Thanks to Hasbro on their official site, which can be accessed by clicking any of the images below, we have news of 2 new members of the Energon Igniters class of figures, along with new images of 3 more! Up first, we have the 2 new reveals: Power Plus Soundwave and Ironhide! Soundwave looks a lot like he did in the movie, with a G1-esque robot mode, and a new van mode that is very Animated-esque, complete with a totally metal image of a jaguar and bird of prey on the side, evoking - Read More
NEW! TFSource News - IF Catastrophe, Flame Toys Tarn Final Stock, MMC Cylindrus, MP-36+ Megatron & More! NEW HOT INSTOCK ITEMS: - Iron Factory - IF-EX24X War Giant Catastrophe - Set Of 5 - Flame Toys - Transformers - Tarn - Mastermind Creations - Ocular Max - R-34 Cylindrus - Mech Fans Toys - MF-37 Veteran and MF-20 Scourgers - Magic Square - MS-B02F Fevernova - Diaclone Reboot - DA-30 Powered System Maneuver Gamma & Delta Set - Planet X - PX-C01 Ismenios - Transformers Encore - - Read More
He was only available as an Amazon exclusive in the United States, but was also released at brick and mortar retails in Australia and Hasbro's Asian markets, such as Singapore. Oddly enough, even though the official press release for the figure identifies it as "14 of 30" in Hasbro's Thrilling 30 campaign, the packaging does not sport any such markings.[3] To complicate matters further, a later retrospective by Hasbro on Facebook identifies another product as "14 of 30", which doesn't sport any such markings on its packaging either.[4]
Or instead of adding a surface to the package, sell it with its own little plaque / platform. A really thin piece of hard plastic or something that is smooth as well as possibly having a graphic or something printed on it. And then market it as a collectible and only make so many of them. I'm thinking in the price range of $199-$299. I'm not sure the costs going into it, so I can't say.
His main gimmicks, however, are the two large, blue-and-white mini-guns hidden in his back/hood, which can deploy and "weaponize" either mode. When deployed, the mini-guns swing out from his back/hood and spin, while a red LED inside his torso lights up briefly. The mini-guns swing down to the sides of his head in robot mode, and can also be deployed in vehicle mode when one manually opens the grille. Pushing down on the red lever on the center his torso (in either mode) briefly lights up the LED again and swings the mini-guns back into their hiding places.
Prime would make one further surprise appearance in Dreamwave's Transformers: Armada series. With Optimus Prime having disappeared to an alternate dimension, devastated by Unicron, the Autobots attempted to find their leader. As Jetfire attempted to locate him through Spacebridge links to other dimensions, one of these clearly shows RiD Optimus Prime and Prowl.
The first Nightwatch Optimus Prime is an extensive redeco of the previously released Leader-class Optimus Prime, replacing most of his red and blue with different shades of blue and black. In fact, he resembles the original Diaclone Powered Convoy color scheme of Generation One Ultra Magnus's truck cab. The previously blue and red flames have been replaced with silver flames, as has various other decos, replaced by copper.
Voyager Optimus Prime is a redeco of the toy from the first movie's toyline. Like several redecos or retools of 2007 movie toys, there has been some effort to make this release noticeably different from the previous releases, though the toy ends up looking less accurate to the actual movie appearance than those previous releases. Optimus Prime has a sort of faded Autobot logo on the side of the truck's bunk, and kanji (Chinese characters) on the roof (ending up on his knee in robot mode.) The word "上海将军" means "Shanghai General", while "大将" means "Grand general".
Hot Rodimus also appeared in the Japanese exclusive Kiss Players storyline. In the alternate timeline of Kiss Players, Hot Rodimus has given up the Matrix to Ultra Magnus after his actions in hurling Galvatron out of Unicron's body resulted in the Decepticon leader crashing into and devastating Tokyo, rather than landing on Thrull, as seen in the original continuity. He subsequently came to Earth to try to repair relations with the humans, but was instead attacked and nearly killed by a Legion Creature, a hybrid created from Galvatron's Unicron-corrupted cells fusing with local creatures. He was saved by a kiss from the human Li Shao-Shao and reformatted into a body resembling a Ford GT. He went on to battle the Earth Defense Command (an anti-Transformer organization), the Legion - and Optimus Prime himself. Prime had been resurrected in a Kiss Player body, but Hot Rodimus, believing his commander to be dead, thought it was a trick.
In the alternate universe of the 2003–2004 toyline and series, Transformers: Energon, Rodimus (lacking the "Prime" suffix in English, but still called Rodimus Convoy in Japan) was a great leader on Cybertron ages in the past and was viewed as a hero by many, including similar character Hot Shot. Desiring to escape the war that had consumed the planet, Rodimus departed Cybertron with a contingent of like-minded troops, most of whom settled on an alien planetoid and became the energon-mining Omnicons. Still, Rodimus continued on his journey with Prowl and Landmine, carrying the "flag of peace" from world to world.

