Labeled as a "Triple Changer", Striker Optimus is a redeco and retool of Dark of the Moon Supreme Class Jetwing Optimus Prime, with new weapons. The base figure has most of the same mold changes as Jetwing Optimus Prime (see below), but has been altered further; in particular, the transforming smokestacks and fuel tanks/ion blaster parts have been replaced with retooled regular tanks that now function as mounts for the new accessories. The colors on the toy are darker than Jetwing Optimus, with a different flame deco that extends farther along the sides of the toy. Additionally, two new 5mm holes have been added to the gray hinge behind the cab in order to accommodate the Toys R Us Japan-exclusive battle blade accessories. The "I am Optimus Prime" saying of Buster Optimus Prime has also been replaced with the "We must stop the Decepticons!" saying of 2010 Transformers Optimus Prime, although batteries are not included.
The largest Movie Optimus Prime toy (until Revenge of the Fallen, that is), Leader Class Optimus Prime features the most accurate representation yet of the CGI designs' complex transformation sequence, the only difference being the arms which are placed behind the cab while they constitute the hood in the CGI model. He transforms into a heavily-customized Peterbilt 379 conventional extended-hood, and unusually for a mainline figure, he has rubber tires on all his wheels. His Ion Blaster weapon is stored in the rear of the truck's bunk, exposed like an engine block. Though Optimus has no trailer, he has a hole where the fifth wheel (known among fans as a 'hitch') is sculpted in the rear of the truck, should owners find a suitable trailer to use. Due to safety reasons, the tips of his long smokestacks are made of rubber. A switch on top of the cab roof activates horn sounds and window lights.
Fire Blast Optimus Prime is a redeco of the previously released Power Hook Optimus Prime fast action battler. The color scheme is loosely based upon Generation One Rodimus Prime, explained rather oddly in the card bio as being the camouflage Optimus took while hunting Decepticons on Mars post-movie. ...Because there are so many longnose cabs driving around Mars. Yeah.

In Transformers: Armada and Transformers: Energon, Optimus Prime shares the role of main protagonist with Rad, Alexis, Carlos, Starscream and Hot Shot. The Optimus of this universe shares many similarities with his parallel universe versions, including nobility of spirit and a strong desire to protect all humans on Earth. In this continuity, the two sides are not looking for energon, but a small race of power-enhancing Transformers known as Mini-Cons. Optimus led his small band of Autobots to stop Megatron from acquiring their power for himself.


Takara's release of Optimus Prime the following year made a few changes, noticeably replacing the gold paint and plastic of the Hasbro toy with bright yellow and much brighter gold. The deco has been tweaked to be a bit closer to the original prototype glimpsed in early catalogs, with yellow added back to cab Prime's feet and the cab grill painted silver, and the Super Mode's waist getting much more paint. This version of the figure was never burdened with the mobility-inhibiting shoulder tabs. Completing the Super Mode combination triggered a new clip of Prime shouting "Convoy, ready for battle!" in Japanese instead of generic mechanical sounds. Late in the run, JUSCO stores offered this toy with blind-packed "Space Galaxy" versions of the individual Destruction Mini-Con Team members, one toy per box.
The Hot Rod from the future animated movie continuity would also appear. Target: 2006 had Hot Rod, Kup and Blurr timejump from 2006 (specifically partway through the Transformers movie) to 1986 to thwart Galvatron's scheme, under the influence of Unicron; later post-movie stories revealed that Firebolt had died on Earth years before 2007, and Space Pirates had Rodimus Prime briefly reverting to Hot Rod during the Quintesson attack on Autobot City. This Hot Rod also appeared in several of the "Aspects of Evil" stories. Told from the flashbacks of an aged Rodimus Prime, these had Hot Rod come up against some of the greatest Decepticon villains. He accepted the surrender of Scorponok - only to wind up defending him and a human town against the Micromaster Air Strike Patrol: defending Autobot City from a full-scale attack by Shockwave: and being captured and used as a pawn by Megatron to flush out an Autobot spy in his ranks. (Marvel UK #223-227)
Additionally, Star Convoy transforms into a large battle station that interacts with the Micromasters that made up the vast majority of the Transformer toyline at the time. His chest contains a peg that allows Micromaster figures to stand inside it in either robot or base modes, and he comes with a unique Micromaster version of Hot Rod not available on its own. He features storage space in his legs for two spring-loaded figure-launching Micro Trailers, and comes with one of his own, decorated in a unique black and orange color scheme. In this mode, two ramps are connected to the Microcarrier; when the carrier's treads are set rolling, they do not move the base, but instead act as conveyor belts that carry Micromaster figures down the ramps. The Microcarrier also spins a gun turret mounted between the conveyors, on which Micromaster figures can stand. Finally, a special connector packaged with Star Convoy allows the Microcarrier to be connected up to Grandus's base mode, powering his moving elevator.
