The Hasbro stock photos of the toy is slightly mistransformed: his pectoral armor is not folded correctly in robot mode. At least a very small number of units feature a faceplate-less head sculpt which was probably intended for a later retool, but so far there is no news about this pretool being released in the future. This figure was also released in Toys R Us Japan in May 1st, 2017 as a store exclusive, likewise identical to the Hasbro release.
The internet can be blamed for the size and scope of the secondary LEGO market. On the website, BrickLink, you can find almost any set that LEGO has ever produced. In addition, the site keeps records of trends in the market and value of individual pieces. This site is invaluable to a LEGO collector and has given many the ability to grow their collections. Before the advent of this site and sites like eBay, collecting LEGO required going to garage sales. There are now whole sites dedicated to buying LEGO as an investment, but that is a topic for another article.
The Animated Tech Spec written by Derrick J. Wyatt in Hasbro Transformers Collectors' Club #24 states that Rodimus as having the rank of Prime and clearly being the leader of a team like Optimus and Sentinel. His toy is listed as "Rodimus Minor" which Hasbro explained at San Diego Comic-Con 2009, was because "there were already too many Primes in the toy line". Within the series, he is only ever called or credited as "Rodimus".
The first Cybertron Optimus Prime toy transforms into a heavily-armed fire truck of made up origin, topped with two large cannons. The left fires a spring-loaded translucent blue missile, while the right features electronic sound effects and a flashing red LED. The cannons and the sides of the truck fold down to create an unlikely flight mode for the vehicle.
Optimus was challenged to a duel by Megatron as a distraction while the Constructicons attempted to strike against Teletraan I. Heavy Metal War - Part 1 Concerned that the Decepticons might try to steal a new Energon related technology from a science facility, Optimus sent Blaster to infiltrate and protect the base. Espionage Optimus was impressed with Grapple and Hoist's plans for a Solar Power Tower, but thought it would be too difficult to defend from the Decepticons. The Master Builders Following the return of the Aerialbots from a trip to Cybertron, they told Optimus and Elita One about how they'd encountered Orion Pax and Ariel. Golden Age Optimus was among the Autobots affected after Megatron sabotaged their recharging chamber. Turned evil, Optimus was sent to attack Rutter Military Base and obtain a solar power satellite. He and the other Autobots were returned to normal by Sparkplug's attitude exchanger, and Optimus promised to repair the base. Attack of the Autobots

This small version of Energon Optimus Prime was released by Kabaya as part of their DX Transformers line of candy toys. Prime transforms in the same manner as the larger Energon figures do, though his arms have to be removed at the shoulder and reinserted into his back to form truck mode. The Prime Force were sold in a separate set in the DX Transformers series, and can combine with Prime to form his Super Mode. Optimus came with a stick of gum.
In late 1993, Hasbro relaunched the Transformers franchise with the Generation 2 line, with production again largely being done by Takara. The subgroups concept was done away with for the first year, but there were no new molds or characters. Generation 2 re-used the molds for many of the characters from the 1984 and 1985 line, but with mostly different color schemes and finishes, as well as different weapons and accessories. Megatron's figure was released later on. As noted previously, Megatron's original alternate mode, or "transformation identity", was a handgun with attachments, but in Generation Two, this was changed to a tank due to safety and security concerns. Most of the 1994 figures were re-releases or recolors of European G1 releases.
the one the left was a design that i hated from the start. just doesnt look like what a Transformer is supposed be. the one on the right is almost there but not quite. a very welcoming design though. its what Prime should have looked like from the start. To say it is too 80s, well the first film should have taken place in the 80s, not present day. The Transformers are icons of the 80s. You make Cybertron in the future tense all futuristic and alien-ish and whatnot, but on earth you make it in the 80s.
The main Prime line in Japan, while mostly using the same molds, was quite a bit different from the Hasbro version. Hoping to snag a slightly-older market, the toys were given a bit of "model kit" vibe. Paint operations were reduced and replaced with old-fashioned sticker sheets, so you had to customize/complete the toy itself... and then there was the blatantly model-kit Arms Microns packed in with every toy.
Although peacetime in the decade that followed the apparent deaths of Unicron and Galvatron afforded Prime the opportunity to train his own elite squadron of Autobots the martial art of Kumite. The re-emergence of the war, however, forced him to return to his role as commander. The conflict for control of the Mini-Cons and the truths he was forced to face in his confrontation with Unicron seems to have changed him. Optimus Prime, Grand Convoy' in the Japanese version, was now a stern, more direct commander and shows little of the conflict that held him back before. Despite this, he is still known to make the same kind of decisions, which include an emphasis on team work and the foundation of the Autobot values.
The subject of Bumblebee’s voice is a bit of a complicated matter. Just as he was the second Transformer ever seen on the original TV show, he was also the second to speak and did so in the loud and clear voice of Dan Gilvezan, who voiced him throughout the original series and animated movie. But by the time we get to the first live-action movie, he could only talk via audio clips because, according to a prequel comic, Megatron had destroyed his voice capacitor during a battle on Cybertron.
The 5-inch Power series is a little more complex (4-9 steps) and a little more spoilery, because it’s the first hint we’ve gotten that Megatron might be a part of the Transformers: Bumblebee movie. Sporting a similar form to previous versions, his alt mode is a 4-track Cybertronian tank (with the usual very conspicuous face…funny how a lazy toy design decision from the first movie has now become cannon). The Power series also has the only Dropkick Energon Igniters toy. You can use the cores sold with the Power Plus and Nitro toys to unlock special features. Camaro ‘Bee and Hot Rod round out this series.
The Sword of Judgement included with this toy is the same mold as the weapon included with the Age of Extinction leader class Optimus but cast in flat grey rubbery plastic rather than the transparent plastic and paint operations of the initial release. This Optimus Prime erroneously features blue paint on his feet instead of the screen-accurate red.
One detail not reflected in most of Hasbro's photos is that the sun visors above Prime's windows are mounted on ball joints and can be positioned like they are in his CG design. The hood halves on his arms can slide up on their hinges and the blue panels at the back of Prime's lower legs can be pulled out slightly as well for further screen accuracy.

