold the size of a 2015 Robots in Disguise Battle Pack toy. He changes from an evergreen-inspired robot into a more G1-based truck in just four steps. His instructions are incorrect; for truck mode, his legs must be folded in before the arms, otherwise the locking tabs on the arms will get in the way. Due to his transformation, he ends up with no elbows and a fake chest. He also has problems standing up due to hollow legs.
When a two-part race was being held with a massive supply of oil and gasoline as the prize, both the Decepticons and the Autobots badly wanted to win it. Megatron entered the race by hiding himself inside a hollowed-out car and harassed Cliffjumper all throughout the contest. When Prime discovered the car was being driven by his arch foe, he swiftly pulled a telephone pole out from the ground and used it to bash the mortal hell out of the cheating Decepticon. Thanks to Prime's violent intervention, Cliffjumper was able to win the race. Afterward, Optimus Prime celebrated the Minibot's victory with a gargantuan smile as all the Decepticons starved to death. The Great Car Rally
the one the left was a design that i hated from the start. just doesnt look like what a Transformer is supposed be. the one on the right is almost there but not quite. a very welcoming design though. its what Prime should have looked like from the start. To say it is too 80s, well the first film should have taken place in the 80s, not present day. The Transformers are icons of the 80s. You make Cybertron in the future tense all futuristic and alien-ish and whatnot, but on earth you make it in the 80s.
4. Collectability/Internet/Ebay: While Lego has always been a somewhat collectible product, the age of the internet has increased the collectability of Lego. Nostalgic adults came together on the internet to trackdown and re-acquire sets from their child hood. I think Lego has embraced this as evidenced by large limited edition sets aimed at the adult market. This is also evident in the increase in tempo of development of sets and themes that drive the collector to want to buy more and more; which overall is good for Lego. In the past, an individual set and theme seemed to have more life than they do now.
The new One-Step Optimus Prime toy transforms from a trailer truck into a robot in just one easy step! The toy features a similar transformation to the other One-Step Optimus Prime and One-Step Changer Movie Hound. The figure is only available as a "Special Edition Figure" in a 6-pack with the One-Step figures of Bumblebee, Steeljaw, Grimlock, Sideswipe, and Underbite, all of which are unchanged from their individual releases. This set was exclusive to Target stores in the United States and to Toys"R"Us stores in Canada.
A large, non-transforming toy that features light & sound effects and voice tracks by Peter Cullen. The figure itself is a representation of Optimus Prime combined with Jetfire's parts - only designed for younger children. A lever on his waist extends his wings, and flying sounds are emitted when he is moved around off the ground. The Power Bots line replaces the 2007 Cyber Stompin' line of the first film.
The Heroes of Cybertron PVC figurine line is an adaptation by Hasbro of Takara's own Super Figure Collection line. The main differences between the two lines is that Hasbro cast Autobot and Decepticon figures in clear blue or clear red PVC respectively, then completely painted the figurines. This allowed the eyes to 'glow' when placed in front of the light source.

Available exclusively from Japanese clothing company A Bathing Ape in March 2013, "Convoy Reissue BAPE VERSION RED CAMO" (コンボイ復刻版 BAPE® VERSION RED CAMO) is a redeco of the original Optimus Prime toy sporting a unique new red color scheme, along with a red trailer decorated with a camouflage pattern. Both trailer and Prime himself feature the A Bathing Ape logo in place of an Autobot symbol, while the floor of the trailer's Combat Deck mode features new Bathing Ape-themed labels. The figure comes in a recolored version of the original Japanese packaging.
Part of the first wave of Generations: Combiner Wars Voyager Class toys, this is a bigger, bulkier incarnation of Optimus Prime with a striking resemblance to Ginrai. He comes with two blasters which he holds via 5mm post. One of the guns is based on his trademark Ion Blaster, and both weapons store on the back of his vehicle mode as a makeshift engine block. His torso mode has several details that appear to be influenced by Energon Optimus Prime's super mode, including the head, chest, and thighs. In particular, the chest details are modeled after the Spark of Combination. He also features two pair of fake windows on his robot and gestalt chest halves. The combiner head can be used as a robot mode head if you're feeling silly.