Besides finding Megatron for the Transformers Movieverse, Mr. Sheppard was known for his many appearances across the Star Trek series and films. Additionally, he was well-known for his work as Blank Reg in the Babylon 5 series, and many other appearances in series like Dr. Who and more over his long-time career. You can read the full article about him via TV Guide.com.

The paint deco is... unfocused, to say the least. In vehicle mode, the grill, headlights, and bumpers (and thus his feet) are painted silver, yet the red in the small Autobot insignia has been removed. There is silver paint on the fuel tanks (toy battery cover), but not on the other tool boxes and equipment in the same location. There is also silver paint on all 6 wheel rims, the air cleaners, and the windscreen visor. In robot mode, the silver paint is mainly located on his thighs and crotch, though in order to save on costs, the dark blue and gold paint on his thighs and knee joints have been sacrificed.
Optimus Prime is one of the playable Autobot characters in the 2010 video game Transformers: War for Cybertron. In the Autobot campaign, he starts off as Optimus, a warrior who rallies his fellow autobots against the Decepticons following the reported death of their leader Zeta Prime. He succeeds in defending the Autobots' home city of Iacon from Starscream and his forces. Optimus then receives a distress call from Zeta Prime. Knowing that this is most likely a trap set by Megatron, he proceeds anyway with a rescue mission. He lets himself, Bumblebee, and SideSwipe be captured by the Decepticons and is sent to a prison in Kaon, the decepticon capital, in an elaborate scheme to free Zeta Prime and all imprisoned Autobots. He frees all the other prisoners, and defeats Soundwave and his minions Frenzy, Rumble, and Laserbeak, but he is too late to save Zeta Prime. After taking Zeta Prime's body back to the Autobot high council, he is bestowed upon the well earned title of Prime.
This release is another redeco of Cyberverse Optimus Prime, this time with a predominately navy scheme with black accents (which vaguely resembles his Generation 1 colors), and a pair of barrage cannons that can be either held or mounted on his smokestacks, as well as a pair of handheld swords. He is compatible with all his previously released Cyberverse accessories, but not all at once.
Cyber Slammers Optimus Prime is an amazingly cute truck that transforms into an amazingly cute Autobot. "Slam" his robot mode down into car mode and he rolls along for a while, then snaps back up into robot mode. Sure to please the toddler you brought with you to the PG-13 movie! Like most Cyber Slammers, Prime manages to cram most of his vehicle mode's major details into a compact, super-deformed version of that mode.
The 1986 line featured another significant change in that many, if not the majority, of the toys were conceived as futuristic vehicles and bore little resemblance to present-day machinery. This was due to changes in the movie and television series, which leaped ahead twenty years to the year 2005. Many have speculated that this change might have been what signaled the beginning of the end for the Transformers, as part of the novelty of the first lines was the realistic vehicles that turned into robots.
As a 25th anniversary set, Prime includes several new pack-in bonuses: a reprint of the first issue of the original Marvel comic book, a DVD containing all three parts of the animated series pilot "More than Meets the Eye", and three desktop wallpapers, and a battery-powered Autobot symbol that plays transforming sound effects, part of the first version of the Transformers theme song, and three voice clips performed by Peter Cullen: "I am Optimus Prime!", "Autobot, transform and roll out!" and "Megatron must be stopped, no matter the cost." There are some reports that the Autobot symbol could be worn out or damaged during the time of purchase.
