Created with the specific purpose of producing an Optimus Prime as accurate to the original animated series as possible, the toy is exceptionally poseable, partially constructed from die-cast metal, features rubber tires and vacuum-metalized plastic and is heavily detailed, with sliding pistons in its joints and working spring-loaded suspension in vehicle mode. The figure also contains multiple non-intrusive gimmicks, such as a moving mouthplate to emulate Prime's traditional method of speech, flip-up communications panels on the forearms depicting images of Bumblebee and Starscream, and an opening, light-up Matrix chamber in the chest, which contains a removable vacuum-metalized Matrix of Leadership that can also be pulled open.
Available exclusively from Japanese clothing company A Bathing Ape in March 2013, "Convoy Reissue BAPE VERSION RED CAMO" (コンボイ復刻版 BAPE® VERSION RED CAMO) is a redeco of the original Optimus Prime toy sporting a unique new red color scheme, along with a red trailer decorated with a camouflage pattern. Both trailer and Prime himself feature the A Bathing Ape logo in place of an Autobot symbol, while the floor of the trailer's Combat Deck mode features new Bathing Ape-themed labels. The figure comes in a recolored version of the original Japanese packaging.
The earliest version, as shown in the first patent application for the toy, was to have the Prime cab be a triplechanger, turning from truck cab to jet or robot[3]. The nosecone of the jet and robot legs were released by the Powermaster lock in the same fashion as the legs in the final version. Optimus would have had winged arms in non-super robot mode. The super robot mode's head was also integrated into the trailer's hitch... and lacked a faceplate.
Both Jet Power Optimus Prime and the accompanying redeco of Voyager-Class Revenge of the Fallen Megatron would have come with an issue of the Unite for the Universe comic book, but due to the cancellation of both figures, the comics were eventually included with the Movie Masterpiece releases of Leader-Class Starscream and Bumblebee. Of amusement is the fact the comics are essentially showcasing toys that have been canceled.
Optimus was made available as a mail-away toy in the "Digital Doom on the Highway to Destruction" offer in the US in 1986 to coincide with the Transformers movie in 1986. He cost $21.50 and 5 robot points, and came with a special Movie Edition Certificate and a round sticker that read " Movie . Edition . Transformer" with the Autobot symbol in the middle. (This item is considered rare.)
IDW's Transformers Collectors Club exclusive comic story, Revelations part 6, is set after the defeat of Galvatron, but before Optimus Prime's mission to start a new Space Bridge project. In this story, the Autobots from the IDW series Robots in Disguise, Optimus Prime, Ultra Magnus, Sentinel Maximus, Downshift, Perceptor, Alpha Trion, Over-Run, Anti-Blaze, Checkpoint, and Scythe, meet the Autobots from the animated series, Cybertron Optimus Prime, Jetfire, Override, Scattorshot, Red Alert, Hot Shot, Lori, Bud, and Coby Hansen, and thank each other and remembering those who were lost in the battles.[40]
The toy itself is a mix of different versions. The cab has the safety modifications, including the shortened smokestacks and longer missiles (and thicker rifle), but also has the modified hitch of the 2011 Chronicle DOTM two pack. Meanwhile, the trailer is the lighter grey version from the 2008 Universe release. This version also seems to suffer from mold deterioration.
In "Reunification", Optimus is seen building his new ultimate weapon, Omega Doom. He learns that Megatron has supposedly been killed by watching a broadcast from the Autobot reporter Rook. When Kup leads the Autobots Camshaft, Hound, and Warpath, in an attempt to assassinate Optimus Prime, the Autobot leader easily defeats the four rebels. Alpha Trion then attempts to kill Optimus, but Optimus uses Omega Doom against the ancient robot. Prime then sends Doom against the Decepticons.

That’s actually a very big part, but I’d go lower than the $10 sets. The little tiny box sets with one minifig and some small vehicle or accessory that were $1-4 when I was growing up in the 80s now seem to be anywhere from $5 to $12 on the shelves. The cheapest of those are the sets that you could buy as a casual gift with pocket change in the 80s. Related to that, I’d like to see a metric that tracked the bottom price (both sticker price and adjusted price) of sets each year.