Optimus Prime and his troops lay deactivated on the Fera Islands for three million years until G.I. Joe stumbled upon them one day in 1939. The Line The Autobots were reactivated by a repair drone and given new disguises, with Optimus Prime being reformatted into an unknown World War II-era human vehicle. He explained to Duke who they were, and learned that Megatron's Decepticons had been reactivated a year prior, and were currently wreaking havoc on Europe along with Cobra. While hesitant at first, Optimus Prime soon joined G.I. Joe in their mission to destroy Cobra and the Decepticons. Transformed After commanding the Aerialbots to get the Seekers out of the way, Prime advanced across the Fera Islands, but met resistance in the form of Rumble. Trial by Fire
The main Prime line in Japan, while mostly using the same molds, was quite a bit different from the Hasbro version. Hoping to snag a slightly-older market, the toys were given a bit of "model kit" vibe. Paint operations were reduced and replaced with old-fashioned sticker sheets, so you had to customize/complete the toy itself... and then there was the blatantly model-kit Arms Microns packed in with every toy.

A Bic Camera and Joshin Kids' Land exclusive, this redeco is the first release of the Prime: First Edition Deluxe class Optimus Prime figure in Japan, featuring a slightly lighter hue of red (the stock photography provided by TakaraTomy, showed Orion Pax's red plastic features more pink than its original toy, this seems to have been a trick of the lighting or a photoshop), and greyish blue plastic. He features several customer-applied foil stickers, including Decepticon insignias of varying sizes. He comes with a gold vac-metal version of the Arms Micron, R.A., as well as the normal blaster-cannon.


He does not come with his Mini-Con partner Over-Run in this release; instead, Optimus Prime and his wave-mate Demolishor debuted a new brand of Cyber Key: retooled from the standard Cybertron style key, this version lacked a sculpted insignia, so that any symbol could be tampographed on to it, and featured a Mini-Con-style Powerlinx socket on the back, allowing it to operate the figure's formerly-Mini-Con-activated "punching" feature without the figure itself having to be retooled.

If Perceptor gave out the right amount of an antidote, the poisoned Autobots were cured. Optimus ordered his troops to ready themselves for the incoming squadron of Decepticons. Perceptor’s antidote did have a side-effect on the Autobots, however; it gave them a fierce battle-fever, making them eager to take on the Decepticons head-on. Prowl suggested to Optimus that they instead opt for a more conniving counterstrike against the Decepticons, and ambush them instead.
He’s continued to be lovable through many different continuities, all the way to the current live-action film series. But as much as you love him, there may be a few things you don’t know about him. So let’s take a look at some of his strange real-world facts, storyline goofiness, pop-culture tie-ins and even his relationship to Back to the Future.
Megatron is captured by the Autobot Targetmasters in the episode "Do Over". When Optimus learns Megatron has been captured, he rushes to be the one who kills his old enemy, despite the closing launch window of the Ark. When confronted by Optimus Prime, Megatron attempts to use the Autobot Targetmaster Nightstick to shoot the Autobot leader, but Nightstick takes control of Megatron's arm. Megatron then tricks Optimus into using Megatron's own sword to cut his hand off, freeing him from Nightstick. Optimus fails to kill his foe and misses the launching of the Ark, which has been taken over by Rodimus. He then takes out his anger on Blurr.
In "A Fistful of Energon", Optimus Prime is informed by Ultra Magnus about Starscream's escape from prison. He is quite upset when he has heard that Prowl set out in search for him on his own. He orders Prowl to return, but he disobeyed him. Later, Prowl is bound and abandoned by Lockdown, who wants to get the bounty that Megatron had set on Starscream. But Optimus Prime, together with Bulkhead and Ratchet, succeed in finding and releasing Prowl.
This release is a redeco of the Cyberverse Commander Optimus Prime figure, with a lighter gradient paint job that lacks the flames, and with Optimus sporting a G1 insignia. Instead of his jetpack and guns, he comes with his trailer/Armored Weapons Platform, which can transform into a base and exo-suit. The trailer itself features movie-style insignias.
This Walmart-exclusive redeco and retool of the 2010 Transformers toyline "Battle Blades" Optimus Prime toy features the Japanese release's hooks (instead of swords), plus an all-new mouthplate-less, mouthed face. As part of the set's lunar theme, reflections of stars are painted across his vehicle mode sides and on his windshield, with a sharp reflection of Earth's Moon in one of his windows. This time, his Matrix of Leadership is cast in orange plastic.