Marketed as a reissue of Powermaster Optimus Prime, this Toys R Us-exclusive Commemorative Series figure is in truth based on the Ginrai tooling on the toy that had previously been exclusive to Japan. It features a die-cast metal cab with translucent blue windows, and shortened, chrome smokestacks, and comes packaged with the drone Apex Bomber (formerly Ginrai's partner Godbomber), who splits into several components and combines with Prime to form "Apex Armor". As with all other Commemorative Series figures, Prime's new spring-loaded missile launcher featured an elongated missile.
Available only with the Bot Shots Dragon Track set, this version of Optimus Prime is a new mold, changing from a robot form resembling Generation 1 Optimus Prime, into a truck with a rocket exhaust molded into the back of its trailer. As a Flip Shot, he, er, flips up when auto-transforming. He comes with a launcher that can be connected to the track, as well as Flip Shot Megatron and his launcher.
In the movie, he starts out as a 1976 Camaro before modernizing himself. But the 2007 version (the fifth generation of the model) was a concept car-- you couldn’t even buy a new Camaro until 2009. They later switched to the production version for the 2009 sequel Revenge of the Fallen and he was yet another updated model for Dark of the Moon in 2011 (the SS model). In Age of Extinction, he appears both as a 1967 model and another new model of the current version. Finally, back in June, Bay tweeted that in next year’s The Last Knight, Bee would be a custom-built 2016 Camaro. Over the first two years of the relaunch, Chevy sold an astounding 140,000 Camaros and saw a 10% spike in the yellow model, thanks largely to our friend Bumblebee.
Available exclusively from Japanese clothing company A Bathing Ape in 2015, MP Convoy Reissue BAPE Ver. is a trailer-less redeco of the MP-10 mold sporting a unique deep red color scheme matching the Convoy Reissue BAPE Ver. RED of the original G1 toy, with "BAPE's famous camouflage pattern" and an ape head print on the shoulder replacing the usual faction symbol.
Prime invited Wataru to visit the Autobots' subterranean base, and he gave the boy a personal tour as he carried the injured Bumblebee to the infirmary. Telling him the story of the Energon Cube and the Autobots' coming to Earth, Prime showed Wataru the large chunk of the cube that they had managed to recover. He then turned his attention to repairing Bumblebee's wounds, and as such, did not notice Wataru reaching out to touch the cube sliver. A bizarre energy discharge resulted that not only showed the Autobots images of Another Time & Place, but also healed both Autobots' wounds. Prime dived at Wataru and hauled him away from the shard, returning things to normal, but leaving Prime with grave concerns over what the strange occurrence might mean. Kingdom of Giants
Optimus Prime appears near the end of the Decepticon Campaign. Sam and Mikaela inform Optimus that all the Autobots were defeated by the Decepticons. Optimus proclaims that they sacrificed their lives to protect the Allspark, and their sacrifice will not be in vain. Leaving Sam and Mikaela in a safe place, Optimus faces Megatron, but is defeated. Weakened and damaged, Optimus crawls to reach the Allspark. However, Megatron attacks Optimus with his chain-flail, killing him.
His original trailer is not included with the set; instead, he comes with a new deluxe-scaled trailer, not available with any other figure, based on the one towed by Prime in Dark of the Moon. The trailer is compatible with both figures, and sports 5mm post-holes that will hold (among many other things) G1 Prime's laser rifle and the MechTech weapon Movie Prime is armed with.
In the final episode of Transformers: Cybertron, Optimus Prime proposed a new Space Bridge project using the power of the four Cyber Planet Keys and the four great Cybertronian ships. Many Autobots and former Decepticons joined in the project. Jetfire was left in charge of Cybertron as Optimus Prime led the Atlantis with the Earth Cyber Planet Key, joined by Red Alert, Safeguard, Scattorshot, Leobreaker, Menasor, and Heavy Load.
The TakaraTomy "Autobot Alliance" release of this toy has some significant differences, including casting the red plastic in a darker shade, making his shin and wheel joints grey rather than Hasbro's bronze, painting the Matrix of Leadership silver, and swapping out the dual energon swords for battle hooks, similar to 2010's Leader class Optimus Prime. However, due to the Japanese release retaining the Hasbro packaging, the box still advertises the dual energon swords rather than the hooks. He retains the masked face used for the Hasbro release.
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