The cab is yet another iteration of the original Optimus Prime/Convoy toy, based on the Ultra Magnus retool, as distinguished by the elongated hubcap pegs on the front wheels. Indeed, the iPod-aesthetic, all-white deco would make you think this figure should be Magnus, but no, the packaging clearly says "Convoy", making it twice in one year that Takara has released a white-redeco Prime that isn't Magnus.

The TakaraTomy version of Premium Series Optimus Prime has a considerably different deco from Hasbro's release. Similar to the unique chrome Optimus Prime, Optimus Prime Battle Mode features vacuum-metallized parts for nearly all of the silver truck parts, for a greater resemblance to the polished chrome on the real prop trucks. Unfortunately, as his feet are the front fenders and grill, this will likely lead to chipping. In robot mode, he retains several decos that were removed from Hasbro's Premium Optimus Prime for cost reasons, such as the blue and gold decos on his thighs. Finally, the flip-out energy sword is coloured gold to reflect its "powered up" appearance.

Sold at the rather exorbitant price of $75, this re-release of the original Generation 1 Optimus Prime toy is actually one of the most visually different from the other "straight" reissues of the mold, despite Hasbro's assurance that this is the toy you had as a kid. Positively anemic in comparison with the original toy, this Prime's red parts are visibly paler than usual, while his blue parts are much lighter (although the version released at Canadian retail reportedly sports a deeper shade of red again). This shade of blue extends to both Roller (a lighter blue than his traditional dark shade, yet darker than the lightest the figure has been in its history) and the internal workings of his Combat Deck, which is itself a much flatter shade of light grey, compared to its normal dark, swirled metallic silver color. In addition, the toy features the now-customary shortened smokestacks, and the elongated missiles seen on the Commemorative Series release. While all reissues of the Prime mold since 2003 have used the original thick-barreled mold for his ion blaster, this version includes the slender sculpt instead.
This new roughly 11-inch leader-sized mold of Optimus Prime transforms from a robot to trailer/truck combination and back, with the transformation taking cues from both the Reveal the Shield Legends Class and the Robots in Disguise Legion Class toys. Surprisingly, he does have a reasonable amount of articulation, including a balljointed head and hinged joints for his arms, shoulders and legs, plus lateral hinges for his feet. His head includes light-piping and, unlike other Cyber Series toys, his truck windows have actual transparent plastic rather than just being merely painted.
While the other Autobots searched for the Matrix on Earth, Optimus Prime searched for Vector Sigma, guided through the dangers of the planet's catacombs by the spirit of Alpha Trion. Prime eventually arrived at the computer, only to find his way barred by Cyclonus and Scourge. At that moment, Hot Rod arrived with the Matrix, the same with which Alpha Trion merged, re-energizing it. The Matrix transformed Hot Rod back into Rodimus Prime and, for the first time, the two Primes fought side-by-side and defeated Galvatron.
For its release in Korea, Hasbro Asia provided a collector coin featuring truck-mode Optimus Prime on one side and "MP-01L" on the other. The coin came mounted on a card featuring lineart of the Autobot leader's head, the stark black design of which could be mistaken for promoting the earlier "Sleep Mode" release. The limited release (and general lack of enthusiasm for the collector coins in Korea) makes this one of the more difficult Masterpiece coins to find.

Optimus Prime was one of three Transformers characters immortalized in Gummy Candy form by the Frankford Candy & Chocolate Company. Released during the time when Classics had just replaced Cybertron on the toy shelves, Prime's candy depicts him in his Cybertron body, alongside Generation 1 Bumblebee and a kooky Cybertron/Classics Megatron cross-breed. The candies were all sold individually in blister bubbles.