Optimus was eventually revived by the Autobots when they arrived to liberate Master from Decepticon hands. They found allies in the native Cyberdroids—those Optimus loyalists who had fought the Malignus insurgency. Autobots and Cyberdroids liberated the deposed triumvirate of Apex, Hi-Q, and Diac. Hoping to check the power-mad Galvatron and his three Cyberdroid allies, the Autobot leader was revived and binary-bonded himself to three Cyberdroids, including Surge, and Apex, who formed his head. Thus empowered, "Triple-Threat Prime" battled Galvatron and his forces across Master in a series of epic conflicts. The Autobots were unsuccessful and were forced to retreat. A Brush With Infamy–Prologue
Ten years after Unicron's defeat, Cybertron was seemimngly at peace, but Optimus still feared another attack from Unicron. Although the Autobot High Council dismissed his fears, a mental link with Primus confirmed that Unicron was still alive. Megatron's disembodied spark, trapped within the chaos-bringer, called out to Prime. Events overtook Prime as Unicron's four Horsemen, Rhinox, Airazor, Cheetor, and Terrorsaur, attacked Cybertron, devastating it. Prime's link with Primus allowed him to upgrade himself into his Energon form and drive them off.

"Garbage Truck" is a redeco of the same Optimus Prime toy in blue and white, a common coloration for Japanese garbage trucks that bears ends up bearing a coincidental resemblance to the Bot Shots Polar Assault Team Optimus. His stickers now picture his truck mode being loaded with garbage, his truck mode driving around, and the word "cleaning" in both English and Japanese.

I you can get an official reissue for around the same price, do it. I lucked out and got an opened but mint Encore for $50 last week but you'll be getting lucky that way. All Hasbro reissues have short smokestacks and long stacks are harder to get separate to swap out. Average price for a Japanese reissue is around $100 opened. If you are on a budget and the kid doens't care about slight issues, the $40 KO would be the better option.