Limited to 10 pieces, this gold chrome redeco of Evasion Mode Optimus Prime is released as part of the Transformers Battle Command Campaign given away to ten winners via a lucky draw. The initial phase for entry was operated in July 2014, when those wishing to enter the draw had to mail in the proof of purchase from the Takara-Tomy Lost Age Optimus Prime. The actual mailing out of prizes was to take place in November 2014.

As this is the Unicron Triogy we're talking about, it should come as no surprise that Prime can transform into a Super Mode by combining with his trailer, which becomes a massive winged backpack and a pair of large boots, generally evocative of God Ginrai. To complete his Super Mode look, a small lever of the back of Prime's head raises his traditional mouthplate into place, covering his Optimus Primal-style mouth slot, and two "crests" fold out from either side of his helmet. Hasbro's instructions and stock photography for the figure orient the wings so that the two cannons point over Prime's shoulders, but Takara's have wings arcing up past his shoulders, with the cannons slung under his arms. This was the way Prime appeared in the cartoon series, and was the way all subsequent Hasbro redecos of the toy were positioned. In Super Mode, Prime is a rather top-heavy robot, and his hip joints are not that tight, which makes standing him up a challenging prospect.


Bumblebee seems to have finally settled on one mode for the film franchise: the Camaro. Chevrolet had actually stopped producing the Camaro in 2002, after having it in their stable since 1966. It wasn’t without controversy that Bay and company decided to make Bumblebee a Camaro for the first live-action film in 2007, but Chevrolet used the product placement opportunity to help relaunch the brand.

Released as part of the first wave of the Cyberverse Commander class figures, this Optimus Prime is a roughly Scout-sized figure.He comes with a jetpack that can combine with both his truck and robot modes. The jetpack attaches via C joint clips, and the jetpack can transform in and out of a winged configuration when Optimus is in truck mode. Optimus himself features C joint bars for his smokestacks and trailer hitch, as well as bars on the top of his headache rack, while his hands and jetpack can hold/mount his rifles via C joint-related 3mm clips/holes.

Timelines Rodimus is a BotCon 2008 exclusive recolor of Classic Rodimus in black that is based on Black Rodimus. An evil alternate version of the Generation 1 character, according to the comic writers his personality is based on Vinnie Barbarino from the TV series Welcome Back, Kotter, using variants of Vinnie's famous put-downs. His new appearance has inspiration from the facial hair of parallel universe Mister Spock from the Star Trek episode "Mirror, Mirror".


Take note that the leg construction (thigh parts with legs consists of rear wheels/fifth wheel hitch & engine compartment/flip out legs combination) can become loose after a long time of play due to being used with transformation. Also, the legs did not seem to securely connect due to the hitch's shallow holes & the front half of the legs' small pegs. Also, attaching weapons with 3mm posts on the Battle Cannons' holes can cause some stress marks.