A (technically) unreleased "black" redeco of Henkei Voyager-sized Convoy using the same plastic layout and paint mask but replacing red and blue with black, silver with gray, leaving the previously vacuum-metalized grill/fender area unpainted, changing the blue tint for the windows to red and changing all silver and yellow paint operations to blue. The red Autobot insignias would have remained unchanged.[7]
Optimus Prime is a redeco of Revenge of the Fallen Optimus Prime with predominately red forearms and red/silver thighs, which it was meant to be a Generation 1-inspired deco. He comes bundled with redecos of The Fallen, Megatron, Jetfire, and Starscream in a Kmart-exclusive five-pack. To date, this is the only Hasbro release of this figure that acknowledges the combining feature between Jetfire and Optimus Prime.
Cloud Optimus Prime is a redeco of the Classics Voyager Class Optimus Prime mold, transforming into a modern cab-over style truck of made up model, dominated by a large "energy unit" on his roof (actually a wind vane). He features a similar Generation 1-inspired deco to the original toy, but aims for a "cleaner" appearance by omitting many paint details such as stripes on the cab, while the energy unit is colored black with a silver Autobot insignia in homage to Generation 2 Optimus Prime. In robot mode, Prime's energy unit transforms into a large blaster and his smokestacks transform into a smaller laser cannon. Additionally, both weapons can combine together to form a double-barrelled over-shoulder weapon. He was available exclusively at TakaraTomy Mall.
Q-Transformers Optimus Prime is a tiny super deformed toy based on the Alternity Convoy design, transforming into a Nissan GT-R R35, though his legs retain the traditional blue truck bed motif. The English name on the packaging refers to him as just "Optimus". He comes with a code for unlocking "GTR Optimus Prime" as a playable character in the Q-Transformers: Mystery of Convoy Returns game. Standing at only slightly less than one inch and a half, this is actually the smallest transforming Optimus Prime ever made, which is a fairly impressive feat considering the surprising amount of detail in sculpt and paint apps.
This Japanese e-Hobby exclusive is a redeco of Targetmaster Kup, made to represent the character Orion Pax from the cartoon episode War Dawn. He transforms into a Cybertronic pickup-truck thing. His truck bed has a peg-hole to mount his partner Barrelroller, who also serves as a hand-held weapon. The set also came with a re-deco of Wheelie as Dion.
In the movie, he starts out as a 1976 Camaro before modernizing himself. But the 2007 version (the fifth generation of the model) was a concept car-- you couldn’t even buy a new Camaro until 2009. They later switched to the production version for the 2009 sequel Revenge of the Fallen and he was yet another updated model for Dark of the Moon in 2011 (the SS model). In Age of Extinction, he appears both as a 1967 model and another new model of the current version. Finally, back in June, Bay tweeted that in next year’s The Last Knight, Bee would be a custom-built 2016 Camaro. Over the first two years of the relaunch, Chevy sold an astounding 140,000 Camaros and saw a 10% spike in the yellow model, thanks largely to our friend Bumblebee.
If Powerglide did not heed Optimus orders, he indadvertedly caused the water supply to be poisoned anyways. If however, Powerglide listened to Optimus’s orders, the Autobots attempted to lure the Decepticons away from the reservoir and into some nearby woods, where the Autobots would have some cover against the Decepticons. Finding themselves under heavy fire before they could reach the treeline, the Autobots were forced to fight back in the open. With Autobots falling beside him, Optimus gritted his teeth and took careful aim at the poison containers the Decepticons were carrying. After taking out both of the planes carrying the poison, Optimus continued to battle Megatron and his Decepticons until nightfall, until the Autobots were finally victorious.
In the grand Optimus tradition, the cab of Laser Optimus Prime disconnects to become the highly poseable robot mode of Prime himself. Like Powermaster Prime and Hero Prime, the toy features the iconic windshield pecs and grill abs, despite not actually being formed from the actual truck components they emulate. In robot mode, pressing the button on Prime's cab (now on his back) activates a red LED in his right fist which illuminates his clear-plastic sword (which stores beneath his legs in truck mode).