He made it out of the building and ran into the real Sunstreaker, who blasted the 2 clones following Hot Rod. Sunstreaker ignored Hot Rod's warning about Scorponok's army and stormed into the building so Hot Rod painfully wired himself to send a distress signal. When Sunstreaker's real head was later disabled by Hunter, the Headmaster clones shut down, which Hot Rod explained to Grimlock. The group was surprised by the arrival of Shockwave, but Ultra Magnus had heard Hot Rod's distress call and was on his way to Earth. After Scorponok knocked out Sludge and Grimlock tended to him, the remaining Dynobots offered Hot Rod a lift aboard the Monsterbots' ship. He refused though, and made it back into Machination HQ to take care of something "personal". He eventually found Scorponok's real head. Hunter also showed up and let Hot Rod know how to disable it, but before he could do so, Scorponok grabbed him. Before Scorponok could crush Hot Rod's head, the Dynobots showed up and began to battle Scorponok. Hot Rod told Swoop which wires to sever, and he did just that, reducing Scorponok to a catatonic state. Ultra Magnus arrived took everyone back aboard his ship, which later docked with the Ark-32. Within 3 days, Hot Rod was fully repaired, with a new body form design.
As the battle wore on, Optimus attempted to drive the Autobots too wounded to outrun the Beast themselves to safety, carrying them within his trailer. Jetfire showed up in time to rescue most of his passengers, leaving Optimus to deal with The Beast on his own. Seeing a city coming closer over the horizon, Optimus attempted to reach the Dinobots one last time from within The Beast. As his former troops remained unresponsive, Optimus led The Beast to its doom, blasting it a few more times before leading it to fall into a chasm. Optimus himself was rescued from the fall at the last possible moment by Jetfire’s timely return. As the two of them looked on at the Beast’s inert form, Optimus wondered out loud if their battles would truly ever come to an end. The Beast Within Part 2, Consequences
Asia Premium Series Optimus Prime Ultimate Edition is an extensive screen-accurate redeco of Jetwing Optimus Prime (with a maskless head from Buster Optimus Prime), this figure features loads of accessories from the Striker & Jetwing figures, and includes brand-new knuckle and battle hooks based on the HFTD Optimus', which can be installed in either hand. The figure lacks the chrome of previous releases, instead opting for silver paint. The pin-striping is also absent, but he does have painted pupils. The figure also features 2-2-1 articulated fingers, which the first Leader Class did not have due to budget cuts. The ion cannon included lacks the black paint application, leaving it completely silver. When purchased from select retailers, this toy will also include a shiny metal number plate and a bonus mini AllSpark cube accessory. His instructions depict a weaponised mode which has some clearance issues, as his Gatling guns are shown attached to the jetwing, which pushes against his arms. His Eliminator Gun and Assault Blaster cannot tab into the Gatling gun tightly either.
Part of the third wave of 2012-onwards Generations Legends Class toys, Thrilling 30 Optimus Prime is a new mold that is roughly the same size as a Cyberverse Commander Class toy. Both his truck and robot mode are based on his Don Figueroa-designed body from IDW's ongoing series, and features 5mm-compatible hands and roof. He comes with an Ion Blaster which has both 5mm and 3mm posts.

Reissued in 2003 as part of Takara's Transformers Collection line of reissues. This version (#13 in the Collection series) was retooled from the 2000/2002 Rodimus Major tooling in order to make the fists and engine block hole wide enough to equip Firebolt. In addition, the original 2 guns had their posts modified so that a Targetmaster Hot Rod could still use them, if the owner chose to.


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In search of new energy sources, Optimus led a team to central South America. When they spotted Mount Sheelah, their two human friends John and Tim Gordon explained volcanoes, and, believing it to be of possible use, the Autobots went to examine it. During a battle with the Decepticons over the volcano, Optimus was convinced by the two humans to retreat, ultimately saving them when Mount Sheelah erupted. Terror of Mount Sheelah After discovering that the Decepticons were kidnapping humans, Optimus sent Bumblebee to scout the Decepticon base. When Bumblebee returned with the Decepticons' global crystal, Optimus was able to use it to blackmail the Decepticons into letting the humans go. Bumblebee to the Rescue
Another version of Prime was also available in the second wave of the Smallest Transforming Transformers series as a chase figure. This almost entirely white version of the figure is clearly based on the version of the original Prime cab robot used in the Generation 1 Ultra Magnus figure, but was nonetheless sold as Optimus Prime for the Smallest line.
A golden-chrome redeco of Cybertron Metroplex was offered as a contest prize in the December 2005 issue of TV Magazine, and came with an equally blinged-out Legends/EZ Collection Optimus Prime figure. Fifteen of this set were available as prizes in the initial contest; a single Metroplex was later offered as one of many prizes in a Takara website contest, but this version came only with the standard metallic paint version of Prime.
The Joes discovered a cavern where the people of Cobra-La were growing metal-eating spores as a last defense against Unicron. Flint and Cosmos took a load of the spores into space just as Unicron appeared in Earth orbit. Prime, Hawk and Colton headed deeper into Cobra-La to rescue Firewall and kick butt. Prime was tackled and pinned by a giant bug creature, but made a dramatic recovery and tossed the bug aside. He then took the machine-hating Cobra-La leader Golobulus to task with a single punch. Flint and Cosmos released the spores, which devoured Unicron from the inside and defeated the giant Transformer before he could harm Earth.