Optimus was eventually revived by the Autobots when they arrived to liberate Master from Decepticon hands. They found allies in the native Cyberdroids—those Optimus loyalists who had fought the Malignus insurgency. Autobots and Cyberdroids liberated the deposed triumvirate of Apex, Hi-Q, and Diac. Hoping to check the power-mad Galvatron and his three Cyberdroid allies, the Autobot leader was revived and binary-bonded himself to three Cyberdroids, including Surge, and Apex, who formed his head. Thus empowered, "Triple-Threat Prime" battled Galvatron and his forces across Master in a series of epic conflicts. The Autobots were unsuccessful and were forced to retreat. A Brush With Infamy–Prologue
Part of the second wave of Warrior class figures, this Deluxe-sized Optimus Prime transforms into a futuristic trailer truck. Due to his simple transformation scheme, he has a faux window chest in robot mode, while the end of the front trailer kibble has extra toes. Optimus Prime also comes with an axe, which was based on the Energon Axe weapon from the War for Cybertron game. Undocumented in the instructions, Prime's axe can store between his trailer, or plug into ports on either of his shoulders. His scannable Autobot insignia is on his robot mode left shoulder and is easily scannable while still in-package.
Today, generally the creator sets only emphasize Lego as a building system. They come with pieces and instructions for two alternate models. Generally, Creator sets utilize a more basic color selection and look less “realistic” due to the emphasis on a versatile piece selection. Contrast that with current licensed themes and even Lego’s own proprietary themes. Themed/licensed sets are now trying to achieve more “realistic” models. As a result, piece and color selection skews toward more specialized pieces and colors again making the “critical mass” of pieces harder to achieve.
In the United States, Prime was only available in a special two-pack with a similarly unique Classics Megatron toy, and the specially-produced "The Ultimate Battle" DVD (which is, inappropriately enough, entirely about the Unicron Trilogy). The two-pack (including the DVD) was also available as a Walmart exclusive "Bonus Value" version with two randomly selected members of the Cybertron Giant Planet Mini-Con Team, in the combinations Overcast/Longarm, Overcast/Deepdive and Deepdive/Longarm. International markets, including European countries, saw the two-pack in a considerably smaller, differently-shaped box that was lacking the DVD case (the DVD was instead made available separately). In addition, Mexico, Singapore and some European countries such as the Netherlands and Hungary also received the two figures on individual cardbacks. For the United States market, the two-pack was rebranded and re-released in 2003 Universe-branded packaging later in 2007, available from Dollar General, Big Lots and KB Toys, and again in 2010 Transformers-branded packaging in 2011, this time available from Dollar General and Big Bad Toy Store.
MATTY COLLECTOR SPECIAL SALE If you missed out on the original Matty Collector figures, you’re in luck; many items are back in limited quantities! https://www.bigbadtoystore.com/Search?T ... geSize=100 ------------- NEW PREORDERS ------------- TRANSFORMERS STUDIO SERIES Reach past the big screen and build the ultimate Transformers collection with Studio Series figures, inspired by iconic movie scenes and designed with specs and details to reflect the Transformers movie - Read More
In Transformers Ongoing, which takes place two years after the events of All Hail Megatron, the Autobots would remain on Earth as Prime feared the return of the Decepticons. Unfortunately, this led to the capture of a number of Autobots by Skywatch, including Windcharger, Gears and Prowl. Hot Rod was reformatted into a Pagani Zonda. Already frustrated, he lashed out at Optimus, accusing him of keeping the Autobots on the planet because he needed someone to protect and demanding he be allowed lead a team to rescue Prowl. An admonished Prime agreed to a covert operation, but with Ironhide along to watch over things. While Prowl was freed, it turned out the humans had used him as bait to draw the other Autobots in. However Wheeljack's new shielding protected Hot Rod's team from Skywatch's inhibitors and in a panic the soldiers switched to lethal measures. Hot Rod was targeted and Ironhide was killed protecting him. An enraged Hot Rod turned on the humans, damaging their equipment and machinery.
This occurs in a Japanese toy line, animated series, and mobile video game called Q-Transformers. Specifically, the video game is called Q-Transformers: Mystery of Convoy Returns. Both Bumblebee and Optimus Prime are able to switch between their Generation 1 and movie modes in the series and game-- specifically Q-Transformers: Mystery of Convoy Returns. Strangely, though, when he’s in Generation 1 mode, he’s not a Volkswagen but another small, quirky car: a Daihatsu Copen. The show is pretty meta, with the characters being aware that they’re toys and they even talk about the Mystery of Convoy video game that they’re in.

After many battles on Earth, Optimus died by standing purposefully in the path of the Hydra-Cannon built by Megatron from the three Mini-Con weapons, the Star Saber, the Skyboom Shield, and the Requiem Blaster. He managed to partially reflect the beam, damaging the Hydra-Cannon. It was the Mini-Cons themselves, however, who resurrected him, entering the Matrix and reconstructing a new body for him. Subsequently, Unicron forced Optimus to face the dark part of his soul and that, on some level, he enjoyed the thrill of combat. Following Unicron's defeat, Optimus's denial was sorely tested as Galvatron, an upgraded Megatron, forced him into one final furious battle. The battle ended when Starscream sacrificed himself to end the circle of hate that powered Unicron. Floating through space, Optimus found the Matrix, but said he did not deserve it. Before beginning the battle with Galvatron, he was upgraded by the minicons. His red torso turned black and he was able to battle Galvatron one on one.
Optimus was checking up on the Autobots' ongoing energy collecting campaign when Wheeljack informed him that a disturbance in Sector 33HM of space-time would eventually cause major problems in its time-stream. Optimus assigned the investigation of this disturbance to Bumblebee, then noted that Hot Rodimus had not completed his latest report, communications with the young Autobo having been lost while he was on his own mission. With a brief inspirational speech, he urged his subordinates to redouble their efforts in maintaining harmony throughout reality. Little did Optimus suspect that in his own universe, Megatron was planning a coup against the Autobots... Uprising