When the narrative begins, we’re taken to Cybertron, where a narrator tells us of the battle between the Autobots and Decepticons, a war fueled by the Decepticons’ desire for total domination. We’re told, “The Autobots, on the verge of extinction, battled valiantly to survive.” Then, two Autobots in robot form climb out from under a grate, armed with a bunch of energy conductor sticks: Wheeljack and Bumblebee. Wheeljack transforms into a Cybertronian vehicle, then Bumblebee loads the sticks inside him. Bumblebee is so relatively small that he remains in robot form and hops inside Wheeljack for a ride, rather than transform himself.
As he and Prowl discussed the wisdom of evacuating, a huge explosion obliterated the Forum of Enlightenment. Optimus led a team there, realising that the destruction was a message from Megatron. Leaving his team, he ventured underground, encountering Shrapnel, who blasted him into a pit. The War Within #2 Exploring the underground, Prime had a strange vision of a transparent version of himself, which warned that he had to grasp Cybertron's significance. Then he was attacked by Soundwave and the Insecticons, whom he was able to easily best by using the labyrinthine environment to his advantage. He then felt himself led to a confrontation against Megatron, and both faction leaders met atop of a bridge, overlooking a deep abyss. Starscream blasted the bridge Optimus and Megatron were standing on, plunging them into the chasm. The War Within #3 Recovering, Prime heard another disembodied voice telling him about Cybertron. Before he could look for a way out, Megatron found him, and informed him about the true nature of the Matrix, telling Optimus how it could be used to power Cybertron's planetary engines, transforming it into a space-faring war-world. This spurred Optimus to fight back, but before long, Megatron took control of the battle, smashing his fist into Prime's chest to get at the Matrix. A blaze of light enveloped the pair, who found themselves abruptly on 20th century Earth. The War Within #4
The Autobots continued to guard humanity in secret for many years, until one day in the 21st century when Ratchet was captured by a human group known as Skylogic Systems. Upon investigating the organization, Optimus Prime and Bumblebee came into contact with the Lone Gunmen, three humans who were also on Skylogic's tail for their role in creating a dangerous virus. Learning from them that Ratchet's DNA was part of the concoction, the Autobots joined forces with the humans and helped track down David Simmons, the man responsible for releasing the virus. One interrogation later and they had the address to the Skylogic base, though Prime's size prevented him from easily infiltrating the building, so he left the rescue mission up to Bumblebee and the Gunmen. Once Ratchet was saved, the Autobots parted company with their new human friends in an attempt to lure away any Skylogic pursuers. The X-Files: Conspiracy: The Transformers
Optimus Prime is a redeco of Revenge of the Fallen Optimus Prime with predominately red forearms and red/silver thighs, which it was meant to be a Generation 1-inspired deco. He comes bundled with redecos of The Fallen, Megatron, Jetfire, and Starscream in a Kmart-exclusive five-pack. To date, this is the only Hasbro release of this figure that acknowledges the combining feature between Jetfire and Optimus Prime.
Outstanding work here. After reading a number of complaints about how the price has ‘increased’ over the years, it’s great to see this analytical approach. One additional hypothesis I have is related to the increase in the number of sets released each year, which would appear to be supported by your data. More sets to buy to be ‘complete’ makes for more money out of pocket.

It should be noted that in the lead up to the premiere of the Japanese translation of this series, TakaraTomy marketing director Masahiko Yamazaki indicated changes would be made to place it as a prequel to the 2007 Transformers live-action film. This would have made this version of Optimus Prime an earlier version of the film character. In practice however, the only changes that were made consisted of trimming for time to allow additional promotional material to be added to the start and end, and the name change of Bulkhead into "Ironhide" (with Ironhide becoming "Armorhide"). The future 22nd century Detroit setting and characterizations of the cast remain as they were in the original production.