After the Decepticons declared war, junior officer Optimus managed to turn the tide against them in a battle over Iacon, and rose up in rank to become Autobot leader. Optimus Prime's The Official Transformers: Generation 2 Annual profile His second-in-command, Jazz, once saved his life after a surprise attack rendered him him temporarily non-functional on the battlefront. Jazz's The Official Transformers: Generation 2 Annual profile The war raged for centuries, with Cybertron's fuel sources steadily decreasing. Optimus ordered the construction of the Ark to seek out new sources of energy, unaware that Megatron was building a ship of his own. The Ark's first foray into space was interrupted by a Decepticon attack, and all involved were too distracted to notice as they entered an asteroid belt. A collision between two meteorites sent the Transformers crashing into Earth. After countless eons of slumber, the Autobots awoke to a world populated by humans, and once more took up the fight against the Decepticons. From Cybertron to Earth the War Continues...
LEGO has changed a lot in its history. It started as a wooden toy company before it discovered the benefits of molded plastic. Since the advent of the brick, we have been able to build everything from houses, to spaceships, to working robots. The increased detail and wider product line has allowed for the blossoming of the idea of LEGO as an art medium7. LEGO bricks walk the line between giving people more pieces that can be used to add detail and restricting the pieces to inspire creativity. There is a balance that can be seen through the amazing works, both large and small, that can be done with a bit of patience and an eye for plastic.
Released alongside a Sega Mega Drive version of Megatron and outside of any other toyline, "Optimus Prime featuring Original PlayStation" transforms from robot to a scaled-down non-functional Sony PlayStation video game console. He features an opening disc compartment and comes with two accessories, a memory card and a controller that splits in two and attaches to his lower arms to act as blasters.
With the failure of the Generation 2 series, Hasbro and Takara decided the franchise needed an overhaul. They went in a new direction and a new beginning. While there had been Transformers that change into robotic animals, the premise of the new line was that all figures would transform into animals with realistic appearances. The Beast Wars toy line was launched in the autumn of 1995, and Mainframe Entertainment produced a computer-generated imagery, or CGI, animated series program to tie in with the new toy line. A fresh idea coupled with a TV series program with strong stories assured this series the success Hasbro and Takara needed, as this series was a giant hit in international markets as well as in Takara's home market, Japan.
When reports from both Jetfire and Mirage corroborated that the Decepticons were constructing giant rockets to shift Earth out of its orbit, Optimus took to the skies and led his troops on a sabotage mission. Upon their approach, Optimus, Jetfire, and Deftwing overheard Megatron declare that the engines would fire up in twenty minutes. With little time to prevent the destruction of Earth's biosphere, the more maneuverable air-bound Autobots entered the thruster tubes to destroy the rockets from within. Jetfire and Deftwing were successful in their task, and the Autobots beat a hasty retreat to avoid the resulting lava swell. Optimus heaped praise upon the pair afterwards, embarrassing the bashful Jetfire. Moving Day Planet Earth 

Though he was packaged on an individual box, he was initially sold as part of a set with Dark Energon Megatron. He was eventually made available on his own, and all of the Dark Energon Series toys were eventually made available in Singapore as mass-retail releases. The Voyager Class toys, in particular, also saw mass-retail release in the Philippines.