After his attack on Optimus Prime, Megatron was thrown out of the Ark when Blackarachnia activated the ship's defense systems. However, he was not thrown far enough and the Predacon managed to reenter the Ark and blast the Autobot leader, decisively erasing the Maximals from the timeline. A Change to the Agenda This had the effect of producing a wildly different timeline.
As the number of sets released has increased, the harder it has been for stores to parcel out their shelving space. In order to make more sales, decisions have to be made as to which sets will be carried. Not every store can carry the whole product line (not even all official LEGO stores carry the whole product line). This process will favor the sets that drive sales the most, such as the licensed sets. The traditional boxes of bricks are pushed out of the way for the more profitable lines.
The 2010 Transformers "Reveal the Shield" Legends Class Optimus Prime sculpt in the deco from the first Chronicle EZ Collection wave (see below) was released as a "Dollar Store" exclusive (available at stores such as Dollar General and Big Lots) in generic 2010 Transformers packaging packaging alongside Starscream, Bumblebee and Megatron. The initial release saw the copyright year removed, while a later running change variant featured the new tooling originally used for Generations Legends Class Motorbreath, with not only the retooled hands and a hole on the back of his head/top of his vehicle mode compatible with 3mm posts, but also Motorbreath's sword accessory.
The "Underbite Jetpack Takedown" Optimus Kreon uses the new 2015 style of Kreon hips and torso, with a hollow hip-peg and a central post inside the torso for increased grip... which also makes them incompatible with about four years' worth of Kreons. Based on his appearance in Robots in Disguise, he features a new version of the Optimus helmet, this time lacking a moutplate. He attaches to an included jet pack, armed with two pressure-launch missiles.
Although Cybertron's Energon stocks were destroyed, the Autobots discovered a recording pointing to the Logicon planet Metascan Alpha, which had Energon in abundance. Optimus ordered Hot Rod and Ultra Magnus to take a team each to find the planet. The Autobots discovered they were being spied on by the Decepticon Clones, and Optimus swore that Galvatron could pay. He led a team to the derelict space destroyer which the Decepticons were using for a base and fought their leader one-on-one. As he was about to destroy the Nullification Cannon, Scorponok took a swing at him which connected instead with the Cannon, obliterating it. Optimus was helped away from the destruction by Blurr and Sureshot. The War Against the Destructons, Chapter 1 of 3
Optimus Prime returns in Transformers: Revenge of the Fallen. He leads the Autobots as part of NEST in hunting down the remaining Decepticons on Earth. He later engages in a battle with Starscream, Grindor, and a resurrected Megatron. Although Optimus manages to injure Starscream and kill Grindor, he is eventually impaled and killed by Megatron. However, Optimus is resurrected during the battle in Egypt by Sam using the Matrix of Leadership. He is then fused with the dead body of Jetfire, giving him an extremely powerful upgraded mode. After severely maiming Megatron, he kills The Fallen, forcing Megatron and Starscream to retreat. At the end of the film, Optimus thanks Sam for reviving him and again transmits a message to space, hoping to find more Autobots.