As seen in the episode "War Dawn", Optimus Prime began his life as a robot named Orion Pax, a mostly defenseless dock worker during the Golden Age of Cybertron nine million years ago, with a girlfriend named Ariel and a best friend named Dion. During this time, a new breed of robot with new flight capabilities appeared on the planet that Orion idolized. When Megatron, the leader of the new group of robots, approached him with inquiries about using one of the dock warehouses, Orion was swayed by Megatron. Both Orion and Ariel were severely wounded when Megatron and his forces attacked in order to claim the energy stored there. Searching for someone to help them, the time-displaced Aerialbots took Orion and Ariel to the ancient Autobot, Alpha Trion, who used them as the first subjects for the new reconstruction process he had developed involving rebuilding the frail Autobot frames into more battle-hardy configurations. With this reconstruction, Orion Pax became Optimus Prime, the first of the Autobot warriors.


Entertainment Pack Optimus Prime is a slight redeco of the SDCC figure, with some deco differences between the SDCC release; this version has gray windows instead of blue and is missing some of the silver deco on the helmet and roof/feet, as well as the yellow paint on his lights. His midriff is also darker. Optimus also comes with a similarly-scaled Megatron and PVC figurines of Jack Darby, Miko Nakadai, and Raf Esquivel.
Although Cybertron's Energon stocks were destroyed, the Autobots discovered a recording pointing to the Logicon planet Metascan Alpha, which had Energon in abundance. Optimus ordered Hot Rod and Ultra Magnus to take a team each to find the planet. The Autobots discovered they were being spied on by the Decepticon Clones, and Optimus swore that Galvatron could pay. He led a team to the derelict space destroyer which the Decepticons were using for a base and fought their leader one-on-one. As he was about to destroy the Nullification Cannon, Scorponok took a swing at him which connected instead with the Cannon, obliterating it. Optimus was helped away from the destruction by Blurr and Sureshot. The War Against the Destructons, Chapter 1 of 3

The Transformers Animated series was broadcast internationally in 2008 except in Japan, where it aired in 2010. This new series uses a very different art-style from the previous series. The Autobots and Decepticons, while fighting in space for possession of the Allspark, crash-landed onto a futuristic Earth and resume their battle after laying dormant for years. In addition to the Decepticons, the Autobots have to face the human villains as well. Classic characters such as Optimus Prime, Bumblebee, Prowl, Starscream, Megatron, Jazz and Ultra Magnus appear in this series.
Timelines Rodimus is a BotCon 2008 exclusive recolor of Classic Rodimus in black that is based on Black Rodimus. An evil alternate version of the Generation 1 character, according to the comic writers his personality is based on Vinnie Barbarino from the TV series Welcome Back, Kotter, using variants of Vinnie's famous put-downs. His new appearance has inspiration from the facial hair of parallel universe Mister Spock from the Star Trek episode "Mirror, Mirror".
This redeco of Leader-class Optimus Prime replaced most of the plastics in the cab robot with colored translucent equivalents, with chromed silver wrist-pipes, a golden chrome Matrix, and red chrome window frames. His trailer remained opaque, but was cast in much deeper red plastic, with a more metallic silver used for his cannons. He was available only in a Toys"R"Us Japanese exclusive giftset released in October 2005, with a redeco of Wing Saber, and the Coby Sen'yō Rumble.
Alternators Optimus Prime transforms into an accurate, fully-licensed 1:24th scale Dodge Ram SRT-10. The vehicle mode features rubber tires, functional steering, opening hood, tail gate and doors with a detailed cabin interior. His robot mode body sculpt details are based upon the 20th Anniversary Optimus Prime toy. However, his headsculpt is based upon Powermaster Optimus Prime. He is armed with a small pistol that is formed from his engine.
The centerpiece of the power-up robot mode is Prime's gigantic Ultimax Super Cannon, an electronic light-and-sound weapon the size and mass of a Deluxe figure. The whole cannon attaches to a special socket slightly behind Prime's shoulders, can store on the back or flip over to be gripped in both fists in armor mode, or stored upside-down underneath the trailer in truck mode. When pointed forward, the cannon has a larger helmet styled after Prime's own with a large translucent face shield featuring a painted targeting system. The weapon has three electronic modes: each of two small buttons plays its own weapon-firing noise and flashes one set of lights, while the large pull-switch in the cannon's center plays the sounds of a powerful barrage, flashing both sets of lights and (every third time) finishing off with the declaration "I am Optimus Prime". The Ultimax Super Cannon also has two of its own 5mm ports for even more MechTech firepower. When mounted on his back, the Cannon has two hook-like sections that securely lock into the "backpack", allowing the Ultimax weapon to serve as a handle for Optimus' imaginary "flight" operations.