As part of the merchandising wave for the first Transformers film in 2007, Hasbro's Playskool line released a Transformers-themed version of Mr. Potato Head based on Optimus Prime. To keep with the potato theme, the toy was labeled "Optimash Prime" and the packaging included the slogan "More than meets the fry", a potato-oriented version of the Transformers slogan "More than meets the eye".
When IDW Publishing received the rights to the series, author Simon Furman was hired to oversee the line. Furman decided that the Generation 1 continuity "was in need of ... a contemporary restart"[15] so that the comic could retain a modern audience. Furman's revised continuity establishes Optimus Prime as the present-day leader of an Autobot army spread across the galaxy in small units, waging a covert war against teams of Decepticon infiltrators over resource-rich worlds. The Stormbringer miniseries explains that the Transformer homeworld of Cybertron is a dead planet, ravaged by an ancient cataclysm caused by the Autobot-Decepticon War. Prime had been forced to ally with his arch-rival Megatron to end the destruction. In the series, the interference of Jetfire and the Technobots, in a plot organized by the Decepticon Bludgeon, alerts Prime to the possibility that the Cybertronian cataclysm might be re-ignited and spread to other planets. Prime calls in the Wreckers, meeting them on the surface of Cybertron in time to witness the return of the being called Thunderwing, the focal point of the apocalypse. The combined efforts of Prime, the Wreckers, Jetfire, the Predacon-led Decepticons, and a unit of aging Centurion drones are barely enough to render Thunderwing inert.
Available only at Kay-Bee toys (well, at first), Machine Wars Optimus Prime is a redeco and slight modification of the European Generation One exclusive Turbomaster leader Thunder Clash, transforming into a Cybertronic truck cab. It also lacks the mouthplate, revealing the mouth. The trailer unit unfolds to become a missile-launching assault tower. The tower's gravity-feed missile launchers were retooled to accommodate the new, longer spring-loaded missiles in lieu of the much smaller original projectiles due to projectile choke-gate safety testing.
Jetwing Optimus Prime is a retool of Revenge of the Fallen Leader class Buster Optimus Prime, with an accompanying large jet pack and massive dual Gatling Cannons. The base Optimus Prime figure has several modifications including: a new stomach area and elbow flares to reflect the changes to Optimus Prime's CG model in Dark of the Moon, modified lower arms to incorporate MechTech ports and clips for the cannons, and a retooled area under his back so the jet pack can fit on more securely. The dual energon blades mounted on his arms have been removed. The toy retains Buster Optimus Prime's electronics, but batteries are not included.
In Transformers Ongoing, which takes place two years after the events of All Hail Megatron, the Autobots would remain on Earth as Prime feared the return of the Decepticons. Unfortunately, this led to the capture of a number of Autobots by Skywatch, including Windcharger, Gears and Prowl. Hot Rod was reformatted into a Pagani Zonda. Already frustrated, he lashed out at Optimus, accusing him of keeping the Autobots on the planet because he needed someone to protect and demanding he be allowed lead a team to rescue Prowl. An admonished Prime agreed to a covert operation, but with Ironhide along to watch over things. While Prowl was freed, it turned out the humans had used him as bait to draw the other Autobots in. However Wheeljack's new shielding protected Hot Rod's team from Skywatch's inhibitors and in a panic the soldiers switched to lethal measures. Hot Rod was targeted and Ironhide was killed protecting him. An enraged Hot Rod turned on the humans, damaging their equipment and machinery.

LEGO is not a cheap toy and has never been. The brand has stood for nothing but the highest quality and hopefully any issues it has had with changes in manufacturing are only the result of temporary growing pains. Next time you are out buying a LEGO set for a loved one or for yourself, take a second to thank everyone who ever bought one for you as a gift.

Yet another rerelease of the original toy mold, this gift set of course includes the cab, combat deck trailer, and Roller. Hasbro stock photography of the set depicts Prime with full-length smokestacks, but this would not be the first time that stock photography does not accurately represent the final product. The set also includes a reprint of the first issue of the Marvel Comics series, as well as a DVD containing the entire "More than Meets the Eye" pilot. The set also features a battery-powered Autobot symbol that plays the classic transformation sound, speech recorded by Peter Cullen, and a snippet of the G1 series theme song.


Available only at Kay-Bee toys (well, at first), Machine Wars Optimus Prime is a redeco and slight modification of the European Generation One exclusive Turbomaster leader Thunder Clash, transforming into a Cybertronic truck cab. It also lacks the mouthplate, revealing the mouth. The trailer unit unfolds to become a missile-launching assault tower. The tower's gravity-feed missile launchers were retooled to accommodate the new, longer spring-loaded missiles in lieu of the much smaller original projectiles due to projectile choke-gate safety testing.

The TakaraTomy "Autobot Alliance" release of this toy has some significant differences, including casting the red plastic in a darker shade, making his shin and wheel joints grey rather than Hasbro's bronze, painting the Matrix of Leadership silver, and swapping out the dual energon swords for battle hooks, similar to 2010's Leader class Optimus Prime. However, due to the Japanese release retaining the Hasbro packaging, the box still advertises the dual energon swords rather than the hooks. He retains the masked face used for the Hasbro release.
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