Part of the first wave of Beast Hunters Series 3 Voyager Class toys, Optimus Prime is functionally an upsized copy of his Beast Hunters Series 3 Cyberverse toy, though with certain sculpted details based on his larger toys, the replacement of his ball joints with more robust ratchet joints, the addition of thigh swivels, and various deco differences. As a result, his complexity is lower than in his previous Voyager Class toys, but he ends up being much, much more massive.
Over the course of the next twenty years, the Decepticons succeeded in seizing control of all of Cybertron, forcing the Autobots to operate from their new city on Earth and two bases on Cybertron's moons. In the Earth year 2005 A.D., Prime, stationed on Moonbase One, dispatched troops to Earth to acquire energy for an upcoming strike on Cybertron. The Decepticons, however, got wind of the plan and used the shuttle run to attack Autobot City. A distress call summoned Prime and support troops to Earth. In the fearsome ensuing fight with Megatron, Optimus Prime sustained fatal injuries, but not before turning the tide of battle and forcing the Decepticons to flee. Despite the efforts of Perceptor, Optimus Prime went offline. The Matrix and role of leader of the Autobots fell into the hands of Ultra Magnus, Galvatron, and, subsequently, to Rodimus Prime. His last words were "Until that day... 'till all are one."
A redeco of the Dark of the Moon Deluxe Class toy, this Optimus Prime has large portions of his body, mostly his truck parts, vacuum metallized silver, and his light-piped eyes were neutered by blue paint. He comes with a redeco of Generation 1 Rampage's sword, which can be wield by his 5mm-compatible hands (Although not shown in the instructions). As his body, legs, and front truck kibble were chromed, care must be taken while transforming, especially with the shoulder kibble & the bottom leg's posts (This can be amended if you slightly widen the holes with 3mm hand drills). As with the original Dark of the Moon Deluxe Class figure, the instructions did not mention about forming the sleeper part until step 10, the pinky finger prevented the sword to peg down through his hands, and of course: his truck mode can attach with the Armored Weapons Platform included in the Chronicle or the Movie Trilogy Series figure. This figure has slightly loose shoulder joints.
The 1992 and 1993 European and Canadian releases make up what is often called "Generation 1.5", much to the annoyance of many UK fans. These toys are similar in design to the Generation 2 Transformers, having lightpipe eyes, and pastel colors. The 1993 European figures used the G2 faction symbols which Hasbro UK designed because their licence on the G1 symbols had expired. The 1993 figures were repackaged for European G2 release in 1994, and three subgroup molds got used in the US G2 line.
In the episode "Along Came a Spider", Optimus discoveres that Elita did survive the ordeal with the giant spiders and was transformed into the technorganic Decepticon Blackarachnia. He offeres to try and help her, but is turned down violently as Blackarachnia has still not forgiven him. However, when she nearly dies trying to use the Allspark key to purge her organic half, Optimus saves her and repeats his offer to help her. She stings him instead, vowing that she will never trust him.

Released as part of the first wave of the Energon Igniters Nitro Series, this Optimus Prime is a new Voyager-sized mold that converts from a robot based on his Age of Extinction body into a truck in 11 steps, and he features 5mm-compatible hands & articulation on his head, arms, and only his upper legs. He also features built-in Ion Cannons in this lower leg panels, activated in vehicle mode. He also comes with his own energon core, which is a different mold from his Power Plus toy.
If Optimus instead followed Prowl’s plan, he instructed his troops to transform into vehicle mode and play dead. The Decepticons, believing the Autobots’ ruse, disarmed themselves in order to carry out the Autobots’ “carcasses.” Now with the element of surprise against unarmed opponent, the Autobots Transformed and were able to easily defeat the evil robots.
Hot Rod then fought in the battle of Autobot City and saved the city for if he had not attacked Megatron, he would have destroyed it. Due to his attempted intervention in the epic battle between the Autobot leader, Optimus Prime and the Decepticon leader, Megatron, Prime was lethally injured. Before he died, the Matrix got passed on to the Autobot Ultra Magnus, whom he referred to as "old friend", despite protestations.
Optimus Prime appears in the prequel novel Transformers: Ghosts of Yesterday, where he and a group of Autobots travel in the Ark searching for the Allspark, battling Starscream's Decepticons along the way. While going through a worm hole, the Autobots find themselves encountering a group of humans in a spacecraft reverse-engineered from studying Megatron. With this discovery, Prime realizes the significance of Earth, as both Megatron and the Allspark are there. After saving Bumblebee from a pit of rock-chewing cave worms, Prime battles Starscream. He is about to be gunned down by Starscream and Bonecrusher when he is saved by the human craft. In retaliation, Starscream obliterates it.