Honestly, all the charts were done in Excel. I tried other methods but that was the easiest since all my data was in excel already. They are X,Y Scatter plots with sooth lines – heavily tweaked. Made the lines thicker which makes it look smoother and changed the layout a bit to make it clearer. The Excel defaults are ugly but if you spend enough time tweaking them you can get something passable.
Like the larger First Edition figure, you can actually separate the robot mode from his vehicle shell, displaying both of his modes at once... albeit unlike the First Edition figure, this tweak could sacrifice the even stability between those two separated figures. Some of the pieces like the legs/rear wheels are particularly difficult to separate.
There is some difference of opinion on how the super mode of Leader Class Optimus Prime is supposed to assembled. Takara toys and the television series portrayed with the wings up and his two large guns underslung, however Hasbro later sold the toy with pictures and instructions having the wings down and the guns over the shoulders. Commercials and repainted models by Hasbro went back to the way Takara assembled the super mode. In 2006 a Costco exclusive of Optimus Prime packaged with Wingsaber and a DVD (with Armada Supercon Optimus Prime printed on it!) of the episode United was sold, again with the wings-under gun-over super mode. In Japan a gold chrome edition of this toy was released as a Lucky Draw special.

If there was one thing the toy planes of yonder were lacking, it was controllability. Guaranteed crash landings and the subsequent walks of shame to go pick up the pieces started to wear a little thin. The advent of radio-control provided an answer for that. But for model builders Aviation Design, that was child's play. Hense, the birth of the FALCON 7X business jet.
Later, Orion Pax worked as an archivist in the Iacon Archives, and was friend to Ariel and Dion. Shortly after the trio encountered a group of time-traveling Aerialbots, the Archives were attacked by Decepticons, and Pax and Ariel were severely injured. The Aerialbots took them to Alpha Trion, who rebuilt them into Optimus Prime and Elita One respectively. Golden Age The Matrix of Leadership was passed to Optimus Prime following the death of Sentinel Prime at the hands of Megatron. The War Within During the war on Cybertron, Optimus Prime came to the aid of Getaway, Joyride and Slapdash, saving them right as the Decepticons Dreadwind and Darkwing were on the verge of destroying them. End of the Road
The set is a counterpart to TakaraTomy's simultaneously-available Transformers Animated Sons of Cybertron set, which also features translucent versions of that line's Deluxe Optimus Prime and Rodimus figures. It was intended as an exclusive for the Japanese Chara Hobby 2010 festival, but was also initially offered as a raffle prize at the 2010 "Autobot Alliance" event in the Philippines.,[1] and was later available for purchase at Cybertron Con 2010 in Shanghai.
Articles to be expanded from December 2011 Articles with invalid date parameter in template All articles to be expanded Articles lacking in-text citations from December 2009 All articles lacking in-text citations 3H Enterprises characters Action Masters Autobots Convoys (Transformers) Devil's Due characters Transformers automobiles Fictional characters introduced in 1984 Fictional commanders Fictional robots Film characters Fun Publications characters Go-Bots Triple Changers IDW Publishing characters Maximals (Transformers) Powermasters Primes (Transformers) Robot superheroes Spy Changers Transformers Alternators Transformers characters in video games Transformers: Energon characters Transformers: Prime characters Dreamwave Productions characters Optimus Prime