Available exclusively from Japanese clothing company A Bathing Ape in July 2011, concurrently with a range of exclusive Transformers t-shirts, "Convoy Reissue BAPE Ver." (コンボイ復刻版 BAPE® Ver.) is a redeco of the original Optimus Prime toy sporting a unique new green color scheme, along with a tan trailer decorated with a camouflage pattern. Both trailer and Prime himself feature the A Bathing Ape logo in place of an Autobot symbol, while the floor of the trailer's Combat Deck mode features new Bathing Ape-themed labels. The figure comes in a recolored version of the original Japanese Optimus Prime packaging.
Optimus got Megatron's contact information off the internet and invited the Decepticon leader to BotCon 2009. Though it took some doing, he managed to convince Megatron that the convention would be worth attending. Optimus also planned on going to BotCon, and left for the convention alongside Wheeljack, Mirage, Ironhide, Jazz and Prowl. BotCon 2009!

I suspect that part of the problem with people’s perception of price is also due to changes in tastes as they grow up. A small child will be pleased with relatively small sets, since their lego collection and experience is likely to be almost non-existent. But as they get older, they will tire of the small sets and want ever bigger sets. For adults, most of the fun is in building rather than playing, meaning that size is everything. This means that over their lifetime, the price an individual person (or their parent) pays for lego sets does go up–because the composition of their purchases changes–even though the prices of lego sets over time does not.


Additionally, Star Convoy transforms into a large battle station that interacts with the Micromasters that made up the vast majority of the Transformer toyline at the time. His chest contains a peg that allows Micromaster figures to stand inside it in either robot or base modes, and he comes with a unique Micromaster version of Hot Rod not available on its own. He features storage space in his legs for two spring-loaded figure-launching Micro Trailers, and comes with one of his own, decorated in a unique black and orange color scheme. In this mode, two ramps are connected to the Microcarrier; when the carrier's treads are set rolling, they do not move the base, but instead act as conveyor belts that carry Micromaster figures down the ramps. The Microcarrier also spins a gun turret mounted between the conveyors, on which Micromaster figures can stand. Finally, a special connector packaged with Star Convoy allows the Microcarrier to be connected up to Grandus's base mode, powering his moving elevator.
The Transformers Animated series was broadcast internationally in 2008 except in Japan, where it aired in 2010. This new series uses a very different art-style from the previous series. The Autobots and Decepticons, while fighting in space for possession of the Allspark, crash-landed onto a futuristic Earth and resume their battle after laying dormant for years. In addition to the Decepticons, the Autobots have to face the human villains as well. Classic characters such as Optimus Prime, Bumblebee, Prowl, Starscream, Megatron, Jazz and Ultra Magnus appear in this series.
Outside the United States, this set was available in a thinner rectangular box. It contained all the original accessories from the American release, but not the DVD. An English-only version of this packaging format was available in Asia and Australia (initially only available at Myer stores, but later also at Toys"R"Us, Kmart and Target, eventually at drastically reduced prices), while a bilingual English/French packaging variant was available in Canada, still including—though not advertised on the packaging—the (English only) comic book.
This gold vacuum metallized (save for his black joints, which they were made out of unpaintable plastic) Protoform Optimus Prime figure was featured as a Lucky Draw giveaway (along side similarly gold vac-metal versions of Voyager class Optimus Prime and Protoform Starscream) in the December 2007 issue of TV Magazine. Released in 2008, only 5 pieces were made, making it one of the rarest Lucky Draw figures; the images at right represent the only known photographs of it.