Thanks to TFW2005 user Fc203, we have some screencaps from what appears to be a stop-motion review video featuring Studio Series Shatter, among other Transformers and non-Transformers toys. The screencaps give us a good look at her robot and alt mode as well as a few poses. Like her partner Dropkick, Shatter only comes with one alt mode. However, that alt mode is her car mode and not her aircraft mode; whereas Dropkick is the opposite. She also seems to be sporting a bit more of a generic head that isn’t quite movie-accurate, but the rest of the figure seems to pay a good deal of homage to her pre-jet mode on-screen model.
In his first appearance in the series, Optimus looks similar to the original G1 Optimus Prime until he copies himself with a semi-truck and his design in robot mode changes. Soon after, he retrieves his Mini-Con partner, Sparkplug Witwicky. The cab of his truck mode detaches to form Optimus himself, while the trailer transforms into a battle station mode operable by Optimus and several Mini-Cons. Optimus can also combine with his base to form a "Super Mode" robot that, when combined with Sparkplug, can fire a series of powerful lasers. Additionally, Optimus can combine with Jetfire and/or Overload in his Super Mode for additional power.[10]

Optimus led the search for the AllSpark through space, but he and his troops were unable to locate the artifact. Though the search seemed hopeless, Optimus assured the others that they would not give up until Cybertron's last hope for survival was found... At that moment, a strange green pig crashed through one of the ship's windows, with the AllSpark in tow. Optimus stared in bewilderment at the strange creature as it asked for a ride back home. Hard Boiled
Optimus Prime grew concerned when Hound picked up a communication from Laserbeak that indicated the Decepticons had grown interested in a mysterious structure near a human village. Prime and a team of Autobots headed out to investigate, and they battled the Decepticons over the structure, which turned out to be a harmless windmill. Laserbeak's Fury
The Hot Rod from the future animated movie continuity would also appear. Target: 2006 had Hot Rod, Kup and Blurr timejump from 2006 (specifically partway through the Transformers movie) to 1986 to thwart Galvatron's scheme, under the influence of Unicron; later post-movie stories revealed that Firebolt had died on Earth years before 2007, and Space Pirates had Rodimus Prime briefly reverting to Hot Rod during the Quintesson attack on Autobot City. This Hot Rod also appeared in several of the "Aspects of Evil" stories. Told from the flashbacks of an aged Rodimus Prime, these had Hot Rod come up against some of the greatest Decepticon villains. He accepted the surrender of Scorponok - only to wind up defending him and a human town against the Micromaster Air Strike Patrol: defending Autobot City from a full-scale attack by Shockwave: and being captured and used as a pawn by Megatron to flush out an Autobot spy in his ranks. (Marvel UK #223-227)
Prime: First Edition Matrix of Leadership Optimus Prime converts from robot mode to his truck mode. He comes with a gun than he can wield with his hands, as well as peg onto his hitch in vehicle mode, with different pegs for either configuration. Similar to a previous Optimus Prime toy, he features some faux-kibble in the form of his actual windshield chest being covered by sculpted panels featuring his characteristic windshield-chest. His arms are slightly longer than his original design's arms.