When I was a child in the 1960s, I bought most of my own Lego, using money from paper routes I had from the ages of 7-16. But the items I bought we not ‘kits’. They were small boxes of standard bricks. Each box contained only a single shape and colour, but you could find most of the basic shapes 1×1 or 1×2 or 1×4 or 1×8, 2×2 or 2×3 or 2×4, bevels, doors or windows, if you found the right box. The boxes were only 50 cents, and had an average of 12 bricks per box. That works out out to about 4-5 cents per brick. The kits were expensive, but buying the standard boxes was a lot cheaper, and that is what most people did back then. With my paper route, at the age of 7 I could buy 100 pieces per week using my own money. Name any 7 year old that afford to do that now!
This Japanese exclusive release of Optimus Prime features much more black coloring than the previous releases, and it's (coincidentally) based on the Fast Action Battlers Power Armor Optimus Prime toy, so as to be used with the similarly-repainted Legends Jetfire figure to form the Optimus' powered up combination. For some reason, he has red eyes. This redeco also uses the slightly small fuel tank/elbow tabs from the Battle Damaged release.

Released in the latter stages of the Cybertron toyline, this redeco of the Leader-class Optimus Prime figure introduced a new colour scheme that several other tail-end releases would emulate. Taking its name from the Japanese version of Cybertron and with a bio noting that this new body depicts Prime after he embarks on his galaxy-spanning mission at the end of the Cybertron cartoon, "Galaxy Force" Optimus Prime replaces the original toy's blue parts with black and the translucent blue with smokey clear, and moulds several—but not all—grey parts out of red plastic, including the toy's rifles, rail gun covers, missile launchers, and Super Mode leg guns. In the realm of new paint operations, Prime now sports all four Cyber Planet Key symbols on his shoulders, and his unique Matrix-shaped Cyber Key (now with the code lo9x) finally has a gold-painted border, as it had always had in Japan. Additionally, Prime's hip joints were tightened up with this release, making it easier to stand him up in Super Mode.
The Sword of Judgement included with this toy is the same mold as the weapon included with the Age of Extinction leader class Optimus but cast in flat grey rubbery plastic rather than the transparent plastic and paint operations of the initial release. This Optimus Prime erroneously features blue paint on his feet instead of the screen-accurate red.
Part of the fifth wave of 2012-onwards Generations Deluxe Class toys, Thrilling 30 Orion Pax is a new mold with a robot mode inspired by Guido Guidi's design for the character, originally seen in Spotlight: Blurr. Some liberties have been taken with the original concept to facilitate his truck mode, which is a new design not based on the Guidi art. He comes with his Ion Blaster and an Energon Axe with a transparent red-orange blade, both of which can peg onto 5mm ports on his hands and vehicle rear sides. Although not depicted on the instructions, the Ion Blaster can also peg into the hole in the larger blade of the Energon Axe.

This incarnation of Optimus Prime first appeared in the Transformers: Universe comic series in issue #2. As part of Omega Prime, he was escaping with various other Transformers from Unicron. He appeared again at the end of issue #3, brought in to Alpha Trion's lab to aid Optimus Primal. After this, both Prime and Magnus became part of Optimus Primal's army of Autobots, battling against Unicron's Decepticons.


The largest 2007 Transformers movie Optimus Prime toy, Leader Class Optimus Prime featured, at the time, the most accurate representation of the CGI designs' complex transformation sequence. He transforms into a heavily-customized Peterbilt 379 conventional extended-hood, and unusually for a mainline figure, he has rubber tires on all his wheels. His Ion blaster weapon is stored in the rear of the truck's bunk, exposed like an engine block. Though Optimus has no trailer, he has a hole where the fifth wheel hitch is sculpted in the rear of the truck, should owners find a suitable trailer to use. Due to safety reasons, the tips of his long smokestacks are made of rubber. A switch on top of the cab roof activates horn sounds and window lights.
How to Say Expensive and Mean It - The Seibertron.com Twincast / Podcast reaches episode #213, and the discussion begins with Takara Tomy's upcoming Masterpiece MP-44 Optimus Prime version 3. This toy has a substantial price tag that has caused controversy amongst Transformers fans. In-hand impressions of Transformers Generations War for Cybertron: Siege figures come next, with analysis starting for Deluxe Class figures Sideswipe, Hound, Cog, and Skytread/Flywheels. After that, Micromasters from the Race Car, Battle, and Air Strike Patrols get a look. Weaponizers Lionizer, Blowpipe, and Firedrive come next before the Generations discussion concludes with Voyager Class Megatron and Optimus Prime. A look at the upcoming Generations Select releases of Ricochet and Red Swoop is followed by a quick examination of the recently released Transformers: Botbots lineup. The endings of the long-running IDW Transformers comics continuity comes next, with the end of event book Unicron occurring first. Optimus Prime's namesake series is talked about next before the comics discussion concludes with Lost Light's finale. Bragging Rights close out another episode with early holiday season sales driving the cast's recent purchases.
Featuring a complex transformation, the front and back ends of the truck essentially fold and converge to become Optimus Prime's legs, as much of the truck rear is connected to the robot thighs via a series of folding panels. The rear wheel cowlings feature a hinge joint in the middle of them so they do not impede his knee articulation. The halves of the rear cabin of the cab, directly connected to the smokestacks, rotate and connect to his torso and unfold into his arms. As with most mainline Movie toys, Optimus Prime features Automorph gimmicks, and due to his price point, he has three of them. Firstly, during initial transformation, rotating his front fenders to become his heels flips the top parts of the grill to become his toes. Secondly, sliding out the double-barrel cannon in his right forearm flips out his spring-loaded Ion Blaster, which lands into place for his right hand. (The Ion Blaster can actually be popped off his forearm fairly easily, as it is held in place by a simple clip.) Optimus's final Automorph, located in his torso, is activated by flipping the silver lever on his stomach, activating a series of spring-loaded actions where the truck windows are pushed apart and the lever between them is raised, enabling the head to spring up from the chest cavity. At this point, yellow LEDs light up the chest windows and Optimus Prime's eyes, accompanied by a "powering up" sound effect.