The most controversial line of this period was the Pretenders. Pretenders consisted of a Transformer contained inside an action figure shell who could "pretend" to be either a human or a monster. Complaints with this line were numerous, including the lack of articulation of the figures (the shells could only move their arms), the simple transformation of the robots within, and their increasing lack of resemblance to any sort of modern recognizable vehicle. Still, despite the complaints, the Pretender line continued through all but the final year of Generation One, with variations such as Beast Pretenders, Monster Pretenders, Classic Pretenders, Mega Pretenders and Ultra Pretenders, each with variations on the theme or increasing levels of complexity.
While the Transformers animated series came to an end in America in 1987 after The Rebirth, production was continued in Japan with three new, exclusive animated series spin-offs to continue the story. The first of these series, Transformers: The Headmasters, supplanted the events of The Rebirth, picking up one year after the events that saw Optimus Prime's return to life.
The BK tie in toy of Optimus Prime is essentially two toys in one. The first part of the toy consists of two truck halves, which snap together around a sculpted robot mode Optimus Prime. The truck is squat, and primarily blue, with outbursts of chalk gray paint and red flames. Pulling back and letting go activates the gimmick: Prime "drives" forward and bursts from the truck mode, "transformed" to robot mode. This gimmick has marginal success.
A black and red version of the First Edition deluxe Optimus Prime could be seen in the San Diego Comic-Con 2011 Transformers slide show, inside a mock-up of the wearable Matrix of Leadership package done for the convention that year. This figure was presumably a test-shot, as it seems to share plastic colors with Generations Sky Shadow (who was, coincidentally, first revealed at that same Comic-Con).
In the Autobot Campaign, Optimus Prime provides intelligence and missions to Bumblebee in his search for the Allspark. Eventually, the clues lead the Autobot to Sam Witwicky. After saving Sam from Barricade, Bumblebee finally completes preparations for the Autobots to arrive on Earth. Once on Earth and having informed the two teenagers of their mission, Prime and the Autobots are discovered by Sector 7. Optimus sends Jazz on a high-speed destruction distraction mission, then sends Ironhide to rescue Jazz from a double-threat posed by the government agents and various Decepticon scouts. When Bumblebee is captured, Prime transforms and chases the chopper which from which the small Autobot is tied. After a lengthy chase, Prime manages to catch the net, only to be thrown off by another Cybertronian meteor. As Bumblebee is carried away, Optimus promises he will not fail him again. Jazz informs him that the meteor is not an Autobot. Prime confronts the new threat, who turns out to be the Decepticon triplechanger Shockwave. The two battle it out across Tranquility before Optimus finally destroys him. During the battle, Optimus overhears Starscream's transmission revealing the location of the Allspark. Optimus then returns to an intel role as he guides Bumblebee in his mission to retrieve the Allspark from Hoover Dam. Unfortunately, the Decepticons manage to free Megatron, leading to the final battle in Mission City. As the Autobots battle it out with the Decepticons to protect Sam and the Allspark, things seem to take a turn for the worse as Megatron finally arrives. Before he can claim the Allspark, Optimus attacks him. Optimus defeats Megatron and leaves him on the ground, seemingly devoid of life. However, just as Sam is giving the Allspark to Optimus, Megatron awakens, leaping at Optimus with his chain-flail out, making one last attempt at defeating his adversary. Optimus grabs the chain, pulling Megatron in closer, and, with the Allspark clutched in his fist, delivers a punch through Megatron's spark, killing him. Optimus reflects on the losses and rewards of this battle, as the Autobots have a new home, but many were killed in the battle. The story ends with Optimus and the Autobots choosing to remain in Earth, proclaiming it as their new home.
As one of the first Transform Jr toys, this version of Optimus Prime was released under the early name for the series, Transform Gōkin. As a smaller, simplified version of the original Generation 1 Prime figure intended as a low-cost alternative for younger children, Prime features a similar transformation, with a removable head in addition to fists, but lacks rubber tires and translucent windows. As with most other Transform Jr figures, he lacked any of his major accessories, coming only with his rifle and a cardboard replacement for his trailer that had to be assembled by the buyer.
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