Seibertron member, carytheone, has directed us to CarScoops.com, which has revealed that General Motors are to be auctioning off four of its Transformers Movie Camaros from Transformers: Revenge of the Fallen, Transformers: Dark of the Moon, Transformers: Age of Extinction and Transformers: The Last Knight. The car itself was as much of a star as the Transformers themselves and even the actors, so the interest is bound to be high. These are surely the auctions for “big bucks” Car - Read More
This figure was designed by Yūki Ōshima and produced by KT Figure Collection. The figure is actually a mini bust of Optimus Prime, which includes the head and the upper body without arms. The chest design comes with translucent blue windows and a grill on the midsection. There is also a button in the back. Pushing the button will open the chest and cause the Matrix to emerge, similar to the scene in The Transformers: The Movie.
The first release in the Asian-exclusive Asia Premium Series toyline is an extensive redeco of the previously-Japanese exclusive Striker Optimus. He features a comprehensive paint scheme directly based on Jetpower Optimus Prime, with blue pinstriped flames, lots of silver paint, and vacuum metallized parts, although his hands are left unpainted in favor of painting his mirrors silver. Along with his standard accessories, he also comes with 2 battle blades, which were previously exclusive to Toys"R"Us Japan. He features the "We must stop the Decepticons!" voice chip, but batteries are not included. Rather helpfully, his instructions are supplemented with text instructions written in English for all the steps, as well as the additional photographs used for the previous Striker Optimus toy.
The figure's transformation scheme is based on the original G1 figure, the only differences being that the fists are not removed but become the headlights, and instead of flipping backwards inside the chest, Diablock Convoy's noggin flips forwards with the aid of sideways-opening windows, akin to Masterpiece Prime. A "laser rifle" in the shape of his ion cannon can be built from black bricks, and stickers bearing the Autobot faction symbol can be placed on Diablock Convoy's shoulders, although this is not recommended as it is designed to permanently stick to multiple tiles which dislodge easily and may damage the sticker.

Optimus Prime is usually depicted as being a member of an ancient Transformers race called the Dynasty of Primes, often receiving the title "The Last Prime" in many stories, in which he is depicted as being the last of the Primes. In the Transformers: Covenant of Primus, it was established that Optimus Prime was the last born of the original Thirteen Transformers. It was his unique spark and his inspiring reassurance that "All are One" that allowed the Primes to rally and succeed in their battle against the Chaos Bringer Unicron. When tragedy at last ended the era of the Primes and brought forth the new race of lesser descendant Transformers he alone chose to be reborn in the Well of All Sparks as one of them, that he might know them and their needs more completely. All memory of his past life gone, he took the name "Orion Pax" and sought his way like any other robot on the new world becoming Optimus Prime once more when receiving the Matrix of Leadership when Cybertron faced a new enemy in his former friend, Megatron and his army of followers, the Decepticons. This brings a Great War to their planet of Cybertron. Optimus's origins and personality can vary depending on which "universe" he's seen in. This origin is the most consistent between the various incarnations. Further differences are listed in the respective sections below.

While stock photos and renders show the figure with a faceplate, this image posted by the Transformers Facebook page shows him with his mouth exposed. This was later found as a variant at least once. A running change was made, changing the blades to be more translucent. The semi-translucent blades release features a date code "73461", whereas the translucent orange blades version features a date code written as "80171".
The mold suffers from a minor design oversight, wherein the rear Nissan badge collides with his left leg strut when the left foot is hinged over and pegged into a clear plastic socket during transformation, with the results being that the connection is slightly crooked, isn't very secure, and sometimes pops off, and that the crooked pegging often causes the socket to crack.
A standard brick with two rows of four studs delivers a profit to LEGO that is orders of magnitude greater than any specialized element, all because the brick is what LEGO calls a “universal” or “evergreen” element that can be used in so many different sets. A one-of-a-kind, specialized piece, however, generally works in just one or a few sets. Moreover, the cost of molding a standard brick is orders of magnitude cheaper than producing a specialized piece.

Platinum Edition "Year of the Snake" Optimus Prime is a redeco of Energon Super Class Optimus Prime. In lieu of combining with his drones, Optimus Prime can also combine with Platinum Edition Omega Supreme to form what his instructions also call "Super Optimus Prime". The drones are color-matched to Omega Supreme, and can attach to four connectors on his body. In an undocumented feature, Prime can also merge with Energon Wing Saber.
The original Optimus Prime toy started life as the Diaclone toy, "Battle Convoy", created by a team of Takara designers who came on board when the original designer fell behind. This team included Hiroyuki Obara (listed as the sole creator on the toy's patent) and famed mecha designer Shōji Kawamori. The toy transforms into two major components; the first component being a red and blue White Freightliner WFT-8664T cabover semi-trailer truck partially composed of die-cast metal, and the second component being a large silver trailer of currently-undetermined model.
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