In one of his less impressive moments, after running out of ammo during a battle with Deathsaurus, Optimus Prime ordered his fellow Autobots to improvise and hurl everything that wasn't nailed down at their enemy. This included the Blackball, unfortunately. Catching it, Deathsaurus began to fantasize about his inevitable galactic conquest, all the while being pelted with rocks and litter. Frustrated, Deathsaurus accidentally hurled the Blackball back to the Autobots in a fit of rage. Good Job! Deathsaurus!!
Only available at ToysЯUs, this Optimus Prime is a redeco of the Classics figure. He features a cartoon/toy accurate deco on his truck/robot parts, and vacuum-metallized upper legs & front grille to evoke his original Generation 1 toy. Like every Classics Optimus Prime mold, he still features all of his accessories. This Optimus was packaged along with the redecoed Age of Extinction Optimus Prime.
For the Generation 2 toy line, the original Optimus Prime toy was altered somewhat and an electronic sound maker was added.[24] Later Generation 2 toys of Optimus were completely new designs, such as Combat Hero Optimus Prime, Laser Optimus Prime, and Gobot Optimus Prime, who could become a red Lamborghini car. In 2003, Takara introduced the Masterpiece MP-01 Convoy/Optimus Prime. While retaining the original concept of a transforming semi-trailer truck, this die-cast figure incorporated modern toy manufacturing techniques for improved detail and articulation, while, at the same time, captured the look of the cartoon character. It has since been released by both Hasbro and Takara Tomy in different variations. In 2010, a version of the Masterpiece toy, called Masterpiece Convoy Sleep Mode, was released, painted in dark colors to match the appearance of Optimus Prime after his death in the 1986 film.[25] In 2006, Hasbro introduced Alternators Optimus Prime, which turned into a licensed 1:24 scale model Dodge Ram SRT-10.[26] In 2011, Takara Tomy released MP-10 Convoy, a smaller, more show-accurate version of the Masterpiece Optimus Prime figure.[27]
Chronicle "Movie Optimus Prime" is an e-Hobby exclusive redeco of the Deluxe-Class Dark of the Moon Optimus Prime figure, and comes in a two-pack with a reissue of the Generation 1 Optimus Prime figure. Instead of the blaster/axe MechTech weapon the original release of the figure came with, Prime is armed with a redeco of Dark of the Moon Jolt's Blaster/Hand Cannon weapon.

A limited edition of the Optimus Prime toy sold as a mail-away exclusive by PepsiCo was made available in North America in 1985. This version of the figure came with a small fold-out leaflet glued to the top-right of the packaging, which contained two Pepsi logo stickers for the buyer to attach to Prime, mid-way through the traditional silver-and-blue stripe on his trailer. Canada also got a version of this promotional figure, but with much larger stickers that were the full length and height of the trailer. This promotion would go on to serve as the inspiration for the Japanese character of Pepsi Convoy, who would in turn be released by Hasbro as a new "Pepsi Optimus Prime" in 2007.
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